In recent years, Yuquan District, Hohhot City, Inner Mongolia Autonomous Region has incorporated self-service terminals such as social security and provident fund into the government service hall to create a "7×24-hour government service self-service supermarket", which is convenient for enterprises and citizens to "self-help, do it at any time and wait for it" around the clock. The picture shows a few days ago, citizens handled the housing provident fund business by themselves in the "24-hour government service self-service supermarket" in Yuquan District. Photo by Ding Genhou (People’s Vision)

　　There have been new changes in the housing provident fund policy. Recently, the General Office of the State Council issued a document, emphasizing the support of housing provident fund for renting houses. In the same period, many cities across the country adjusted their housing provident fund policies: some raised the amount of provident fund loans; Some cancel the provision of "one of the two options for withdrawal and loan"; Some relax the scope of use of provident fund … … According to experts’ analysis, the adjustment of the provident fund policy can reduce the purchase cost of the just-needed groups, effectively boost market confidence, and work with other "stable property market" policies to jointly promote the healthy development of the real estate market.

　　Higher quota, reducing the cost of home buyers.

　　Compared with commercial loans, the interest rate of housing provident fund loans is lower, so it is favored by many buyers. Taking Beijing as an example, in 2021, 94,154 individual housing loans with housing accumulation fund were issued in Beijing, with 72.399 billion yuan, up by 13.5% and 15.3% respectively, and the interest rate was about 2 percentage points lower than that of commercial loans, which could effectively reduce the purchase cost of buyers.

　　To meet the new demand of buyers, this year, the amount of provident fund loans has been raised in many places across the country. Zhou Huan works for a logistics company in Ningbo, Zhejiang Province. Last year, he and his wife welcomed their second child. "Before Erbao was born, my daughter-in-law and I always rented a house with the boss. Now that we have a second child, it is not convenient to rent a house. We plan to buy a suite in Ningbo. " Zhou Huan said, "It just happened to meet the new policy of Ningbo this year. For families with two or three children, as long as the provident fund has been paid for two years and meets the first loan and the first suite of the provident fund, the maximum loan amount has increased from the previous 600,000 yuan to 800,000 yuan, which is a good thing for us." Jiaxing City, Zhejiang Province also proposed that if employees who normally pay housing provident fund in the city apply for housing provident fund loans for the first time to buy the first family self-occupied housing, the maximum loan amount for a single person will rise from 300,000 yuan to 400,000 yuan, and the maximum loan amount for two or more people will rise from 600,000 yuan to 800,000 yuan. Nanning, Guangxi has made it clear that the maximum amount of provident fund loans for the first home will be adjusted to 800,000 yuan and the maximum amount of provident fund loans for the second home will be adjusted to 700,000 yuan from June 1 this year.

　　Some cities have adjusted the down payment ratio of housing provident fund loans. Linyi City, Shandong Province issued a new regulation, clarifying that if both husband and wife pay the housing provident fund in full and normally, the upper limit of the loan for purchasing self-occupied housing provident fund will be raised from the current 500,000 yuan to 600,000 yuan, and the down payment ratio of the second set of improved housing provident fund loans will be lowered from 40% to 30%. Jingzhou City, Hubei Province also lowered the down payment ratio of second-home provident fund loans from 40% to 30%, and cancelled the provision that "individual housing provident fund withdrawal and loans can only be one of two choices" to expand the supply of provident fund funds for buyers.

　　Some cities have relaxed the construction period limit of housing provident fund loans. According to the new regulations implemented in Luzhou City, Sichuan Province on May 1, the construction period of the house purchased by the employee’s family should not exceed 20 years, and the sum of the house age and the loan period should not exceed 40 years, and the loan period should not exceed the remaining land use rights of the house purchased. Harbin City, Heilongjiang Province proposed to relax the housing age of second-hand housing provident fund loans from 20 years to 30 years, and the sum of the loan age and housing age should not exceed 50 years.

　　"For the real estate industry, both consumers, developers and operators need a lot of money." Zhao Xiuchi, a researcher at the Economic and Social Research Institute of capital university of economics and business Megacities, said that relaxing the housing provident fund loan policy is conducive to consumers buying houses and reducing the cost pressure of developers and operators, thus achieving a virtuous circle and sustainable development.

　　More uses, more people to benefit from.

　　In addition to the loan to buy a house, the housing provident fund can also be used to pay the rent of the house to meet the needs of renters.

　　Xiao Zhu rented a house with one bedroom and one living room in Yuzhong District, Chongqing, with a monthly rent of more than 1,000 yuan. "I heard from my colleagues that the provident fund can be proposed for renting, so I applied." Xiao Zhu told the reporter that the application form for drawing provident fund to pay the rental fee, the summary table of units for drawing provident fund in batches and other materials will be handed over to the local provident fund management center after being sealed by the unit, and then the provident fund can be drawn out. "I applied for more than 10,000 yuan, and I arrived on the same day."

