How was the "strongest Spring Festival file" in the history of overseas Chinese tempered?

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The Spring Festival in 2020 changed overnight because of the epidemic. The cinema stopped working, and the annual movie Spring Festival file disappeared. Some movies go online, and some movies are delayed.

A year later, although the epidemic has not yet dispersed and the film market all over the world is still in a difficult recovery stage, we have ushered in 2021, which has become the "strongest Spring Festival file" in history.

It is worth noting that this year’s "strongest Spring Festival file" belongs not only to China, but also to overseas Chinese all over the world. A Writer’s Odyssey’s three films "Nezha Rebirth" and "Crowd Surging" were released simultaneously in the world on February 12th, setting the largest scale of overseas release of Spring Festival films.

The overseas distributor of these three films is the Chinese film industry under CMC Inc Chinese Culture Group Company. Since its establishment in 2016, the Chinese film industry has made remarkable achievements in overseas distribution and is currently the largest overseas distribution platform for Chinese films. In the global film market, the Chinese film industry has not only raised the overseas awareness of Chinese films to a higher level, but also doubled the scale of Chinese films.

From the data point of view, before 2016, the scale of overseas distribution of Chinese films may be 30 to 40 cinemas, but now it is not difficult to arrange more than 100 cinemas in the North American market, and the starting capacity of Australia and New Zealand can also reach 50 to 60. On the other hand, the Chinese film industry has cooperated with North America in more than 20 cinemas, 16 in Australia and New Zealand, and more than 10 in Britain, all of which account for more than 90% in their respective local markets.

More and more cinemas, which did not arrange Chinese films in the past, slowly began to accept Chinese films. This is undoubtedly a good signal.

"We hope to bring the strongest Spring Festival file to overseas Chinese, and we also want to use the Spring Festival atmosphere created by the Spring Festival file to make a good start for 2021." Zhu Ranhua, director of the international distribution department of Chinese film industry, told Xiaoyu.

How was the "strongest Spring Festival file" belonging to overseas Chinese born?

During the Spring Festival, the Chinese film industry released three overseas films, A Writer’s Odyssey’s Rebirth of Nezha and Crowd. Zhu Ranhua also told Xiaoyu about the experience of Chinese film industry in choosing these three films.

The first of the three films was A Writer’s Odyssey, which was released in 2019. On January 10th, 2020, it was announced that the Spring Festival in 2021 was scheduled. After the domestic file was fixed, the Chinese film industry began to communicate with overseas distribution at the first time. Zhu Ranhua revealed that in early 2020, the cooperation of overseas distribution in A Writer’s Odyssey has been confirmed.

A Writer’s Odyssey was chosen because of its adaptability to the international market. It is a heroic story, but it is not a simple heroic revenge. Its elements are very rich, including martial arts, action and oriental fantasy elements. These elements are valued by the international market and are relatively easy to be promoted in local markets in various regions.

For Rebirth of Nezha, because it focuses on the very unique concepts of oriental punk and hero rebirth, the whole setting is also very novel. From the perspective of overseas distribution, Zhu Ranhua thinks it is very worthy of overseas promotion. "We have always been very concerned. After the first batch of materials of Nezha Rebirth came out, we liked it very much. After communicating with the light-chasing animation, we finally chose this animation."

As for the last film "Crowd", Zhu Ranhua said that just looking at the film’s main lineup, director Rao Xiaozhi, and the combination of Andy Lau, Shawn and Wan Qian is enough to attract attention. "Plus, it is adapted from the Japanese film" The Method of Stealing Keys ".We like the original story very much, so we especially want to see how the director will tell this story with three masters in today’s China society. It also combines elements of comedy, action and crime, so it is also a film that is very suitable for the Spring Festival. "

On the whole, the three films that Chinese film companies chose to release overseas during the Spring Festival are different in types, including fantasy, animation, crime and comedy, with very rich themes.

Zhu Ranhua told Xiaoyu that it will not be easy for overseas Chinese groups in 2020. They hope to take the strongest Spring Festival file in the history that everyone in China is discussing overseas, so that overseas Chinese can also feel the atmosphere of the Spring Festival in the motherland, and also let audiences who like any type of movies find suitable movies, so as to make the atmosphere of watching movies in the Spring Festival file more adequate.

Then how to make the atmosphere of "the strongest Spring Festival file" sufficient in overseas markets? Mainly in these two aspects: first, the larger distribution scale, and second, the special Spring Festival theme activities.

Among the three films, A Writer’s Odyssey has the largest overseas distribution scale. The Chinese film industry has obtained the global copyright distribution right of the film. On the first day of February 12th, it simultaneously landed on the big screens of three continents and nine regions around the world, and the release scale set a new record for Chinese films in the Spring Festival.

What’s different is that A Writer’s Odyssey was lucky enough to win the release permit in Taiwan Province this time, so he will also do simultaneous release. Zhu Ranhua said that this is also the first time in recent years that Chinese mainland’s Spring Festival films can be released simultaneously in Taiwan Province.

In terms of theme activities, A Writer’s Odyssey’s premiere event in Melbourne, Australia was held at Melbourne Museum, and its IMAX cinema is a common premiere place for Interstellar and other blockbusters. This time, the Melbourne Museum was selected as the premiere venue, in order to bring the best Spring Festival atmosphere to overseas Chinese audiences through the exquisite venue environment and excellent viewing effect during the overseas premiere of IMAX version on the first day of New Year’s Day.

The crisis is also a turning point, and the drive-in cinema may be able to prop up new channels for cinemas.

"In 2020, our best exercise is our mentality. Maybe you have done more things than before, but the effect is really not predictable. I think people don’t seem to care much about the box office forecast now, because you really don’t know what will happen. " Zhu yuhua said.

Although the scale of the Spring Festival release is refreshing the history, in the unprecedented turbulent market environment, Zhu Ranhua also admitted that the overseas distribution of Chinese films is still in a "dynamic" operation and should be constantly adjusted according to the policies of the local government.

It is reported that the current Australian and New Zealand markets have basically recovered, but most of them still have a 75% attendance limit. In Asia, Singapore has basically recovered, while cinemas in Malaysia and other places have not yet opened. The most unstable area is North America. The cinema is open this week, but it may be closed next week. The closed cinema this week may suddenly open in two days. These repeated situations may happen.

In 2020, it will definitely be difficult to carry out the business of overseas distribution. The most important cinema distribution plate of Chinese film industry is facing great challenges because the cinema is not open. However, there was also a turning point in the crisis, and the Chinese film industry also made the best use of this turning point.

The first is the accumulation and expansion of cinema channels and publicity resources.

In terms of cinemas, in 2020, the Chinese film industry not only developed many new cinema channels that had not arranged Chinese films before, but also opened up the film arrangement area of Chinese films in cooperative cinemas, and screened Chinese films to cinemas and places that had not arranged films in the past; In terms of publicity resources, it is mainly the new media publicity resources developed under the epidemic situation, and the localized and refined marketing operation system in various places has also been greatly improved and improved.

Specifically, the biggest channel update of Chinese film industry is to enter the overseas car theater field. Drive-in cinema, that is, the audience sit in their cars and watch open-air movies, is a safe and convenient viewing mode during the epidemic.

Zhu Ranhua told Xiaoyu that they found that although the cinema was bleak, the box office of the drive-in cinema was growing all the time. Take the United States as an example. At present, there are hundreds of drive-in cinemas, and their general income has also increased several times during the epidemic.

Therefore, the film The Eight Hundred became the first Chinese film to be shown in drive-in theaters in North America, Australia and New Zealand. The distribution method of drive-in cinema not only made many Chinese see the film for the first time, but also gained the experience of watching the film in drive-in cinema for the first time. Subsequently, films such as Buckwheat Grows Wild and The Rescue were shown in drive-in theaters, which really added a brand-new channel for overseas distribution of Chinese films.

Besides, the Chinese film industry has also done a lot of movie-watching activities for drive-in, such as "Tail Party" with themes such as Chinese Valentine’s Day and Christmas in Australia and New Zealand, which received good market feedback.

