Original title:

The regular driver is led by the nose by the brush order, and the "black driver" is indistinguishable…

Shenwan Exclusively Reveals the Chaos in the Driving Industry

Shenzhen Evening News, November 18, 2018, at 1:40 am on November 17, the bar street in the shopping park in Futian District was still lively. Under the neon lights, some customers staggered out of the bar with loud music. At this time, the chauffeurs who had already been waiting at the door of the bar swarmed up. "Boss, do you want a chauffeur?" "Chauffeur, no starting price." E-chauffeur, Didi chauffeur, Dida chauffeur, drunk chauffeur… The drivers’ badges flashed with various words "chauffeur", and most customers ignored the chauffeur’s shout and walked straight to the taxi. Mr. Wang, who lived in Huanggang, Futian, had a drink with his friend. He was still sober and was about to open the e-driving APP to place an order when he was surrounded by a group of drivers. In desperation, he called a driver, "How much is it to Huanggang?" "Two hundred." The driver wearing the clothes of a certain driving company glanced at Mr. Wang and blurted out. Less than 5 kilometers away, if you take the driving platform, it only costs one hundred yuan.

Driving is still an emerging industry in our country. Due to the lack of relevant industry guidelines and legal norms, the driving industry with Internet wings has developed rapidly, but it has always been in an embarrassing situation. Recently, a reporter from Shenzhen Evening News interviewed a number of drivers in Shenzhen. From their accounts, we can glimpse the current development of the driving industry, and we can also think about the issue of "where is the driving industry going".

rise

From traditional to O2O driving industry is developing rapidly

At the Xiangmihu Food Court, Zhou Liang, wearing a jacket with the words "Didi Driving" printed on it, was riding a shared bicycle at the entrance of various restaurants to solicit business. Whenever someone passed by, out of professional habit, Zhou Liang would quickly stop the bicycle: "Driving? You can leave immediately!"

Zhou Liang, 42, has 20 years ** driving experience. In 2000, after he was discharged from the army, he went to work as a security guard in a company in Shenzhen. Due to the low income ** security guards, Zhou Liang started a part-time job in a small company in 2010. In 2004, the first company in the country to focus on "driving services" appeared in *******. Since then, there have been companies specializing in driving. At this time, the development ** the driving industry is slow, and the driving companies are all small-scale local companies. In 2011, the "drunk driving punishment" was **ficially implemented, and the demand for "drunk driving" services soared. The driving industry ushered in the ****** ** development.

Zhou Liang caught up with this "spring". With his skillful driving skills and upright personality, Zhou Liang was deeply loved by customers and became friends with many bosses. Some bosses even called Zhou Liang when they were on business trips, and asked him to be a personal driver, with all-inclusive food and housing, and a few hundred yuan in tips. After tasting the sweetness, Zhou Liang printed business cards and worked harder to promote himself. After accumulating a certain number of customers, he left the driving company and quit his stable security job to plunge into the industry. "At that time, I could earn five or six hundred yuan every night, and it was easy to earn tens of thousands of yuan a month," Zhou Liang said with a smile.

At the entrance of Xiangmixuan, e-driver Li Zhenghai is staring at his mobile phone, waiting for business to arrive.

In 1987, 25-year-old Li Zhenghai left his hometown in Wuhan and came to Shenzhen to work in sales. In 2012, after being introduced by a friend, 50-year-old Li Zhenghai took up a part-time job as a driver at night. "At that time, the income of doing a driver was 50-50% of the company’s income, but there were few drivers, and the business was good. Sometimes the income of doing a driver was higher than my salary in sales. At that time, I was not busy during the day and came to run a driver at night, and I could earn at least three or four thousand yuan a month."

The era of driving bonuses has allowed many people with driving skills like Zhou Liang and Li Zhenghai to enter the industry, and it has also allowed capital to sniff out business opportunities.

With the rise of the mobile Internet and the popularity of smartphones, e-driving was born in 2011. Since then, many Internet driving companies such as Didi Driver and Dida Driver have entered the market one after another, promoting the driving industry to enter the market rapidly. The emergence of the driving platform has led to a large influx of capital, and the business of individual driving and small company driving has gradually declined. Switching to the driving platform is the final choice for most individual driving and small companies. In 2016, Li Zhenghai officially became an e-driving driver. In the same year, Zhou Liang also joined Didi Driver.

contradiction

Occupy the market, expand and recruit

At 9 p.m., in the commissary opposite Xiangmixuan, e-driver Zhang Dong bought a 15 yuan fast food, which was his lunch and dinner today. From 8 p.m. to 9 p.m., the system did not have a single business for an hour. At this time, there were about 100 drivers waiting for business in the Xiangmihu Food Court.