　　The reporter inquired about the "Regulations on the Management of Housing Provident Fund" and found that in addition to the common purchase of self-occupied housing, the provident fund can also be used for construction, renovation and overhaul of self-occupied housing.

　　In recent years, some cities have introduced a new policy, which makes it clear that employees can withdraw housing provident fund for the renovation of old communities. For example, Guizhou Province has issued a policy to support workers’ families whose residential areas are included in the renovation of local old residential areas to withdraw housing provident fund for housing renovation such as installing elevators, strengthening housing structures, adding security facilities, repairing doors and windows and indoor water (electricity, gas) pipelines. From May to December last year, Guizhou Province handled 124 withdrawals with a withdrawal amount of 5,138,300 yuan. According to the Annual Report of Changsha Housing Provident Fund in 2021, in 2021, the housing provident fund in Changsha City, Hunan Province supported 290 employee families to withdraw 15.571 million yuan from the housing provident fund, which was used to build elevators in existing houses and support the renovation of old communities. According to the Annual Report of Xiamen Housing Provident Fund in 2021, at the end of 2021, Xiamen City, Fujian Province, supported the installation of elevators in old houses and the renovation of old elevators, and extracted a total of 1,326 housing provident funds, amounting to 67.1519 million yuan.

　　"The establishment of the housing provident fund system is to solve the housing problem. Whether it is renting a house or renovating an old community, it is to solve the housing problem and is the proper use of the housing provident fund, which is consistent with the provisions of the Regulations on the Management of Housing Provident Funds." Zhao Xiuchi said. However, due to the lack of detailed regulations and support for the withdrawal of housing provident fund for rental housing and the renovation of old residential areas, such as the withdrawal of rental housing expenditure exceeding 5% of income, the consumption of such provident fund is relatively low.

　　A few days ago, the General Office of the State Council issued the Opinions on Further Releasing Consumption Potential and Promoting the Sustainable Recovery of Consumption, proposing to increase public consumption reasonably, emphasizing "supporting depositors to withdraw housing provident fund for rental housing, and continuing to support residents in old urban communities to withdraw housing provident fund for the renovation of self-occupied housing such as installing elevators". Experts believe that this will help to rationally expand the scope of the use of provident funds and bring more convenience to the public.

　　More convenient and help the healthy development of the property market.

　　The procedures for handling the provident fund are also increasingly simplified and convenient. After living in Foshan City, Guangdong Province for more than a year, Li Jing quit his original job and went to work in Hangzhou City, Zhejiang Province. Considering the demand for housing, recently, she transferred the provident fund of her last work place to her existing account. "In ‘ National housing accumulation fund ’ Click ‘ in the applet. Transfer and connection ’ , simply fill in your personal information and you can handle it. It was successful in two days, but I didn’t expect it to be so fast. "

　　Inquire about the balance of the provident fund, calculate the mortgage, and transfer the provident fund funds in different places … … In the second half of last year, the "National Housing Provident Fund" applet was put into operation. The depositor can handle a lot of business on the mobile phone without leaving home. As of February this year, all localities have set up 6,460 offline special windows and 1,364 online special zones for the "inter-provincial general office" business, and handled more than 23.3 million businesses through the whole process of online office, collection agency and joint office between the two places.

　　Experts believe that the recent adjustment of the housing provident fund system is conducive to promoting the healthy development of the real estate industry. "On the one hand, adjusting the provident fund policy has reduced the cost of buying houses for consumers and expanded the use of housing provident fund." Zhao Xiuchi said, "On the other hand, policy adjustment can have an impact on social expectations, which will help increase consumers’ confidence in the healthy development of the property market, which will expand effective demand and thus promote the sustainable development of the real estate industry." In addition, most of the areas that have recently introduced the new housing accumulation fund policy belong to second-,third-and fourth-tier cities, where the property market is relatively depressed, and the introduction of the new policy is conducive to promoting the development of the local real estate industry.

　　The reporter noted that in addition to adjusting the housing provident fund policy, since the beginning of this year, various "stable property market" policies have been introduced in many places across the country, covering reducing down payment, easing credit, reducing subsidy deed tax, and attracting talents to subsidize the purchase of houses. A few days ago, the People’s Bank of China and the State Administration of Foreign Exchange issued the Notice on Doing a Good Job in Financial Services for Epidemic Prevention and Control and Economic and Social Development, which made it clear that the differentiated housing credit policy should be implemented according to the city’s policy, and the minimum down payment ratio and minimum loan interest rate requirements for commercial personal housing loans within its jurisdiction should be reasonably determined to better meet the reasonable housing needs of buyers.

　　How to ensure that the real estate market continues to run smoothly? Ni Hong, vice minister of the Ministry of Housing and Urban-Rural Development, said that the long-term mechanism of real estate will be implemented steadily, the demand for rigid housing will be guaranteed, the demand for improved housing will be met, and the land price, housing price and expectations will continue to be stabilized, so as to promote the virtuous circle and healthy development of the real estate industry due to the city’s policies.