In addition, in July and August last year, the Chinese film industry arranged the reruns of The Wandering Earth and Nezha in New Capital of North America and Australia, and supported the overseas cinemas to resume work at the first time. At that time, the cinema had just begun to recover, and there were no suitable films. Replaying these two Chinese films with high box office and high recognition was the result of mutual support for the cinema and the Chinese film industry.

Secondly, the impact of the epidemic on overseas propaganda is reflected in the improvement of the importance of new media. In the past, the publicity of cinema and new media were relatively separated, and the new media would lag behind. During the epidemic, the early cinema publicity would start with the new media.

Therefore, for the overseas distribution team of Chinese film industry, the skills training and resource accumulation for new media announcements have been greatly improved in 2020, and cooperation has been established with Amazon, iTunes, Google Play, including local platforms in each region.

Zhu Ranhua said that when offline cinemas are closed in some areas, they will focus on when and which streaming media platforms propaganda film will be released, and the team will also make specific promotional materials for the streaming media platforms. For example, when The Eight Hundred is about to land on overseas streaming media platforms, the team will produce brand-new materials suitable for online communication, which will be promoted together with the promotional materials of the cinema.

From the release of art films to winning prizes, the next step is to become an international distribution team.

In 2020, there will be a major adjustment in the positioning of the overseas distribution team of Chinese films, that is, from the overseas distribution team of Chinese films to an international distribution team.

Zhu Ranhua told Xiaoyu that this adjustment was made because after more than five years of development, the system of overseas distribution of Chinese films has been relatively perfect and mature, so it is the first step to make use of these systems and resources and the operational ability of the team to distribute and publicize non-Chinese films, and to try the global distribution of the non-Chinese film The Runaway Woman for the first time.

The Runaway Woman is a Korean film directed by Hong Shangxiu and starring Jin Minxi. It is also an art film. It was shortlisted for the best film at the Berlin Film Festival in 2020, and director Hong Shangxiu won the Silver Bear Award for best director.

Through the release of a well-known art film "The Runaway Woman", the Chinese film industry has also made great breakthroughs in art theaters and publicity resources, not only reaching cooperation with the British MUBI platform, which is known as "Netflix in the art world", but also reaching cooperation with the CurzonHome Cinema platform under the British Colson Cinema. In addition, the expansion of self-media channels and community publicity channels in overseas channels, especially in South Korea, has also been fruitful, and progress has also been made in film festivals and cooperation with art theaters.

After the successful layout of art films, Zhu Ranhua revealed that the team’s next plan is to release non-Chinese commercial blockbusters, and also try some new directors and new types of films.

Another breakthrough of Chinese film industry in 2020 is the delivery operation of film festivals and awards, such as AACTA in The Eight Hundred, the delivery and operation of the Golden Globe Award, and the screening of The Runaway Woman at Brisbane Film Festival, London Korean Film Festival and Glasgow Film Festival.

"The Eight Hundred went to the home page of the Golden Globe Awards twice last year, the main purpose of which was to establish the consciousness of operating awards for Chinese films. It is difficult to nominate and win prizes, but it is precisely because Chinese films are relatively backward in the operation of grand prizes. We hope to gradually open up channels by operating blockbusters like The Eight Hundred and deliver suitable Chinese films to suitable awards. " Zhu Ranhua sighed, "This will be a very long-term process."

We should promote not only Chinese films, but also Chinese filmmakers, which is also a major change in the distribution strategy of Chinese films this year. Film Festival is a very important platform to promote directors and actors to the world through their works. Take A Writer’s Odyssey as an example. During the online Cannes last year, the Chinese film industry made a wide range of publicity and promotion for the film, arranged a series of interviews with overseas media such as Hollywood media Variety and directors such as Lu Yang and Yang Mi, and arranged a media viewing meeting, which received a good response.

Director Lu yang

Zhu Ranhua told Xiaoyu that the biggest goal of the overseas distribution team of Chinese film industry in 2021 is to change to the role of international distribution team.

"It is to walk on two legs. The first is to bring more suitable films to overseas Chinese to meet their viewing needs, and at the same time raise the proportion of overseas Chinese to a higher level; The second is to expand the local markets of various countries through appropriate films, with the aim of not being out of the circle on a large scale, but to let the films find their own specific target audience, and then gradually expand the local markets. To accomplish these two points, what we have to do is, on the one hand, to promote China films, and on the other hand, to go out with China filmmakers, hoping to shape the new international image of China films in the international market. "

The spy war drama "Tiger’s Mouth Pulls Tooth" will broadcast Jiang Wu’s cold humor this time.

谍战大剧《虎口拔牙》姜武这回玩冷幽默


谍战大剧《虎口拔牙》姜武这回玩冷幽默


谍战大剧《虎口拔牙》姜武这回玩冷幽默


谍战大剧《虎口拔牙》姜武这回玩冷幽默


谍战大剧《虎口拔牙》姜武这回玩冷幽默


In recent years, with the approach of the new policy of "one drama and two stars", in order to catch the last bus of "one drama and four stars", various major dramas are being staged in various TV stations. After the Young Doctor, which is currently being broadcasted in China Blue Theater of Zhejiang Satellite TV, the drama that took over on December 6th was not the previously rumored Song in the Cloud, but a "Cold Humorous Spy Drama" and "Pulling Teeth out of a Tiger’s Mouth" written and directed by Pan Jun, which brought together powerful actors such as Jiang Wu, Li Naiwen, wuyue, Michelle and Qian Bo. Looking at this title, is it easy to think of the French classic comedy "Escape from Danger"? Pan Jun said that it is true, "The Tooth Pulling Out from the Tiger’s Mouth is a tribute to" Escape from the Tiger’s Mouth ",but the performance in" Escape from the Tiger’s Mouth "is deliberately exaggerated and deformed, while" Extraction from the Tiger’s Mouth "is a serious and cold humor."


Reasonable fiction based on real history


"72 tenants" in Shanghai Lane joined hands to resist Japan.


The background of The Tiger’s Mouth Pulls Teeth was set in 1933. In order to protect a large number of precious cultural relics in the Palace Museum in Beiping, the National Government secretly made a plan to move the cultural relics south, and then transported them to the southwest in three ways via Shanghai and Nanjing. This secret plan lasted for four years, and the last batch of cultural relics were shipped out of Nanjing, just one week before the fall of the capital at that time, which was extremely critical. It is in this historical background that Pan Jun invented a "wisdom tooth plan", and a group of ordinary people fought with the Japanese special high school to protect cultural relics. Pan Shenzhi (Jiang Wu), an unemployed geography teacher, Wang Tianqiao (Li Naiwen), a dentist in a private clinic, Chen Danfeng (wuyue), a romantic widow and landlord Akin (Michelle) … This group of ordinary citizens gathered in Shanghai because of the current situation has nothing to do with spy agents, but they just set up a resistance organization on the important issue of protecting cultural relics.


"72 tenants" joined hands to fight against Japan. Is this theme familiar? "Red", which gained a good reputation on the Internet some time ago, also tells the story of Shanghai ordinary people using high IQ to silently resist Japan. Pan Jun said that if you give everyone such an association, it can only be said to be purely coincidental: "I started preparing for the book" Pulling Teeth from the Tiger’s Mouth "three years ago. There are many ways to write War of Resistance against Japanese Aggression. You can describe it in a positive way or in a profile way. After shaping so many agent heroes, it may be that both I and Red happen to think that it is time to describe it from the perspective of ordinary people."


Besides the director, Pan Jun’s other identity is a writer. Pan Jun said that the advantage of a writer is that he has a certain grasp of history, so he can rely on the real history to make a feasible fiction. "There is a subtitle at the end of" The Tiger’s Mouth Pulls Teeth ",which tells the history of this cultural relic relocation plan. It is a historical fact that after the victory of the Anti-Japanese War, these cultural relics were basically not lacking. However, I think that many ordinary people must have been involved and sacrificed to protect cultural relics. "


Color spy war dramas with cold humor.


Jiang Wu Li Naiwen amused himself first.