"Now there are more drivers, fewer customers, and more monks and less porridge." Zhang Dong said that except when there are a lot of customers, it is common to not receive the system order for several days.

In February 2017, Zhang Dong came to Shenzhen to visit friends, and everything about the coastal city made Zhang Dong from the northeast curious.

Zhang Dong traveled all over Shenzhen, spending more than 10,000 yuan a month, and also asked his parents to subsidize thousands. "I had no money at that time, and I thought I could always earn some money in a big city." Without a degree, Zhang Dong, who was only skilled in driving, signed up for e-driving. Submitting materials online, the interview questions and answers were simple, but the battle during the road test surprised Zhang Dong, "At that time in Qianhai Road Test, nearly 100 people queued up, and I waited for more than 3 hours to get my turn." The registration fee was 100 yuan, the clothing fee was 500 yuan, the pre-stored information fee was 300 yuan, and the electric car was 2,300 yuan. A few days later, Zhang Dong became an e-driving driver.

In order to expand the market, even small driving companies are recruiting a large number of drivers. Fatty is one of the leaders of driver recruitment in Shenzhen, and is called "the boss" by other Dida drivers. Dida Driver is a Foshan-based company founded in 2015. "The company wants to develop the driving market in Shenzhen, so it sent me from Foshan last year." According to Fatty, in order to recruit more drivers, Dida Driver has lower requirements for drivers. There is no need for road tests in Shenzhen, and the driving experience meets the requirements. Fatty can recruit more than 20 people every month.

A large number of drivers are flooding into the driving industry, and the market has not yet been standardized, causing problems to surface.

Brushing the order allows the driver to be led by the nose

"All drivers pay the same registration fee and information fee. Why do some people have a single pick-up and some people don’t." Zhang Dong was a little angry.

E-Driver had made a rule that the driver could exchange E coins for the crown, and then get the platform’s priority to send orders within the crown time limit. Zhang Dong opened his phone and showed the rules for obtaining the crown: 1900E coins = 24-hour crown, 1500E coins = 12-hour crown, 1200E coins = 6-hour crown, 800E coins = 3-hour crown, 450E coins = 1-hour crown. "From 8:00 pm to 12:00 pm, you can only have 12 E coins if you are online for 4 hours." And swiping orders is a faster way to get E coins. The driver uses two mobile phones to place and receive orders respectively, simulates the real driving route through the battery car, and escapes the system monitoring. One order costs 6 yuan at his own expense. By swiping 6 orders, he can get 450E coins in exchange for an hour’s crown.

In March 2017, through the WeChat group, Zhang Dong developed a relationship with the e-driving regional captain and learned about a more "convenient" way to swipe orders. If you give the regional captain 200 yuan, you can get the platform’s one-month swiping permission, and you can swipe 6 orders at one time every day, without having to ride a bicycle to simulate the route.

After a month of brushing the order, Zhang Dong calculated an account for himself. The income is more than 4,000 yuan, after deducting the living expenses and the daily brushing fee of 36 yuan, there is not much left. "The crown can only take one or two orders in an hour, and it can’t make a lot of money. But if you don’t brush the order, the platform will send too few orders, and you can’t make money." Recalling the experience of brushing the order, Zhang Dong’s evaluation of himself is: "Being led by the nose."

"One-sided rules of the game"

"The platform stipulates that the driver must deposit a few hundred yuan in the information fee account, otherwise it will be blocked. If the customer does not pay, the platform information fee will be deducted, but once the customer does not use the platform, the driver’s money will not be returned."

In 2016, after the introduction of the new policy of online car-hailing in Shenzhen, Lin Hu, who did not have a residence permit, was transferred from a Didi Express driver to a chauffeur driver. In June 2018, after a chauffeur service ended, customers complained that Lin Hu did not turn off the headlights of the car, resulting in a dead battery. The e-chauffeur platform determined that Lin Hu was fully responsible without investigation, blocked his account, and deducted 9 chauffeur points. "There is monitoring in the community. I paid 30 yuan for the information fee for that order to the platform, but there was no basic inquiry for me." Lin Hu chose to appeal, but was unsuccessful.