Poster of "the escapee"

　 　 1905 movie network news 　The suspense spy TV series "The Escape" has recently announced that Chen Kun will return to the TV screen to play the leading role in the drama. Today, the official Weibo officially announced the winner of the Golden Horse Award for the leading actress — — Wan Qian, a powerful actress. It is reported that the play will start in December.

"Beauty and acting" is the criterion for actor selection.

　 　 As an original spy war drama, Chen Kun once said that the screenwriter was very attentive and spent nine years polishing the script repeatedly. The script and characters were the main reasons that moved him to return to the TV screen after nine years.

　 　 Since it was announced that Chen Kun would star in The Escape, the media and fans have been very concerned about the heroine’s choice. Who can Hold Chen Kun who is both an acting school and an idol school? Many fans have also launched heated discussions and suggestions on Weibo. Judging from the comments of netizens, the choice of "acting school" is the most popular.

The voice of fans　

　 　 As a spy war drama, gripping stories and actors’ acting skills are the magic weapon to win the spy war drama. The drama side said that "The Escape" will focus on the selection criteria of "having face and acting skills", and gather domestic actors with both face value and strength, as well as the best production team to jointly create a boutique spy war drama.

Wan Qian joins in and expects the powerful faction to "play"

Wan Qian; Regina

　 　 Wan Qian, a newly rising powerful actress, won the "Best Supporting Actress" in the 51st Golden Horse Award of Taiwanese Film for her role of "Nini". Two films starring Wan Qian and Hello, Crazy! Will be released in the near future.

　 　 Coincidentally, last weekend’s "Hello, Crazy! At the screening meeting, Chen Kun attended the event and praised Wan Qian’s performance. He not only used the word "shock" to describe Wan Qian’s real performance, but also revealed that he was deeply impressed by Wan Qian’s performance after watching the rough cut of the film a few months ago, hoping to invite Wan Qian to participate in his new play. It seems that apart from the role relationship and plot development of the two people, the drama of the two people will also be a major attraction in The Escape.

　 　 Wan Qian also said that it is a great honor to play The Escape with Chen Kun: "The script that The Escape took nine years to create is very exciting. I am very happy to participate in it. I am looking forward to working with Brother Kun. The next task is to play my role well and live up to everyone’s expectations."

　　CCTV News:According to the WeChat official account news of "Capital Education" WeChat, on September 26th, at the press conference of Beijing’s high school entrance examination reform, Li Yi, deputy secretary of the Beijing Municipal Education Commission and director of the Municipal Education Commission, introduced the relevant contents of "Implementation Opinions on Deepening the Reform of Entrance Examination in High School".

　　The main contents of the reform include:

　　One isImprove the examination methods and performance presentation methods, strengthen the application of comprehensive quality evaluation, and include experimental operations in the results of the senior high school entrance examination.

　　According to the "Opinions", this reform implements the requirements of the Ministry of Education’s general examination. According to the characteristics of different disciplines, the junior high school level examination subjects are divided into three categories: examination, examination and assessment.

　　subject of examination

　　Including morality and rule of law, Chinese, mathematics, foreign languages, physics, physical education and health, the results are presented in scores for graduation and further study.

　　The scores of Chinese, mathematics and foreign languages are all 100 points, including 60 points for written foreign languages and 40 points for listening and speaking tests.

　　The score of morality and rule of law is 80 points, including 70 points for written test and 10 points for comprehensive quality evaluation. The written examination of ethics and rule of law was changed from closed book to open book. At the same time, the application of comprehensive quality evaluation was strengthened, and "comprehensive quality evaluation daily behavior" was included in the senior high school entrance examination score, accounting for 10 points.

　　The physical score is 80, including 70 for written test and 10 for experimental operation. The purpose of including "experimental operation" in the results of senior high school entrance examination is to guide the cultivation of children’s practical ability and innovative consciousness through scene-based and experiential physics learning.

　　The score of physical education and health is 70 points, including 30 points for on-site examination and 40 points for process examination, which will be implemented step by step according to the Beijing Compulsory Education Physical Education and Health Assessment and Evaluation Plan.

　　Examination subjects

　　Including history, geography, chemistry and biology, the grades are presented in grades, which are divided into A, B, C and D from high to low. The grades of the subjects are used for graduation and reference in further studies.

　　Examination subjects

　　Including information technology, art, labor and comprehensive practical activities, the results are presented as qualified/unqualified for graduation and reference in further studies.

　　The second isIn the organization and implementation, further reduce the frequency of examinations and reduce the pressure on students.

　　Examination subjects by the city’s unified proposition, zoning marking. The written examinations of the subjects of Morality and Rule of Law, Chinese, Mathematics, Foreign Languages and Physics are arranged in the second semester of Grade 9, which relieves the students’ nervousness of entering the senior high school entrance examination cycle from the second day of junior high school. The physical education and health examination is implemented in accordance with the Beijing Compulsory Education Physical Education and Health Assessment Scheme. The foreign language listening and speaking test adopts the computer test method, which is separated from the written test and has two test opportunities, which has not changed compared with the past. The examination subjects shall be put forward by each district and organized and implemented. The assessment subjects are organized and implemented by the districts to guide the schools.