Different from the spy war dramas that emphasized "nervousness", "excitement" and "brain-burning" in the past, Pan Jun said that the feature of "Catching Your Teeth" was cold humor. Humor seems to be very different from the usual atmosphere of spy war dramas. Everyone is watching spy war dramas with one track mind, but in the end they laugh stagger. What does this mean? Pan Jun also admitted that the exciting subject matter should have a comic effect, and if you are not careful, it will be neither fish nor fowl. Therefore, he chose the road of "cold humor". What is cold humor? Pan Jun’s explanation is: "Master Hou Baolin talks about cross talk. He talks and laughs on the stage, and so does the audience. This is called humor. Ma Sanli talks about cross talk. He never laughs on stage, and the audience under the stage can’t laugh. This is called cold humor. " So, Jiang Wu and Li Naiwen are all wearing a long face, acting solemnly and laughing at each other, and finally they can only shoot separately.


Pan Jun recalled that there was a scene in which Jiang Wu and Li Naiwen, together with a newspaper reporter "Lee Eon" (played by Ruan Xun), went to find Wang Si to kill people. Wang Si was a pig killer, and he usually killed a pig, 5 yuan. How much would it cost to find him to kill someone? Before looking for Wang Si, the three men counted the bill themselves. "Wang Tianqiao" has always been frugal. He thinks 10 yuan has enough money. Pan Shenzhi thinks 15 yuan is suitable, because he thinks that three people will talk about this "business" together, so that 15 yuan can split the bill. "Lee Eon" is an old bachelor, who always listens to "Wang Tianqiao" and lets the two of them pester each other for money in 5 yuan. As a result, as soon as I met Wang Si, Wang Tianqiao said with justice: "We have never been stingy …"


Pan Jun said that the more serious Jiang Wu and Li Naiwen were in this scene, the more everyone couldn’t hold back their laughter. Even Jiang Wu and Li Naiwen couldn’t hold back their laughter. Later, they laughed when they looked at each other. After continuous shooting failed to score 10 pieces, they had no choice but to shoot separately, which was considered as a pass. "There are too many scenes like this. The more ridiculous a thing is, the more seriously you say it, the more ridiculous the audience will feel. Therefore, with this, "The Tiger’s Mouth Pulls Teeth" will clearly draw a dividing line with the previous spy war dramas. "

Chinese Reading Newspaper’s 2020 June 1 Recommendation Books (60 kinds of books for 0-15 years old)


    preschool

    "The barn mouse and the eagle borrow grain" by Wang Zengqi/Wen, Wang Zumin/Tu, planned by Dandelion Children’s Library, the first edition of Guizhou People’s Publishing House in March 2020, 36.00 yuan, suitable for reading: 3 ~ 6 years old.

    In a nursery rhyme "Uncle Mouse got up late", this short story begins: Magpies and crows all came to borrow grain from the barn mouse, but they all said they would return it in the coming year. However, the eagle came to borrow food, but said, "I will not return it for the next year."

    Delicate detail description, life-like scenes, humor with China flavor, concise and precise words, and illustrations with Wang Zumin’s characteristics make this humorous picture book full of China charm.


    "I defeated my mother with 32 sandmonsters" by Peng Yi/by Tian Yu/Tu, the first edition of Relay Press in April 2020, 42.80 yuan, suitable for reading: 3 ~ 6 years old.

    The sequel to the humorous picture book "I beat the Sandman with 32 farts". As soon as I do my homework, my mother goes "crazy"; When my mother goes crazy, I have nightmares … In nightmares, my mother becomes tall and big. No matter how fast I run away, she can catch up with me, put me in a bottle and force me to do my homework. No, I have to fight back! I tried many ways: putting on roller skates, hiding the paper in my father’s socks, and getting into grandma’s bed … but all of them were useless!


    Button Soldier in Jiu-Er, planned by Dandelion Children’s Library, the first edition of Guizhou People’s Publishing House in March 2020, 48.00 yuan, suitable for reading: 3 ~ 6 years old.

    A button that came off the clothes, it fell off. Tossing and turning in crowded people, under galloping wheels, smelly garbage dumps … From autumn to winter, it has experienced wind, frost, rain and snow, and its luster has long been dim. One day, however, the sun was just right, and when it shone a little faint light, a little fat hand picked it up. That’s a kind little boy. He took the button home like a treasure. A casual legacy, a wonderful idea with a heart and a temperature.


    Once upon a time, there was a somersault cloud by Chen Peici, Li Minghua/Wen, Li Zhuoying/Tu, the first edition of 21st Century Publishing House in April 2020, 42.00 yuan, suitable for reading: 3 ~ 6 years old.

    After the Tang Priest and his disciples completed the task of learning from the Western Heaven, they all became buddhas and immortals, and the somersault cloud also became immortals. I thought it was wonderful to be an immortal, but I didn’t expect to deal with all kinds of requirements, behave, be polite and talk … The restless little somersault cloud got into trouble everywhere and was rejected by the immortals. Little somersault cloud is extremely wronged. This is a contest between nature and growth. Familiar ink painting skills, coupled with the color of China ancient murals, make the picture book have a strong China flavor.


    "Jiushenlu Picture Book Gallery-Dad’s Train" by Han Chuwen/Wen, More Zhao Dyed/Picture, the first edition of China Children’s Press and Publication General Agency in March 2020, 49.80 yuan, suitable for reading: 3 ~ 6 years old.

    The picture book tells the story in the first person, digs deeply into a family story of three generations of railway people, witnesses the rapid evolution of China railway from steam locomotive, diesel locomotive and electric locomotive to Fuxing through children’s perspective, and shows the dedication and selflessness of railway people through children’s childhood experiences.


    Snow lion, a classic book series of China children’s picture books in a hundred years, Lu Bing/Wen, Hu Yongkai/Tu, the first edition of Changjiang Children’s Publishing House in April 2020, 45.00 yuan, suitable for reading: 3 ~ 6 years old.

    It’s snowing, and the children make a snow lion. The snow lion is alive, but fierce: seeing the kitten bite the kitten and seeing the puppy bite the puppy. Grandpa said, tired, cold, come in and warm yourself and eat me. What will be the result? The story is easy to understand and full of childlike interest. Bright and cheerful colors, vivid role portrayal, suitable for children of young age.


    "Stars Catch Birds" Geng Yanhong/text, Qi Haichao/map, Dalian Press, July 2019, first edition, 36.00 yuan, suitable age: 3 ~ 6 years old.

    A creative, fast-paced and well-designed wordless picture book. There is not a word in the book, but the content is vivid and humorous. There are two orangutans and a bird. The two orangutans catch the bird every time. Every time the bird escapes unexpectedly, the brain is wide open, which makes the reader eager to see the next plot. The picture is like a happy drama. Simple but not simple, it fully shows the beauty of picture books.


    Feet of Time-Children’s Poems on the Twenty-four Solar Terms, Geng Li/Wen, Wang Shihui/Tu, the first edition of Hope Publishing House in January 2020, 45.00 yuan, suitable for reading: 3 ~ 8 years old.

    This book interprets the 24 solar terms in the form of children’s poems and combines them with traditional local folk paintings. Each solar term is accompanied by catchy and childlike children’s poems, so that children can feel the charm of traditional culture and natural changes in words and paintings, understand the phenological changes and traditional folk customs of each solar term, as well as spring ploughing, summer sowing, autumn harvest and winter storage.


    "Children’s Heart Fighting’ Epidemic’ Picture Book with Big Eyes and Warm Hearts" series (6 volumes), Zhang Xiaoling, Zhao Ling, Yan Qing, Huang Lili, Luo Xi, etc., the first edition of Jiangsu Phoenix Children’s Publishing House in March 2020, 228.00 yuan, suitable for reading: 3 ~ 8 years old.

    From the perspective of children, picture books focus on touching stories between different families and different lives during the "epidemic" war, focusing on people’s survival wisdom and human warmth when they suddenly face difficulties. With delicate emotions and lively imagination as the main line, through literary and artistic expression and presentation, children are guided to correctly understand, deal with crises and difficulties, and realize the great love of the world.