Driving points are one of the rules set by the platform, similar to driver’s license points. When the driving points are lower than a certain point, the driver will be blocked by the platform for the corresponding number of days, and once the 12-point driving points are deducted, the driver will be permanently blocked by the platform.

In early September 2018, there was a rainstorm in Shenzhen, and e-driver Zhang Dong sent customers from Longhua to a community in Futian. The water at the entrance of the community was quite deep, and the road conditions could not be seen clearly. A sharp stone punctured the car tire. According to the process, Zhang Dong called the e-driver company to apply for insurance.

However, in the accident judgment standard of e-driving, the driver is fully responsible for the collision between the vehicle and the item. In addition, once the accident is claimed through the platform, the driver has to hand over 800 yuan to the platform for accident liability. Not only that, Zhang Dong’s account was frozen for a week, and 9 points were deducted from the original 10 points. The driver understands that there is only 1 point left, which means that he does not dare to accept any platform orders before the end of the year. Zhang Dong can’t understand that each order has been deducted from the insurance premium by the platform, but why is it so difficult to apply for insurance? After compensating the customer for the tire maintenance fee of 830 yuan, Zhang Dong cancelled the insurance application. After the application was approved, Zhang Dong’s account was restored to normal in less than 5 hours.

"It’s just squeezing the driver." This is how Li Zhenghai feels. In August this year, Li Zhenghai received an order and arrived at the destination, only to find other drivers serving customers. Li Zhenghai’s order was yellow, but what frustrated him even more was that the customer forgot to sell the order. "Some customers place orders together with a few people in order to have a driver arrive earlier, but those customers are drunk and forget that they have placed an order at all. If the customer does not sell the order, I cannot receive other orders."

The driver can also cancel the order, but according to the e-driving regulations, the sales order must pay the information fee of the order to the platform or deduct 200 E coins. "What if we have an opinion on the rules of the agreement?

The telltale signs of this inequality may already be apparent.

In 2015, in order to fight a price war with Didi Driver, e-Driver used the name of "pre-stored information fee" and used the driver’s money for marketing. At that time, e-Driver launched the "Wednesday free order" activity. According to the rules of the activity, the income obtained by the driver through the activity was frozen in the driver’s account and could not be withdrawn. It could only be used to pay the information fee to e-Driver. Only when it exceeded 1,000 yuan could the part exceeding 1,000 yuan be withdrawn, and the payment was delayed for one month.

Guo Bing, a lecturer at Ningbo University Law School and a doctor of law, said that according to the provisions of the "E-commerce Law", platform operators have the power to formulate service agreements and formulate transaction rules, but the exercise of this rule-making power should follow the relevant provisions of the "E-commerce Law". It is unreasonable and illegal for platforms to bundle the interests of drivers through transaction rules.

Chaos

Many drivers don’t go online until after 10 o’clock

At 6 p.m., Wang Lin put on a helmet and put on a shirt printed with Didi Driver. He checked the badge, seat cover, and trunk pad. After confirming that all the materials were neatly prepared, he opened the Didi facial recognition system. The verification was successful, and the driving work began.

At 7 p.m., Wang Lin rode a small battery car to Xiangmihu BBQ on time, waiting for the system to send orders. Walking towards Xiangmixuan, you can see three or two drivers along the way, most of them only wearing vests and LED badges printed with various words on the driver. "The platform requires the driver to take a 5-piece set, and there are regulations on what kind of clothes and shoes to wear." This is Wang Lin’s first month as a driver, and he is very attentive to his work.

At around 7:30 p.m., Zhang Dong rode a shared bicycle and wandered to the parking lot at the entrance of Xiangmixuan. He did not wear a helmet or a badge, only a vest and an LED badge. "E-driving also stipulates a 5-piece set, and facial recognition is required on the platform. Sometimes the company will come to check."

At 10 pm, Zhang Dong turned on his phone, and after successful facial recognition, he entered the platform. "The starting price for e-driving is 40 yuan before 10 pm, 60 yuan after 10 pm, 80 yuan after 11 pm, and 100 yuan from 12 am to 7 am. There are many orders at 8 or 9 o’clock, but they earn less money. Many drivers don’t go online until after 10 o’clock."

Taking private orders is risky, which is equivalent to "black driving".

Before 10pm, most drivers who do not go to the platform are taking private orders.