　　The third isTime for the implementation of the reform.

　　This reform has been implemented since the eighth grade students (that is, students who just entered the eighth grade in September).

The model has the characteristics of simple structure and low cost. However, many people say that this kind of car will increase its energy consumption once it runs at high speed, which is actually not suitable.

But in my opinion, most people who buy cars can’t run at high speed every day. The extra energy consumption and the low cost consumption of running downtown often are nothing at all. The main shortcomings of the models are mainly the following.

After all, a car is a big piece, and there are too many internal parts, so it is easy to have problems if you are not careful. Whether a new car-making force can completely solve the problem really remains to be discussed.

Second, there is something wrong with the car’s cruising range. Most cars will be forced to save electricity when the power drops to about 20%. This means that if your pure electric cruising range is 100km, in fact, you can’t really drive 100km pure electric. If we consider the problem of imaginary cruising range, we will be grateful to be able to run 60km.

The third is that the high-speed driving ability on the expressway is not good. However, there is nothing too great about this, because our country has a clear speed limit for expressways, which is 120km at most. Even considering the requirements of violation of regulations, it is considered that it is sky-high to be able to run to 132km, and the high-speed driving ability does not seem to be cared about.

Although the model has many shortcomings, it does have great advantages.

The car is actually an electric car with a generator on its back. It is essentially a pure electric car, so its power output is very smooth, and there will be no inexplicable problems like hybrid cars.

In fact, in my personal opinion, if I had to choose a car or a hybrid car, I would definitely choose it. Its battery capacity is larger, its pure electric cruising range is higher, and it is not necessary to charge it every day. Isn’t this much better than the hybrid model?

Spring Festival travel rush officially started on January 26th and ended on March 5th, 2024, with a total of 40 days. Work flow, student flow, family visit flow and tourism flow are superimposed at a high level. Shenzhen’s transportation departments have taken various measures to make all the preparations to provide a safe and convenient Spring Festival travel rush for the tourists.

On the morning of January 25th, the reporter came to Shenzhen North Railway Station to see that the passenger flow increased significantly compared with usual, and the passengers took big bags and small boxes and set foot on the way home during the Spring Festival.

Wang Rui, the stationmaster on duty at Shenzhen North Station, said that the number of students on holiday had started to rise a week ago. At present, the ticket sales in Spring Festival travel rush are booming, and the popular departure directions in Shenzhen are: Hunan, Hubei, Sichuan, Guizhou, Guangxi, Henan, Beijing, and western Guangdong (Zhanjiang, Maoming), and the tickets are basically sold out.

In order to ensure the safety of passengers during their stay in Spring Festival travel rush, Shenzhen North Railway Station will set up a temporary medical point in the waiting room from 26th, and arrange a special person in the ticket office to help passengers handle business quickly. In addition, during the period of Spring Festival travel rush, Shenzhen North Station will also open night trains according to the passenger flow demand.

In terms of aviation, at Shenzhen Baoan International Airport, many airlines have opened unaccompanied children’s services, realizing seamless connection between air and ground in check-in, waiting, boarding, pick-up and baggage claim.

At Futian Port, the reporter saw that the iron horse was prepared in advance to ensure the safety of passengers. According to Chen Yuanqiang, a third-level researcher at the Customs Clearance Management Office of Shenzhen Port Office, the passenger flow at Futian Port in Spring Festival travel rush is expected to be around 160,000 on the first day, with more inbound passengers, accounting for 60% to 70%.

According to the judgment of the traffic police department, the number of vehicles traveling in Spring Festival travel rush increased significantly compared with previous years, and the number of vehicles traveling in depth was basically the same as last year. It is expected that the peak of pre-holiday travel will appear from February 3 to 8.

Rapid recovery of passenger flow

The reverse Spring Festival travel rush characteristic is obvious.

According to the statistics of Shenzhen Municipal Transportation Bureau, it is estimated that the number of passengers sent by Shenzhen this year will reach about 13 million, up 15.3% year-on-year, of which 8.93 million passengers will be sent by railway, up 12% year-on-year; Civil aviation sent 3.35 million passengers, a year-on-year increase of 31.5%; Highway and waterway sent 335,000 and 330,000 passengers respectively, down 26.2% and up 29.2% respectively.

This year, the passenger flow in Spring Festival travel rush has increased significantly year-on-year. It is expected that the pre-holiday travel peak will occur from February 3 to February 8 (the 24th to 29th of the twelfth lunar month).

　

Personalized modes of travel, such as private cars, online car-sharing, and inter-city carpooling, are becoming more and more common. The proportion of passenger traffic in civil aviation, railway and waterway transportation has increased significantly, while the proportion of passenger traffic in road transportation has dropped significantly.

At the same time, citizens’ travel habits have changed greatly, and the amount of car trips is expected to remain high.