    There is no dragon in this story [English] Lu Carter/Wen, [English] Deborah Allwright/Tu, translated by Yu Zhiying/,the first edition of Beijing Children’s Publishing House in January 2020, 48.00 yuan, suitable for reading: 3 ~ 6 years old.

    The book was selected for the 2018 Kate Greenville Award in the UK. This is a picture book story that makes people laugh, a poor old fire dragon, no one wants him to appear in his own story, gingerbread man, Hansel and Gleiter, three little pigs, Little Red Riding Hood … none. However, the fire dragon did not give up, still looking for opportunities to appear in the story. The giant appeared. He wanted to eat the dragon in one bite! At the critical moment, the flying goose feathers made the giant’s nose itch extremely. "Ah-choo!" " The giant sneezed and put out the sun. Everyone wants a hero to help them …


    "Little Pigs Run" [France] Francois Sotif, first edition, Foreign Language and Teaching Research Press, January 2020, 18.00 yuan/book, suitable age: 3 ~ 7 years old.

    Frances Sotif is good at selecting materials from classic stories and creating modern stories with unique features. The wolf tried his best to eat the pig, but he couldn’t get it. The three little pigs seem to continue the design of the eldest brother and the second child in Three Little Pigs, from thinking they are safe to falling into danger again. At the end of the story, the wolf looks angry-he is proud of the way he came up with, which makes him more excited than eating three little pigs. Most importantly, the story didn’t let us see the pig in the wolf’s mouth, but started a new round of wisdom tracking and adventure.


    "Nothing is impossible! ? "(picture book) [Japan] Itsumi Taro text/map, translated by Qin Lan and Chen Qinyu/,the first edition of Children’s Publishing House in January 2020, 39.80 yuan, suitable age: 3 ~ 7 years old.

    The boy said: Today, I want to ride on your head? Is it okay? "The horse said," On my head? Well, then try it … "It worked! The boy put forward one strange request after another, and the horse also met one challenge after another, including: walking on two legs, running, swimming and even flying. All the attempts were successful! What happens when the horse offers to stand on the boy’s head? A picture book that makes adults and children laugh and think deeply.


    "Walking in the Book" [Han] Li Wei Hao Wen/Tu, the first edition of Guangxi Normal University Press in April 2020, 58.80 yuan, suitable for reading: 3 ~ 7 years old.

    This is a book-themed picture book, which has opened a wonderful and long journey and let readers enter the magical book world. In addition to reading, books can also become wings of airplanes, horizontal striped ceilings, colorful ponds, a dream country and a paradise for exploration. It can become your sky, or just a quiet little corner; It helps the elderly realize their dream of rejuvenation and gives the little girl the courage to walk alone in the snow; It is also like a warm light, waiting for you to come home at night.


    Sun Ruiling/A series of "Language Sense Enlightenment, English Children’s Songs with Zero Starting Point", the first edition of FLTRP in January 2020, 78.00 yuan, suitable age: 0 ~ 6 years old.

    The series of "Language Sense Enlightenment English Children’s Songs with Zero Starting Point" contains two sets, each set contains five books (20 children’s songs in total), which can scan the QR code at the back of the book to listen to audio, watch children’s songs supporting animation and live action demonstration video. Picture books and word cards after the text can be read by using the "FLTRT" point reading pen. Children’s songs are mostly about children’s favorite animals, and the content is either relaxed and lively, or full of family warmth.


    The Story Book of Capturing Frames of Disney Classic Movies (8 volumes), published by American Disney Company, the first edition of Liaoning Children’s Publishing House in May, 2020, 16.80 volumes, suitable for reading: 4-8 years old.

    This book is a phonetic storybook of Disney’s classic movies. It plays back the classic movies on paper once again, captures the best performance of focus plane, presents the classic stories in the form of pictures, and at the same time, it is accompanied by popular and vivid words, which interact and connect with the pictures coherently, which not only makes young readers relive the classic works, but also increases their reading experience.


    Middle and lower grades of primary school

    Tang Sulan Healing Fairy Tales Series (10 volumes) by Tang Sulan, the first edition of New Century Publishing House in April 2020, 28.00 yuan/volume, suitable age: 7 ~ 10 years old.

    There are 10 volumes of Tang Sulan Healing Fairy Tales, including Little House, Red Haired Horse, Blue Butterfly, Moon Flower, Forest Fairy Tales, Mussel Children, Dream of White Horse, Gems, Donkey Family and Summer Night Dance, which are divided into friendship, wisdom, great love, kindness, nature, growth, dreams, contentment and satisfaction. Both words and pictures have a unique artistic style, which can extract profound philosophy of life from ordinary flowers and grass, events and things.


    "Ice Wave Warm Fairy Tales" series (8 volumes), the first edition of Jiangsu Phoenix Children’s Publishing House in January 2020, 18.00 yuan/volume, suitable for reading: 5 ~ 10 years old.

    The series of "Ice Wave Warm-hearted Fairy Tales" is a beautiful and phonetic fairy tale reader specially created by children’s literature writer Bing Bo, which integrates literary edification, independent reading, situational literacy and scientific cognition. Each book shows every "story" in the form of a picture book, with interesting hand-painted illustrations on each page, and is carefully designed for children in the sensitive period of reading and literacy. It is not only a famous book reader that combines reading with literacy, but also a cognitive fairy tale reader that combines natural science with interesting lyricism. You can listen to the story audio for free by scanning the QR code in the book.


    Picture Book of Legend Story of Chinese Craftsman Spirit (Pharmacy and Roast Duck King) edited by Shu Chun/,edited by Li Ke/Tu, first edition of Xinjiang Youth Publishing House in April 2020, 59.80 yuan/book, suitable for reading: 6-12 years old.

    Chinese medicine, Beijing roast duck, traditional cloth shoes, tea-making technology … Under the washing and training of time, splendid culture, unique skills and skills have been transformed into valuable human cultural heritage, benefiting generations of people. With vivid picture stories, this set of picture books takes children back to the past, understands how our ancestors made good things with ingenuity, and understands the magical charm of China’s "intangible heritage".

    In the book, the writer Shu Chun tells the legendary stories of "Judelou" roast duck restaurant and "Jirentang" pharmacy from their inception to prosperity, and truly reproduces the scene of the old business street in Beijing hundreds of years ago.


    "The Picture Book of Everything’s Origin" (set) Yunshi cartoon text/picture, the first edition of Changjiang Children in April 2020, 200.00 yuan, suitable age: 4 ~ 8 years old.

    This is a set of interesting illustrated encyclopedias tailored for children in China. Eight themes, such as House, Telephone, Ship, Train, Car, Plane, Energy, Film and Television, have been carefully selected to tell stories that have changed human life. And see through their internal structure, operation principle, and the whole scene and process of production and manufacturing in the form of panoramic picture; Take life as the medium to explore the origin of the world.


    primary school

    Looking for a Bird, written by Cao Wenxuan, first edition of Tiantian Publishing House in May 2020, 25.00 yuan, suitable age: 8 ~ 12 years old.

    Every holiday, the boy Pinpian will pack his bags, take his black homing pigeon with him, and embark on a journey of searching for the big gray bird and his father. During the journey, Yu Pian met all kinds of people and things, and these experiences were like pieces of puzzles, which gradually pieced together a strange and warm picture. Cao Wenxuan uses words to lead readers into an active image world, which is a profound work with poetic beauty in the picture and introspection in the core.


    A poem after such a long time by Mei Zihan/by Wang Xiaoxiao/Tu, the first edition of Jiangsu Phoenix Children’s Publishing House in April 2020, 22.00 yuan, suitable for reading: 7 ~ 12 years old.

    When I went to my cousin’s house with my grandmother, I was always treated like a VIP, but "I" thought they didn’t have children to play with, so I hurried to menstruation’s house. This is how children walk in beauty, knowing beauty and having a taste in their hearts, but unable to describe it. A person who can write poems and songs, the taste of childhood will be more clearly smelled when he grows up. Mei Zihan depicts the beauty and warmth of family affection for children with beautiful, moving, quiet and warm brushstrokes.


    "Little Black Tiger" by Zhao Lihong/,[Mo] by Claudia Nabal Luo/Painting, the first edition of Zhejiang Children’s Publishing House in January 2020, 45.00 yuan, suitable for reading: 7 ~ 12 years old.