"The platform encourages us to collect customers by ourselves, and then create orders on the platform, so that although the information fee is only half of the platform’s order, 10%. But why should the customers I attract pay the platform?" Zhang Dong also began to accept private orders, "Some customers know that the platform will charge information fees, so they say they can go directly, so that we can make more money. Most customers still have to go to the platform."

Taking private orders, you don’t need to pay the information fee, but you also lose insurance protection and face the risk of being frozen by the platform, which is tantamount to "black driving". In Xiangmihu Food Plaza, almost every restaurant door will be surrounded by groups of drivers, there are platform drivers who take private orders, and there are "black driving" who are purely individual business.

In November 2017, Li Rong from Hubei received a private order at the Walmart on Qiaoxiang Road. After the customer took a picture of Li Rong’s license plate, he complained to the e-driver. Li Rong’s account was frozen, and he could not find a job. He became a "black driver" completely. Before that, Li Rong worked as an e-driver for a year and a half. "There are still hundreds of accounts, but they can’t be taken out." Li Rong squatted at the door, next to him, there were five or six "black drivers" standing in a row, staring closely at the guests walking out of the hotel.

Li Rong was a little dull, and years of sales experience did not bring him much experience in attracting customers. After leaving the platform, he could only watch the business being taken away by others most of the time among the drivers who were like wolves and tigers. He planned to wait until 11 o’clock in the evening to try his luck at the shopping park.

"Drive for yourself" Set your own charging standards

Lin Hu, wearing a pair of flip-flops and an old e-driving vest, shuttled through the doors of various restaurants, looking for business.

Since the "car headlights were not turned off and customers complained" incident, Lin Hu has started "black driving".

"There is no law on chauffeur driving in China, so there is no formal or irregular, only a platform and no platform." He pointed to his chauffeur suit and the LED badge flashing the words "drunk chauffeur driving", "These can be bought online, very cheap." Lin Hu believes that the key to doing business is communication. He evaluates himself as a conscientious person who will explain the situation to customers, record the sound and get on the car, and will not charge indiscriminately.

Most of the chauffeurs who left the platform were still in this line of work. Wei Ying was 54 years old this year, and her gray hair and tall figure were particularly conspicuous among a group of chauffeurs in their 20s and 30s. "Self-driving" was Wei Ying’s positioning of "black chauffeur".

In August 2015, when Didi first opened its driving service, Wei Ying became a member of Didi’s driving service. When she joined Didi, Wei Ying was still mainly driving buses. In August 2016, a customer was a little grumpy after drinking, and during the driving process, he made rude remarks to Wei Ying. After finishing the service, Wei Ying added the 8 yuan parking fee paid when he came out of the bar parking lot to the bill, but was accused by the customer of charging indiscriminately. According to the rules of the platform, the parking fee should be paid by the customer. Wei Ying, who was complained, did not receive the driving fee and was also deducted from the driving points. "10 years ago, I put him on the road directly."

After becoming a "black driver", Wei Ying developed a set of her own charging standards, with each order priced 30 to 50 yuan more than the platform. "There are no rules and regulations, and there is no need to be squeezed by the platform."

Indistinguishable "black driving"

"The’black driver ‘that will discuss with customers is still good, and some directly pretend to be platform drivers, and customers can’t tell the difference at all. There is also a mobile phone software called the driving artifact, which can imitate the platform’s pricing and charging, and the price can be manipulated no matter what." Speaking of "black driver", the fat brother who has been in this business for many years is very "experienced", "those who dress properly are not necessarily platform driver, and those who don’t dress neatly are not necessarily’black driver’."

Not only are customers indistinguishable, but even the driver is sometimes fooled. When Li Zhenghai first became an e-driver, he was robbed of business by the "black driver".

On the e-driving platform, there is a kind of order called "team leader order". The driver who is randomly assigned to the team leader will complete the order with the team members, and the team leader will receive an additional reward of 10E yuan. One day in June 2016, Li Zhenghai was assigned to the team leader order and needed to find two team members designated by the system to complete an order that required three drivers.

However, two "black drivers" pretended to be team members and stole the platform’s order. Sometimes, some platform drivers will also take the initiative to hand over the order to the "black driver".

At the entrance of the bar in the shopping park, Xiao Wu, the e-driver driver, had just received an order to Bao’an. The destination was too remote and it was not easy to take the car back and forth. This order was defined by Xiao Wu as a bad order. He wanted to transfer the order to the "black driver" next to him, but the transaction was unsuccessful, because it was an order that even "black driver" disliked.

How are the platform’s security obligations defined?