This year’s Spring Festival holiday is long. It is expected that there will be many people from Hong Kong residents and the mainland coming to spend the holidays, shopping and traveling, and the demand for public transportation in the city will increase significantly compared with previous years.

Strengthen support and guarantee

Meet the travel needs of passengers

Facing the peak passenger flow during Spring Festival travel rush, Shenzhen Transportation Department strengthened transportation organization, continuously expanded transportation capacity, and fully met the travel needs of passengers.

Intercity travel

Spring Festival travel rush’s railway transportation capacity puts in 694 pairs of trains every day, including 611 pairs of high-speed trains and 83 pairs of ordinary railways;

The daily average number of take-off and landing flights at Shenzhen Airport is nearly 1,100;

The city is expected to invest 5,500 buses of various types, with more than 240,000 seats.

The Shenzhen-Hong Kong shuttle bus scheme will run about 900 times a day to and from Hong Kong during its stay in Spring Festival travel rush;

18 waterway passenger routes plan to invest 88 ships with 18,000 seats;

The city road network has been further optimized and improved. The total mileage of expressways is nearly 400 kilometers, and there are 8 expressways out of the city. It is expected that the proportion of self-driving passengers will continue to increase during Spring Festival travel rush.

In terms of urban traffic

As for the subway, the operation hours of the whole network of rail transit will be extended four days before the festival (from 26th to 29th of the twelfth lunar month) and five days after the festival (from 6th to 10th of the first month), and the operation hours will be extended for the next seven days (from 11th to 17th of the first month) on key lines connecting with airports and railway stations.

In terms of public transportation, the service hours of 12 bus lines connected to the subway will be extended, 16 holiday special lines for tourist attractions will be opened, and the service hours of 26 bus lines at hubs and ports will be extended, and 200 emergency transport capacity will be reserved in key areas and hubs;

In terms of rental, the passenger flow in major scenic spots, transportation hubs, ports and other key areas in the city is monitored 24 hours a day, and the taxi capacity is guided and dispatched in time. Eleven enterprises are arranged to reserve a total of 1,100 cruise taxis as the city’s emergency capacity, and 50,000 network taxis in the city operate normally to ensure the personalized travel needs of citizens.

Improve the service quality of Spring Festival travel rush.

Improve citizens’ travel experience

In order to ensure that passengers can enjoy better service quality during their stay in Spring Festival travel rush, the municipal transportation department actively carries out joint transportation services such as public rail and air rail, and promotes the optimization of security inspection procedures for railways and subways. By optimizing the ticketing organization, expanding the online ticketing scope, promoting the application of e-tickets, and opening ticketing windows, self-service terminals and security inspection channels in time, passenger travel efficiency is improved.

Strictly implement the protection of the travel rights and interests of special groups such as mothers and babies, old and young, sick and pregnant. For example, we will set up a love channel, a mother-infant breastfeeding area, and a waiting area for sick and pregnant passengers of all ages, and open up a "green channel" for passengers in need, providing services such as wheelchair reservation and getting on and off.

(Source: Shenzhen Transportation)

Give full play to the role of "cars, boats, airplanes, roads, ports, stations" and other service guarantee windows in Spring Festival travel rush, and dynamically release Spring Festival travel rush information such as traffic conditions, weather conditions, passenger flow trends, congested sections, and diversions, so as to guide the masses to make reasonable arrangements for travel.

In order to ensure the safety of Spring Festival travel rush, the transportation department has further improved the emergency plans for safety, fire fighting, transportation capacity, bad weather and epidemic diseases, and set up 66 extended waiting emergency points around 15 key passenger stations in the city, which can accommodate more than 140,000 emergency passengers at the same time.

At the same time, reserve 600 emergency buses and 600 emergency drivers to ensure that they are on standby at any time in emergencies.

Reporter/Wang Yafeng Yang Ming

Part of the source/Shenzhen traffic

Source: WeChat WeChat official account "Shenzhen Satellite TV Shenshi News"

The original title is "Spring Festival travel rush is about to open, and Shenzhen has taken many measures to escort passengers home"

　　CCTV News:According to the website of the Central Meteorological Observatory, in the coming week, the atmospheric diffusion conditions and wet removal conditions in most parts of the country are good, and there is no large-scale haze weather.

　　The specific forecast is as follows:

　　Beijing-Tianjin-Hebei and its surroundingszone

　　In the coming week, the atmospheric diffusion conditions in most parts of the region are good. On the 3rd, there were short-term mild haze in parts of the south-central region. Since the 4th, due to the influence of cold air, the atmospheric diffusion conditions in the above areas have gradually improved.

　　Yangtze river delta region

　　In the coming week, the atmospheric diffusion conditions in most parts of the region are good.

　　FenWei plain area

　　In the coming week, atmospheric diffusion and wet removal conditions will be better in most parts of the region.

　　Pearl river delta region

　　In the coming week, the atmospheric diffusion conditions in most parts of the region are good.

　　Central China region

　　In the coming week, most of the region will have good atmospheric diffusion and wet removal conditions.