    A sudden disaster has sublimated human nature, affection and friendship, and the story is touching and touching. If we say that Zhao Lihong’s first children’s literature work "The River of Children" is a kind of prose and poetic leisurely narration, such as a trickle; His latest children’s literature, Little Black Tiger, is a life story with concentrated contradictions, sadness and joy, and a flash of humanity, such as a river running. Constant, it is always delicate, warm, soothing, true and kind aesthetic style and humanistic care background.


    Tangtang Fantasy Tale Book (the first batch of 3 volumes) was written by Tangtang, the first edition of Zhejiang Children’s Publishing House in April, 2020, with a price of 24.00 yuan/volume, suitable for reading: 7-10 years old.

    If "Tangtang Fantasy Childhood Story Book" is a series of childhood adventures based on the ancient villages in the south of the Yangtze River, the "Fantasy Wild Story Book" will expand its narrative focus to the virtual world outside Nanxia Village, a land of creatures named Fantasy Wild. On the vast land, above the fantasy field, Tang Tang writes a girl’s self-exploration of traveling around the world and understanding life with her unique roaming narrative perspective.


    Your kindness looks like a bad idea, written by Zhou Xiaofeng, the first edition of Tiantian Publishing House in April 2020, 49.80 yuan, suitable for reading: 8 ~ 12 years old.

    A long fairy tale with a double-line structure tells a funny and readable story. Xiao An, the hero, decided to be a vet when he grew up because he lost Atta the rabbit. Finally, he got his wish and came to the zoo to take care of the baby animals who lost their parents for various reasons. However, the small animals could not understand him, caused him all kinds of troubles, and named him "the Devil". The writer uses humorous plots that children are interested in to adjust the contradiction between parents and children.


    "Childhood China Book Series" (20 volumes) by Yi Ping/Editor-in-Chief, Lu Mei, Gao Kai, Zhang Jie, Han Qingchen, etc., the first edition of Hebei Children’s Publishing House in October 2019, 25.00 yuan/volume, suitable age: 7 ~ 12 years old.

    This is a childhood story written by Bing Xin Award-winning writers for children. Based on the geographical location, birth year and personal writing style of the writer, three-dimensional coordinates are formed to draw a literary map of Chinese childhood. Many outstanding award-winning authors personally tell the readers about their dear childhood. These original works contain local customs, human feelings, folk customs and legends, and tell different cultural backgrounds and regional characteristics.


    Yin Jianling/The Elephant Foot Drum, the first edition of Tiantian Publishing House in May 2020, 28.00 yuan, suitable for reading: 8 ~ 12 years old.

    This is a work about love, self-confidence and hope, which describes a special group and realistic theme. Based on Tai Lihua, a famous dancer in China, it describes a little girl named Dongyin who lost her hearing when she was two years old because of medication mistakes after illness, and her family began a difficult journey of seeking medical treatment. Winter silver is beautiful and kind, but also sensitive and lonely, until she meets the elephant foot drum, and her world is completely changed …


    The Fox Selling Sweet Wine is a priceless book, the first edition of Children’s Publishing House in January, 2020, with a price of 26.00 yuan. The suitable age for reading is 8-12 years old.

    The protagonist of this book is a fox woman named Cuicui, whose closest relatives were harmed by mandrill. Fortunately, she was saved by the old man Jin who sold sweet wine, and since then she has been strong with all her heart. In the process of wandering around, the future is difficult. She experienced twists and turns, understood good and evil, grew up gradually, and finally realized her wish. The works have a strong style of China folk stories, with strong stories and ups and downs.


    Ma Ruiling/The Primary School in Dulongjiang, the first edition of 21st Century Publishing House in April 2020, 30.00 yuan, suitable age: 8 ~ 12 years old.

    A Ding is a Dulong boy. He is seven years old, and it’s time to go to school. But he doesn’t want to go to school yet. He thinks he can learn a lot of knowledge that is not available in books in the forest class. For this reason, his parents came up with a clever plan … Through the growth experience of the Dulong boy A Ding, the work describes the story of "one teacher and one school" in Dulongjiang Township as a primary school on Lika Mountain, and appreciates the unique customs and vicissitudes of ethnic minorities.


    Qin Wenjun childhood treasure book series (8 volumes) written by Qin Wenjun, Hunan Children’s Publishing House, the first edition in March 2020, 281.00 yuan, suitable for reading: 7~14 years old.

    The Book Series of Qin Wenjun’s Childhood Treasures explores the sensitive and rich spiritual world of contemporary teenagers and conveys the positive energy of growth. In this set of works, Qin Wenjun conveys the writer’s hope for children: through excellent literary works, we can understand the world, others, what is tolerance, what is narrowness, what is sincerity and what is courage. With warm stories and youthful images, she let young readers be influenced by beauty in aesthetic pleasure.


    The Book Series of Hope Tree Growth by Mu Ling, Xie Qianni, Helen, Mao Yuner and Hu Shuxia/,the first edition of Hope Publishing House in April 2020, 28.00 yuan/book.

    "Hope Tree Growth Book Series" is a set of growth books about childhood and dreams, beliefs and pursuits launched by Hope Publishing House, which writes childhood growth stories in different periods and regions of China. The book department publishes five volumes every year, and in 2020, it will launch Mu Ling’s Gorgeous Starry Sky, Xie Qianni’s Growing Up in Loss, Helen’s Time in a Small Town, Mao Yuner’s Happiness as a Plant, and Hu Shuxia’s Sky in Flowers.


    China’s Original Fantasy Story of Little Beast (The Mask of Fox, peking opera blues, Silver Bracelet, Thief’s Garden, Civet Cat Stage, River of Afanmi)

    Yan Haijing, Jia Yuezhen/Wen, Cha Xuan, Wang Yi, etc./Figure, the first edition of Xinjiang Youth Publishing House from November 2018 to May 2020, 48.00 yuan/book, suitable age: 6 ~ 12 years old.

    The story contains strong traditional and folk charm, inherits the strange fantasy from Shan Hai Jing and Strange Tales from a Lonely Studio, and combines it with reality. The lynx obsessed with drama, the lonely Shan Yao, the cuckoo fox who loves her son … In the works of a new generation of children’s literature writers, these characters with oriental charm jointly create a world full of fantasy. The pictures carefully drawn by award-winning illustrators have their own characteristics, whether they are antique paintings or Persian styles, they are full of charm.


    "The History of China: Three Ancient Copper Bells Hidden in National Treasures" by Gu Qingping/,the first edition of which will be published tomorrow in May 2020, with a price of 20.00 yuan. Suitable reading age: 8-12 years old.

    The work takes Yue Xiaomeng, a 10-year-old girl, as the protagonist, and the mythical beast of China, Mochifeng, tells the story that they went to the ancient country of Taosi 4,000 years ago to find the first metal musical instrument in China’s history-the bronze bell of Taosi. The writing is exquisite and interesting, and the plot is full of attraction, which is a brand-new attempt of children’s historical novels. The book selects the most representative cultural relics in each historical period to help children understand the development of China’s history from national treasures and appreciate the profound beauty of Chinese excellent traditional culture.


    "I am a Little Navy" series (4 volumes), the first edition of Dalian Press in September 2019, 112.00 yuan, suitable age: 8 ~ 12 years old.

    It consists of four volumes: The Most Mysterious Place, Putting on Dad’s Military uniform, I want to go to the battlefield, and taking the first place in the exam. A group of children in a naval compound grew up at the seaside and on warships. They dreamed of becoming a real navy like their parents. As a result, the story unfolded in the naval compound, primary school campus and warships.


    "Naughty King Dong Dongdong" series promises morning/book, the first edition of Xinlei Publishing House in April 2020, 125.00 yuan/set, suitable for reading: 8 ~ 12 years old.

    With humorous and vivid language and tense and interesting plots, this series brings young readers into a charming and intangible world, and follows their friends on a magical journey to explore the stories behind century-old shops and old craftsmen. This series integrates the persistence of dreams, the inheritance of culture, the warmth of family and the sincerity of friendship into interesting stories, so that young readers can feel the beauty of China traditional culture and the value of craftsman spirit while reading happily.