　　Southwest region

　　In the coming week, the atmospheric moisture removal conditions in most parts of the region will be good.

　　Northeast region

　　In the coming week, the atmospheric diffusion conditions in most parts of the region are good.

　　Northwest region

　　In the coming week, there will be short-term sand blowing or dusty weather in southern Xinjiang, western Gansu and western Inner Mongolia.

Original Dining Book Editorial Department Dining Book is included in the topic # Zunbao Pizza 1# Joining Evaluation 12# Catering Entrepreneurship 11

one

Industry introduction

Pizza (also translated as "pizza") originated in Italy and is very popular all over the world. The usual practice of pizza is to cover various ingredients on fermented round cakes and bake them.

Origin of pizza: There are generally two opinions about the origin of pizza. The first one is that as early as 997 AD, a queen of the ancient Roman Empire came to Napoli. In order to welcome her arrival, the locals put some tomato sauce and spinach on the flour dough and baked it on the fire until it was golden and delicious, so there was pizza.

△ Figure Self-catering Collection

Another theory is that pizza originated in China: Italian traveler Kyle Polo fell in love with scallion pie while traveling in China, and he always wanted to taste it again after returning to Italy. One day, when he was at a party, he described China’s scallion pie to a chef. The chef started to make it, but after a long time, he just couldn’t put the stuffing into the dough, so Kyle Poirot suggested putting the stuffing on the bread to eat. After returning home, the chef cooked it several times, and served it with cheese and seasoning, which was very popular with diners. Since then, "pizza" has spread to this day.

The data shows that in 2019, the sales of pizza shops in the United States were 46.34 million US dollars, reaching a record high since 2012, while in 2012 this figure was 36.79 million US dollars. With the promotion of major brands, China consumers’ acceptance of pizza is increasing year by year. NCBD predicts that the pizza market in China will reach 22 billion yuan by 2020.

According to the search index, pizza has been increasing year by year since 2011, reaching its peak in 2016, and then declining slightly. During the epidemic in 2020, the pizza search index showed a small peak. According to the analysis of the Dining Book, this is because many families began to want to try homemade pizza because of the epidemic and the isolation of the whole people, so their attention to pizza increased.

2

Company and product introduction

Company Profile: In 1998, Dumbo Pizza, the prototype of Zunbao Pizza, opened in Shenzhen. In 2001, in order to adapt to the development of the market, "Dumbo Elephant" was officially renamed as "Zunbao Pizza" and began to transform into a big store. In 2009, Zunbao Pizza underwent a relatively large iterative upgrade, transforming from a big store to a community store with a lighter model by compressing the store area and product line. After this transformation and upgrading, the effect is obvious and the expansion speed is obviously accelerated.

Zunbao pizza is particular about ingredients and production technology, and insists on making dough at the store every day. In addition, Zunbao Pizza has two factory-style central kitchens in Hangzhou and Shenzhen, which are exclusively used by stores.

△ Figure Self-catering Collection

In 2018, Zunbao Pizza announced the opening of franchise, and then developed more than 300 franchise stores. Up to now, Zunbao Pizza has opened more than 1,100 direct stores and more than 600 franchise stores. Regarding the timing of opening up, founder Luo Gaoxia said that on the one hand, the market in the third, fourth and fifth tier cities has gradually matured, which has given birth to great market demand; On the other hand, it is considered that the development speed of full direct marketing is still too slow to meet the needs of further development of the brand. According to the plan of Luogaoxia, Zunbao Pizza will be listed in five years.

Zunbao Pizza ranked second in NCBD (Dining Classic) with a welcome index of 83.93.

three

Field evaluation

In order to further understand Zunbao Pizza’s products, services and actual profitability, Dinbao Diandian team conducted field visits to three stores in different regions of Guangzhou, namely, Yile Road Store, Times Square Store and Six Elements Store (new store). Take Zunbao Pizza Yile Road Store as an example to introduce it in detail:

1, shop evaluation

A: Zunbao Pizza (Yile Road Branch)

△ Figure from the public comment

Evaluation time: It starts at 11:27 on October 8th (Thursday) and lasts for one hour.

Shop address: Shop 3, No.43 Yile Road, Haizhu District, Guangzhou

Location features: This store is a typical community store, and there are several large communities nearby, and the consumer groups are mainly the surrounding residents.

Number of employees in the store: 4

Store area: about 80m2.

Takeaway situation: the monthly sales volume of Meituan Takeaway is 2342, and the monthly sales volume is 1023 if you are hungry.

On-site billing: 17 copies were sold during the evaluation period.

Remarks: Pizza delivery includes self-delivery by employees in the store+delivery by other platforms such as Shunfeng City, but does not include delivery platforms such as Meituan and Hungry.

All evaluation store information is as follows:

The evaluation forms and analysis for the above three stores are as follows (gross profit margin: 60%):

Special instructions:

1. The above data are the actual evaluation data of Dining Collection, which may be different from the actual operation data. The rental data may be different according to the online public data estimation and the inquiry of the shopping mall management office.

2. The calculation of profit does not include the initial fee, various discounts and amortization, loss, etc.

3. The appraised city in this report is Guangzhou, which is a first-tier city, and the profitability of other cities will be different;

4. Six Elements Store is located in the shopping mall. It is a new store that has just opened. At present, it is in the trial operation stage, and the take-away platform has no sales for the time being (it is expected that the profit and loss situation will improve after this part is sold).

2. Evaluation conclusion

(1) At present, Zunbao Pizza has some restrictions on joining areas, and it is not open to join in key deep-ploughed areas such as Guangzhou, Shenzhen, Zhuhai, Foshan, Zhongshan and Dongguan, and all of them are directly operated;

(2) Several stores in this evaluation belong to direct stores, and the actual business situation of franchise stores may be different from that of direct stores. The data and related conclusions of this evaluation are for reference only;

(3) From the actual evaluation results of the stores, the two old stores (mainly community stores) are in a profitable state, and the profitability is good;

(4) According to the official data provided by the company, the daily turnover of a single store is about 7,000 yuan, and according to the actual evaluation and comprehensive analysis of Dining Collection, profitable stores can basically reach this level;

(5) In terms of products, in order to meet the needs of more consumers, Zunbao Pizza also provides snacks, pasta and drinks as a match;

(6) According to the official data, Zunbao Pizza has more than 1,700 stores at present, which is second only to Pizza Hut in quantity and has certain advantages in scale. Compared with other pizza brands, Zunbao Pizza’s biggest advantage is the number of its direct stores-more than 1,000; This is the embodiment of its strength, and it is also the basis for it to shout out "listing in five years";

(7) In order to fully understand the performance of Zunbao Pizza in the whole pizza field, Dinebook has made a comprehensive big data mining analysis for major pizza brands, and the results are as follows:

Judging from the unit price of customers, the unit price of Zunbao Pizza is lower, only 35.2 yuan, which is more cost-effective;

In terms of satisfaction, Zunbao Pizza’s satisfaction is 8.55, which is lower than Domino’s and other brands, but better than Supreme Pizza.

Judging from the bad review rate, the average bad review rate of Zunbao pizza is 2.97%, which is the lowest among all pizza brands evaluated, and its performance is more eye-catching;

From the comprehensive comparison (product, service and environment), Zunbao pizza is slightly inferior to Domino’s in taste, environment and service compared with Domino’s, which also focuses on delivery.

(8) The category of pizza is naturally suitable for delivery, and the proportion of delivery in Zunbao Pizza Store is also higher than that in the dining room;

(9) According to the big data mining and analysis of Zunbao pizza’s bad reviews, it is found that there are many bad reviews in terms of meal speed and store environment, which has a certain relationship with its store positioning. The strategy of "giving priority to delivery" may lead some stores to ignore the service of dining room, and there will be some complaints about the customer service, environment and the speed of eating.

(10) In the evaluation, it is found that the dining speed of Zunbao pizza is basically about 20 minutes, which is slower than other fast food categories;

(11) It is understood that Zunbao Pizza currently has two central factories in Shenzhen and Hangzhou. With the opening of Zunbao Pizza, the expansion speed of its stores will be greatly accelerated and the scope of its layout will be wider. At present, the coverage and production capacity of these two central factories are limited, which need to be further improved to meet the needs of the company’s national expansion;

(12) According to the survey of consumers in Dining Bibliography, many consumers have a vague understanding of brands such as "Zunbao Pizza" and "Zun Pizza" and "Zun Pizza", indicating that they are "confused" with these brands;

(13) According to the official announcement, in view of the fact that there are some brands that touch porcelain Zunbao Pizza in the market, Zunbao Pizza will "encircle" all kinds of counterfeit pizza shops in cities such as Guangzhou, Foshan, Shenzhen and Xiamen;

(14) With the increase of the number of franchisees, the management of franchisees will become a big challenge for the company. How to provide targeted support and guidance for different regions and franchisees may be a problem for Zunbao;

(15) It should be emphasized that although more than 1,000 direct stores are the biggest advantage of Zunbao Pizza, we should also pay attention to the balance in the development of direct stores and franchisees. Once there is a conflict of interests between direct stores and franchisees in some areas, the interests of franchisees may be damaged. Entrepreneurs need to pay special attention when choosing to join in order to avoid losses.

four

Joining policy

At present, Zunbao Pizza mainly promotes the partner model. It is understood that the existing policy for partners is not to charge franchise fees. Other expenses are summarized as follows:

Equipment cost: 50,000 ~ 80,000 yuan;

Security deposit: 60,000 yuan;

Material cost in the first month: 30,000 ~ 50,000 yuan;

Decoration fee: 30,000 ~ 40,000 yuan;

Fee for small articles and materials in the early stage of opening: 16,000 yuan;

Training fee: 6,000 yuan for 2 people (15 days), and about 3,500 yuan for counseling;

Decoration, rent, labor, etc. are calculated separately.