    Adoraki series (4 volumes) by Guo Ni, the first edition of China Children’s Press and Publishing House in January 2020, 25.00 yuan/volume, suitable for reading: 7 ~ 12 years old.

    In the era of artificial intelligence, the boy Mu En lost his parents when he was a child, and lived in scrap metal town with his eccentric grandfather. He is smart, enthusiastic, brave and kind. He has a nanny robot calf No.4 and a few good friends. He has formed a "small army" and dreams of participating in the Blade League competition, becoming a champion and looking for his mother who left when he was a child. What will Munn experience? How will he respond? What did he lose in the pursuit of his dream? What did you get? What kind of fate will there be?


    The History of Beijing is easy to interact with/write, the first edition of Beijing Children’s Publishing House in June 2020, 98.00 yuan, suitable for reading: 8 ~ 12 years old.

    The first volume is From the Frontier to the Capital, and the second volume is From the Son of Heaven to the People. The whole set of books takes the history of the whole Chinese nation as the main line and introduces the evolution process of Beijing from scratch, from being a capital to becoming a prosperous metropolis in chronological order. The first volume, from ancient times to the Yuan Dynasty, and the second volume, from the Ming Dynasty to the Qing Dynasty, introduced the evolution of the name and location of Beijing, as well as the important historical events that took place in Beijing. At the same time, the book also added AR (Augmented Reality) content.


    Dandelion Mathematical Picture Book series [America] by Thomas O ‘Brien, [America] by Allen Ai Cen, etc./painting, translated by Ma Xiang, Lin Kailiang, Huang Min, Chen Jianke and Zhang Hao, planned by Dandelion Children’s Library, first edition by Guizhou People’s Publishing House in April 2020, 28.00 yuan/volume, suitable reading age:.

    Dandelion Mathematics Picture Book presents mathematics with pictures, tells mathematics with stories and feels mathematics with games. It leads children to use learning methods such as observation, verification, games and hands-on practice, and through rich and interesting mathematical language, leads children to explore spontaneously, and gradually establishes the concepts of number sense, symbol consciousness, space concept and data analysis, covering six major mathematical fields and common mathematical concepts in primary schools, thus helping children form a mathematical way of thinking.


    Diary of a Kid Rowley (4 volumes) [America] By Jeff Kinney/,translated by Feng Yuting and Sun Mu ‘an/,New Century Press, first edition, January 2020, 28.00 yuan/volume.

    Diary of Kid Rowley is a brand-new "Brothers" in diary of a wimpy kid series. The book leads readers to see the world of these adolescent "kids" from a brand-new perspective, that is, from the perspective of Rowley, the best friend of the kid Gray. Rowley is honest and kind. Although he has done all kinds of embarrassing things because of listening to Gray’s "lies", he has always accompanied Gray on his growth path. His diary will write simple and beautiful daily bits and pieces between friends.


    "Everyone matters" [Noah] Christine Roshift/map, translated by Zou Wenyan/,first edition of Tomorrow Press in June 2020, 68.00 yuan, suitable age: 7 ~ 10 years old.

    The story begins with a little boy and his family, many people appear in different situations, and the whole story is connected in series through the linear narrative rhythm of counting. Everyone is very important, everyone has stories, and these stories are intertwined with each other, making seemingly dull daily life intriguing. The wonderful combination of numbers, characters and scenes, interlocking plot settings, and philosophy and life wisdom throughout the book make the book both interesting and enlightening.


    Li Shanchuan/Editor-in-Chief, General Course of Chinese Characters in Primary Schools, the first edition of Guangxi Normal University Press in March 2020, 45.00 yuan.

    The manuscript, combined with the unified teaching materials and the writing table of Chinese characters in primary schools, leads to the cultural connotation behind Chinese characters through the explanation, introduction and extension of tracing the source of Chinese characters, and stimulates primary school students’ interest in learning Chinese characters and their love for China traditional culture, from literacy to writing, from mastering small characters to exploring the mysteries of Chinese.


    Middle and senior grades in primary schools and junior high schools

    Cherry Village by Cao Wenxuan, the first edition of Jiangsu Children’s Publishing House in April 2020, 30.00 yuan, suitable age: 9 ~ 14 years old.

    Cherry Village is a novel by Cao Wenxuan. The elderly grandmother ran away from home with Alzheimer’s disease, and the 14-year-old brother Maitian took his sister Maisui, as well as the sheep and geese at home, on the way to find her grandmother. In the journey of searching and waiting, hope and despair, wheat fields and wheat ears experience the warmth and coldness of the world. A long journey supported by pure and good human nature is also a spiritual baptism brought by family and friendship.


    Huang Beijia/The Running Dai Er Niu, the first edition of Jiangsu Phoenix Children’s Publishing House in December 2019, 25.00 yuan, suitable age: 8 ~ 14 years old.

    From the perspective of children, the novel shows the impact of the vigorous new rural construction on the traditional rural lifestyle with humorous style. The main line is that Dai Erniu, a rural teenager, has to return the expensive mobile phone he found, and the running and searching of the teenager has connected the warm, intimate and slightly absurd daily life of the current rural life. In the water-like flow of time, in the slightly dramatic torrent of life, the book revived the vivid experience of individuals and groups, and was full of thick fireworks.


    Acacia, written by Xiao Fuxing, Zhejiang Children’s Publishing House, first edition, March 2020, 29.00 yuan, suitable age: 10 ~ 14 years old.

    Xiao Fuxing, a writer, deeply looks back on the latest masterpiece of childhood, perfectly interprets the purest, most beautiful and most precious friendship in the world, heals the secret wounds hidden in his childhood, realizes affection, friendship and teacher-student relationship, and witnesses love and growth. The story presents the joys and sorrows of children’s growth. It is a novel of children’s literature with unique expression, distinctive artistic features and good taste and style.


    Pastoral by Dong Hongyou, the first edition of Qingdao Publishing House in February 2020, 36.00 yuan, suitable age: 8 ~ 14 years old.

    The selection of the works is unique. From the perspective of a little boy participating in the choir, it tells the heroic deeds of a Communist party member who fought on the hidden front in Taiwan Province before the founding of New China, forming variations and resonances in narrative and lyric. An "Pastoral" embodies the narrative innovation of children’s novels with revolutionary historical themes. Revolution and life are presented in the novel in the form of a complex, and the conflict of value between them also broadens the meaning of the novel. In the narration of individual childhood life experience, the banner of idealism in the revolutionary historical era is reproduced.


    "Horse in the Street" written by Liu Haiqi, the first edition of Anhui Children’s Publishing House in May 2020, 35.00 yuan, suitable for reading: middle and senior grades in primary schools and junior high schools.

    There are a group of "ponies" running in the street of Shanshuigou all day: Jia Hao who loves painting, He Jian, a disabled teenager, and Liangzi who advocates being strong … These teenagers are childish and stubborn, but they are lovely and virtuous. Play with a steel bell cart, "practice blocks" with stone locks, make a crystal receiver, catch earthworms and cricket … Teenagers wander and prance in their lovely and pure nature. The hope and hardship of life, the plight and loftiness of human beings are full of interest, details and the color of the times.


    Jingge/book "Their Tower", the first edition of Tomorrow Press in May 2020, 35.00 yuan, suitable age: 8 ~ 14 years old.

    In a small town in southern Jiangsu with two ancient pagodas, the boy Dapi met the frank and sentimental girl A Kun, the boy elementary school student who knows a lot about cultural relics, Master Meng who is good at repairing cultural relics, and his optimistic and happy son Meng Xiaoqiang who has mental retardation … Dapi and his friends face and interpret all kinds of unexpected waves in life with children’s innocence and courage, to resist those accidents and imperfections in reality, and to observe the richness, diversity and richness.


    The crow opens the door, written by Jin Zenghao, the first edition of Changjiang Children’s Society in December 2019, 25.00 yuan, suitable age: 8 ~ 14 years old.