For the stores under the partner mode, the fees that the company will directly collect from the turnover include:

Management fee: 2% of turnover;

Partnership fund: it shall be drawn in steps, and it shall not be drawn below 40,000 yuan; 2% from 40,000 to 80,000; 3% from 80,000 to 120,000; 4% for more than 120 thousand.

(The above data are provided by the enterprise, which is subject to the announcement of the enterprise. )

five

NCBD index of Zunbao Pizza: 80.22, rating: A.

This rating is based on NCBD (Dining Collection) rating standard for catering enterprises. The rating logic of this method is developed according to the rating target, and the market environment, product and service competitiveness, profitability and support ability are analyzed in turn to get the preliminary evaluation score, and then the final level of the subject to be evaluated is obtained through adjustment of adjustment items.

Market environment: the market environment is divided into macro environment and industry environment, and the macro environment is divided into political environment and economic environment.

Product and service competitiveness: including product capability (product quality, product structure, SKU, etc.), service capability, brand strength and comprehensive strength, etc. Brand strength includes brand exposure, consumer evaluation, online word-of-mouth and other communication situations to monitor and finally give a score.

Profitability: Profitability is comprehensively scored based on offline field evaluation data combined with online data.

Support ability: inspect the brand’s support for franchisees from training, supervision, inspection, marketing and other aspects, and verify the key elements such as trademarks at the same time, and finally score.

According to the NCBD rating model, according to the final evaluation of Zunbao Pizza, its NCBD index is: 80.22, with a grade.

NCBD Index Description: NCBD Index is the score obtained by Dining Book according to the comprehensive evaluation of franchise brands, which provides auxiliary decision-making reference for franchisees. The full score of NCBD index is 100, of which:

Grade A: 80-100 points, the evaluation result is excellent, with less risk, and you can join.

Grade B: 60-80, the evaluation result is good, you can join, and you need to make a good evaluation.

Grade C: 40-60, and the evaluation result is average, which requires caution.

Grade D: below 40 points, the evaluation result is poor and risky, so it is not recommended to join.

Note: Entrepreneurship is risky, so investment should be cautious. The above evaluation results are only for the reference of catering entrepreneurs’ decision-making, and Dining Book is not responsible for all the consequences arising therefrom.

six

Comprehensive review

Nowadays, the pizza market in China is changing. Le Caesar announced a long-term price reduction, Domino’s vigorously developed the China market, and some pizza brands with lower customer prices such as Supreme Pizza are accumulating strength. In this situation, there is no doubt that Zunbao Pizza will face greater challenges.

For Zunbao Pizza, its biggest advantages are the number of direct stores, brand influence and very mature operating experience, which are unmatched by other brands in the short term. After the formal opening of the franchise, the scale of Zunbao pizza franchise stores will be greatly improved. According to the company’s plan, the number of stores will reach 5,000 in the next few years, among which franchise stores will occupy a large proportion.

In other words, the number of franchise stores of Zunbao Pizza will definitely exceed that of direct stores. Then, in some specific areas, there will inevitably be conflicts between direct stores and franchisees, and the company needs to make a good balance to avoid hurting franchisees. When entrepreneurs choose to join Zunbao Pizza, they should also consider this situation comprehensively and make relevant agreements with the headquarters. In addition, the rapid expansion of Zunbao Pizza also puts forward higher requirements for its ability to manage franchisees, which is the focus that the company needs to pay attention to at present.

Original title: "Joining evaluation | 1100 Zunbao pizzas in direct stores, how much money does the franchise store make? 》

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Although not excellent, it can also reach the mainstream level of the same level. As for its advantages, please read on.

Let’s take a look at the appearance of Xingyue L. The front of Xingyue L gives people a very spiritual feeling and is very recognizable. The headlights are dynamic and lively, and the overall look has a certain sense of hierarchy. The car is equipped with LED daytime running lights, automatic opening and closing, adaptive far and near light, delayed closing and so on. Coming to the side of the car body, the size of the car body is 4770 mm * 1895 mm * 1689 mm. The car adopts stable and atmospheric lines, and the side wall feels very unique. With large-sized thick-walled tires, smooth lines run through the whole side of the car. In terms of the rear end, the rear end looks more fashionable and simple, and the taillights look very cold. Coupled with the unique exhaust pipe, the shape is more solid.

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The design of Mercedes-Benz EQE SUV continues the classic elements of Mercedes-Benz brand, and the front face adopts a closed air intake grille, which shows its identity as a pure electric vehicle. The front part of the car has tough lines and sharp headlights, which shows a sense of sports and technology as a whole. The side lines of the car body are smooth, and the roof lines extend from the front to the rear, creating a dynamic visual effect. On the whole, Mercedes-Benz EQE SUV has injected modern design language while retaining the elements of traditional luxury cars, making it a model with luxury and technology.

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eπ008搭载了一台高性能发动机，最大功率达到200kW，最大扭矩达到340N·m，为车辆提供了强劲的动力输出。

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