    A novel that combines the realistic animal world with a fantastic youth trip. For a sad reason, the boy He Dabao asked a white parrot with magic to turn him into a crow. In the crow’s world, Dabao, who is self-abased, depressed and withdrawn, starts from scratch, makes friends and blends into the group … Dabao is pleasantly surprised to find that when he faces life with a positive attitude, life has many unexpected happiness.


    Fenrir and I, Geri Leqimuge Hei He, first edition of Relay Press in April 2020, 29.80 yuan, suitable for reading: 8-14 years old.

    "I" got a little wolf captured by a shepherd, took it back to my camp and gave it to the mother of a shepherd dog to feed with a litter of newborn puppies. Little Wolf grew up and formed a deep friendship with "I". However, the life away from the wilderness since childhood has made it impossible to become a real wolf or identify with its own dog. Finally, when the coldest winter came, "I" resolutely expelled it and let it return to nature as a real wolf.


    "Paste grain wine and wine gourd" by Xiaohe Dingding/,the first edition of Tiantian Publishing House in March 2020, 25.00 yuan, suitable for reading: 8 ~ 14 years old.

    In this book, the mother’s main line of brewing and selling paste grain and wine is a string of all kinds of human feelings and customs in southern Hunan, among which there is a glimpse of worldly experts, and everything is as fresh and clear as poetry and painting, with endless charm. The childhood writing with strong regional color, the longing for spiritual pastoral pursuit, the narration of folk legends, simple and mellow folk feelings, and the human walk of earthly strange people make Xiaohe Dingding’s literary works present a beautiful and rich literary aesthetic feeling, which is unique in children’s literature and literature.


    "Mo Tong" by Feng and Lan/,the first edition of Tomorrow Press in May 2020, 26.00 yuan, suitable for reading: 10 ~ 14 years old.

    This is a juvenile initiation novel, and it is also a wonderful journey to lead readers to visit the birth process of a good ink and touch the roots of traditional culture. After the death of the boy Liang Mo Tong’s mother, the life of the father and son suddenly became gloomy. After a father-son war, Mo Tong fled to his grandparents’ house in anger. There, he uncovered the secrets of those "black stones" and found the source of his mother’s taste in memory, thus embarking on a journey that changed his life.


    "Blizzard" by Liu Hu, the first edition of China Children’s Press and Publication Corporation in December 2019, 25.00 yuan, suitable age: 9 ~ 14 years old.

    A sudden snowstorm put his father in danger, and his son Eddie went into the valley to rescue him. His father and son lingered on the edge of life and death several times. Enlightenment from the cold world, the light of human nature in despair. Devil valley’s blizzard baptism is a mirror image of the human world, reflecting on the human soul, interrogating the essence of life, and prompting the admonition about life and the basic laws about this world. The Gobi in the northwest under Liu Hu’s pen, with the impact of glaciers, canyons, blizzards and thunder, breaks through our original life margin and life experience.


    Blue Gate by Zhang Zhongcheng, the first edition of 21st Century Publishing House in May 2020, 28.00 yuan, suitable for reading: 9 ~ 14 years old.

    Youfang Street is facing relocation, and everyone has moved out. Only Uncle Hou is waiting for his lost son, the boy Yandou is waiting for his mother to leave, and a puppy named Maotou is waiting for his master. The novel takes the story of Hou Ye and his adopted child, Yandou, as the main line, and tells a story about love and watchfulness through the insertion of memories, which is full of emotion. Cold and concise language, distinctive northeast regional characteristics and heavy life theme have built a tough, rough and mellow literary world.


    Summer on the Door Panel, written by Wu Xinxing, the first edition of Anhui Children’s Publishing House in January 2020, 24.00 yuan, suitable for reading: 9 ~ 15 years old.

    Chen Xiaoshui, a boy in Shuizhen, has five brothers and sisters, named after "Jin Mu Fire, Water and Earth". Num is the third, with two older sisters and two younger brothers. Children in the countryside have their own fun. Chen Xiaoshui’s life is simple and happy. The original life of children in Jiangnan water town is vividly on the paper, such as herding cattle, fishing, catching shrimps, picking dates, stealing persimmons, picking green vegetables, catching cicadas and mixing maltose. The work records the purity and beauty of childhood life with relaxed and pleasant brushstrokes, full of details and vivid images.


    Teenagers, AI and Dogs, written by Yang Hua, first edition of Dalian Publishing House in June 2019, 30.00 yuan, suitable age: 9 ~ 14 years old.

    Teenagers, AI and Dogs is a bildungsroman about space adventure, and its value lies in the author’s attempt to add cutting-edge sci-fi concepts to the story. Yu Hang, a teenager, used his summer vacation to follow his father on the "Guantian" to the "Blue Moon" for investigation. On the way, he met space pirates and was in danger, leaving Yu Hang and a Labrador dog named Doudou. Young Yu Hang grew up in despair. The details of the work are rich and vivid, and the whole story is full of dangers.


    "Roses in a Courtyard" by Feng and Lan, the first edition of Xinlei Publishing House in May 2020, 30.00 yuan, suitable for reading: 8 ~ 14 years old.

    An unexpected telegram, an unpleasant reunion dinner, a pair of cousins who don’t like each other, a 50-year-old misunderstanding, and a dusty war past … With a unique Jiangnan temperament, "Full of Roses and One Courtyard Fragrance" tells the affection story of the Xia family who lived in a water town for four generations in the 1980s. With the help of children’s clear eyes, the work deeply looks back on the years of war, showing a strong feeling of home and country and the brilliance of human nature.


    Xiao Su and I, written by Huang Chunhua, the first edition of Anhui Children’s Publishing House in May 2020, 28.00 yuan, suitable age: 8 ~ 15 years old.

    From the perspective of children, the works face the rich and textured social life of Wuhan people at the center of the epidemic under the great disaster and illness. Yang Ruoxi and Zhou Xiaosu, two ordinary girls in Wuhan, witnessed the epidemic situation, witnessed the efforts and efforts of ordinary medical staff, volunteers, friends and relatives, and finally got out of the panic and anxiety caused by the spread of the disease and the death of their loved ones. They also shed their childishness, understand understanding and empathy, and grow up.


    "The Forbidden City for Children" series (3 volumes) written by Zhu Yong/,the first edition of Tiantian Publishing House in April 2020, 114.00 yuan, suitable for reading: 10 ~ 16 years old.

    2020 is the 600th anniversary of the establishment of the Forbidden City, and the cultural knowledge about the Forbidden City is surging. Zhu Yong’s writing is easy to understand and knowledgeable in literature and history, which is suitable for young people to read. In the form of theme+question, this series selects topics that teenagers are interested in, easy to accept and good to remember. Starting from the "treasures", "architecture" and "painting and calligraphy exhibition" in the Forbidden City, this series tells teenagers about the national treasures and the "past lives" of architectural art in refined and simple language.


    "100,000 why? Chinese Traditional Culture (10 volumes) He Jun et al., the first edition of Zhejiang Children’s Publishing House in December 2019, 28.00 yuan/volume, suitable age: 7 ~ 14 years old.

    This series of books adopts the form of "question and answer", which reflects the splendid Chinese traditional culture for thousands of years in different categories. The bits and pieces of traditional cultural knowledge are like stars, forming the value pedigree of brilliant Chinese traditional culture. This book, with pictures and texts, is comprehensive in introduction, concise in language and appealing to both refined and popular tastes. It introduces the traditional culture dominated by Confucianism in an easy-to-understand way, and helps children understand the world outlook, values and outlook on life in China’s traditional society.


    Literary Style Series (4 volumes) by Sun Jianjiang, Chang Xingang, Dong Hongyou, etc., the first edition of New Century Publishing House in November 2019, 48.00 yuan/volume.

    There are four books in the "Literary Style" series, including: Dad’s Two Childhood, 80% Perfect Dad, Chatting is Serious, and Young People Meeting Literature are Wonderful, which were jointly created by Chang Xingang and Chang Xiaoyu, Dong Hongyou and Dong Jing, Sun Jianjiang and Sun Xueqing, Sun Yunxiao and Sun Ran. This series of books can let you see how the two generations of literature educate each other, influence each other, face the gains and losses in their growth together, and understand their creative experiences and achievements under the cultivation of literature.


    junior school

    Six-pole Physics, written by Yan Bojun, Relay Press, first edition, May 2020, 68.00 yuan, suitable age: over 14 years old.

    Most people think that physics is difficult and obscure, but most people don’t know that the abstinence of physics is usually reflected in the complexity of mathematical calculations. The core idea in physics is often simple. The purpose of Hexagonal Physics is to bypass the complicated mathematical calculation and explain the core physical ideas to readers in popular language. The so-called "six poles" starts from the most direct perception of human beings and extends to six extreme states: extremely fast, extremely heavy, extremely small, extremely hot and extremely cold, showing the essence of cutting-edge physics.


    (Reporter Chen Xiang finishing)

May Science Gossip List: Wind and rain accelerate the spread of Covid-19? fake

  Wind and rain will accelerate the spread of Covid-19, high temperature in hot summer can end the virus, blood donation for the elderly can reduce blood lipids, and China is the only big country with compulsory iodization of salt … … These hottest topics you have heard recently are actually "false propositions". In May, the "Science" gossip list was released, which involved five popular health rumors. Let’s see if you have been fooled. "Every month ‘ Science ’ The "Gossip List" is directed by Beijing Science and Technology Association, Beijing Internet Information Office and Capital Internet Association, and jointly released by Beijing Science and Technology Journalists Editors Association and Beijing regional websites.

  Myth: The wind will blow the virus everywhere, and the rain will make the virus multiply faster, which will accelerate the spread of Covid-19.

  Truth: nonsense. First of all, the gale will not only accelerate the spread of Covid-19, but also slow it down.

  Strong winds do blow viruses everywhere, but they don’t blow them all to the same place, only high-concentration viruses are blown away. In an interview with the media a few days ago, Academician Zhong Nanshan said that the virus has to attach to something to spread, the most prominent thing is to spread it through droplets. The virus will soon be diluted in the strong wind, and the virus will naturally not spread unless it reaches a certain concentration in the air.

  Besides, the rain will not increase the spread risk of Covid-19. In a humid environment, bacteria may reproduce faster, but viruses, unlike bacteria, can only be parasitic in the host to reproduce, so humidity will not increase the number of viruses. In addition, the virus floats in the air in the form of tiny droplets. After the rain, these tiny droplets will attach to the rain and fall to the ground and be washed away, so that they cannot enter everyone’s nose and mouth and cause infection. In other words, rain will not only accelerate the spread of Covid-19, but also reduce the number of viruses floating in the air and reduce the risk of infection.

  Myth: Covid-19 is afraid of heat. As the temperature rises in summer, the spread of Covid-19 will end.

  Truth: As the weather starts to get hot, wearing a mask becomes more uncomfortable, but this is no reason not to wear a mask and relax your vigilance. Hot weather can indeed reduce the spread of COVID-19, but the effect is limited.

  Christopher Murray, director of the Institute of Health Indicators Evaluation at the University of Washington, said that through statistical research, they found that for every 1℃ increase in temperature, the transmission rate of Covid-19 would be reduced by about 2%. But it is impossible to successfully contain the virus by high temperature alone. For example, Australia, a southern hemisphere country in summer, and Singapore and Malaysia, which are located in the tropics and have high temperature and rain all the year round, the epidemic situation is still serious.

  Public preventive measures such as isolation, keeping social distance and wearing masks are more effective than simple temperature. Don’t be lucky just because the weather is sultry, and don’t wear a mask at will.

  Myth: Old people often donate blood, which can lower blood fat.

  Truth: According to the guidance of relevant professional organizations, proper blood donation will not be harmful to health. But blood donation can’t be used as a means to reduce blood fat.

  The total blood volume of a healthy person accounts for about 8% of the body weight, which is about 4000-5000 ml. Usually, 80% of the blood circulates in the heart and blood vessels, maintaining normal physiological functions; 20% of the blood is stored in the liver, spleen and other organs. When blood loss or strenuous exercise occurs, the blood will enter the blood circulation system. A person donates 200-400 ml of blood at a time, accounting for only about 5% of the total blood volume. The stored blood will be replenished immediately after blood donation, so blood donation will not reduce the circulating blood volume, nor will it affect people’s health function.

  Theoretically speaking, blood donation has removed some blood, and the blood lipid may decrease slightly in the short term. But in fact, our body has the ability of self-regulation. When the blood lipid content drops, the body will produce blood lipid quickly, so even if the blood lipid drops slightly in the short term after blood donation, it will soon be adjusted back to the original level.

  Therefore, blood donation as a means to reduce blood lipids is not worth advocating. In fact, the simplest and most effective way to reduce blood lipid is to take blood lipid-lowering drugs according to the doctor’s advice, besides healthy diet and reasonable exercise.

  In addition, China’s "Blood Donation Law" stipulates that citizens who are 18-55 years old, men weigh more than 50 kilograms, and women weigh more than 45 kilograms can participate in blood donation. Due to reasons such as diet or nutrient absorption, the elderly are not encouraged to donate blood.

  Myth: China is the only big country where iodized salt is compulsory, while iodized salt is rarely used abroad.

  Truth: Iodine deficiency is a global public health problem, and iodine fortification through food is the fundamental way to solve this problem. Since 1993, the United Nations and the World Health Organization have carried out comprehensive iodization of salt around the world, that is, edible salt for human consumption, salt for animal feed and salt for food industry are all iodized. By 2008, more than 120 countries and regions around the world have implemented the policy of strengthening salt iodine, among which 34 countries and regions have implemented compulsory iodization of salt, including China and India, which have the most population. From 1993 to 2013, the number of iodine-deficient countries and regions decreased from 110 to 31.

  "There is little iodized salt abroad" and "there is no compulsory iodization abroad" are just appearances. This is because different countries have different dietary structures and different salt habits, and have adopted different iodine fortification strategies. For example, in Thailand and Cambodia, because the most commonly used salty seasoning is not salt but fish sauce, iodine is added to fish sauce, so there is no iodized salt; About 75% of the salt intake of consumers in western countries comes from processed foods, so it is a popular practice for them to strengthen iodine in processed foods, especially bread.

  Iodine fortification policies vary widely in different countries, but the ultimate goal is the same: to achieve adequate iodine nutrition for all. China people’s eating habits determine that salt iodization is the most extensive, effective and economical iodine fortification strategy in the retail sector.

  Myth: It doesn’t matter if children are fat when they are young, they will naturally lose weight when they grow up.

  Truth: In the past decades, the global prevalence of overweight and obesity among children has been increasing year by year. In childhood, obesity is not only closely related to asthma, adenoidal hypertrophy, childhood diabetes, childhood fatty liver, central precocious puberty and other diseases, but also may affect the health of adults.

  According to the research of China CDC, during the 13-year follow-up, 80% of obese children will develop into adult obesity. Therefore, it is an important problem for public health and clinicians to prevent the growth of childhood obesity.

  In fact, bad eating habits are closely related to childhood obesity, such as skipping breakfast, frequent intake of snacks and sugary drinks, and eating too fast. School-age children should pay attention to the relatively fixed time of three meals, balanced nutrition and less oil and salt seasoning; Drink plenty of water, do not drink sugary drinks, and drink more boiled water; Do not overeat, because overeating may increase the burden on children’s digestive system, cause heat accumulation, and lead to overweight and obesity in children.

  How to judge whether a child is overweight or obese? A simple assessment can be made by children’s BMI. Body mass index (BMI), referred to as body mass index. BMI calculation formula: BMI = weight (Kg)/square of height (m2). For example, if a 52Kg person is 1.55m in height, the BMI is: 52 (kg)/square of 1.55 (m2)= 21.6. At the same time, it was evaluated according to the Growth Curve of Body Mass Index of Children and Adolescents aged 0-18 in China. If the child belongs to the category of overweight and obesity, it is necessary to go to the hospital as soon as possible to evaluate whether there are other obesity complications, and at the same time formulate effective diet and exercise strategies to prevent the further development of obesity.

  Text/reporter Li Jie