Lin Hu, an e-chauffeur driver, describes his relationship with the platform as "self-employment" without guarantees.

In the "Driving Service Agreement" formulated by the e-driving platform for drivers and customers, it is shown that the platform is only an intermediary who provides driving information services to drivers and customers, and the platform has the right to conduct quality monitoring of the driving service, but does not bear responsibility for disputes or disputes arising during the driving service process, nor does it bear responsibility for losses suffered by both parties during the driving service process or during the preparation service process and after the end of the service.

Is chauffeured driving a personal service or an enterprise service? What are the service specifications for the chauffeured driving industry? Is the platform’s formulation necessarily accurate? Where is the relevant resolution mechanism in the event of conflicts and disputes?

The driver, Lin Hu, asked four questions in a row, but he couldn’t find an answer so far.

Guo Bing, a law doctor, said that according to the liability provisions of the Electronic Commerce Law, the platform’s security obligations mainly lie in cyberspace and cannot be extended to physical space.

What should I do if something goes wrong? Of the ten chauffeurs, nine answered that they had not encountered a major accident. Li Rong, the chauffeur, thought for a moment and said, "This industry is uneven, and there are all kinds of people. Whether it is a customer or a driver, you can only be careful yourself."

life

There are still new faces waiting to enter the industry

In May 2017, after Zhou Liang made more than 400 orders on Didi, his account was frozen due to a customer complaint, and he returned to the state of "black driving". The high income eight years ago was difficult to reproduce, so Zhou Liang found a new job as a security guard, working as a security guard during the day and driving at night. "Security guards have three insurances and one gold. At least there is a guarantee. Driving depends on luck."

Despite all kinds of dissatisfaction, Li Zhenghai still sticks to the e-driving platform. The driver has no labor relationship with the platform, but for him, who is about to turn 60, at least he has insurance at work.

Li Rong still travels to various bars, restaurants and underground parking lots in Shenzhen, struggling to maintain his life. The fat brother has a fixed salary from the driving company, updates the recruitment information of Moments every day, and takes part-time driving in addition to recruiting people. Lin Hu still has hope for this industry, and hopes that conscientious enterprises will reorganize the industry norms and promote the development of the driving industry. Wang Lin’s driving career is just starting, no matter what happens or the first time he finds a platform, "The platform is always relied on, and there is evidence that can always be reasonable, right?"

In Qianhai Nanshan and other places where e-driving and Didi driving are tested, there are often hundreds of thousands of new faces waiting to enter the industry. Countless people who are looking for a way out come to test the waters, but there are also people who take off their driving clothes and leave after experiencing the hardships of this industry.

The only constant is that life goes on.

(The names of the drivers in the text are all pseudonyms.)

(Reporter Zhou Wanjun)

NIO NIO HOUSE located by the West Lake in Hangzhou

　　"I’m so nervous, several employees in our department have left, I don’t know if I will be laid off…" During this time, Xiao Guo, an employee working in the after-sales services center of Yuhang NIO, was very depressed.

　　It has not yet officially entered autumn, but NIO, which claims to be "China Tesla", has entered an eventful autumn.

　　In recent months, NIO, which has been mired in various negative news such as layoffs, falling sales, battery spontaneous combustion, recalls, service higher than technology, and the issuance of convertible bonds for self-rescue, has not had a good time.

　　There are voices questioning whether NIO, which has accumulated financing of nearly 30 billion yuan, is out of money? Too much attention to service, is the technology not too good? The price is so high, is most of it paying for the service?

　　A few days ago, a reporter from Qianjiang Evening News visited the NIO NIO HOUSE located by the West Lake in Hangzhou.

　　The exhibition hall "full of air" is opened by the West Lake

　　The annual rent is as high as tens of millions

　　On a weekday afternoon, the weather was hot and humid. Walking straight along the lakeside road by the West Lake, among the many luxury brands, stood a three-story transparent glass house, which was very eye-catching. The top of the building was embedded with the NIO logo.

　　After the reporter came to the store and registered on the grounds of "wanting to see the car", a specialist introduced the reporter one-on-one skillfully.

　　NIO HOUSE is nicknamed "Cow House" by the owner, with three floors up and down. The first floor is the exhibition hall, which displays the two main cars ES8 and ES6, as well as a concept car. The exhibition hall is open to everyone, and the second and third floors belong to the "VIP area". You need to scan the owner’s QR code to enter.

　　The reporter learned that the price of ES6 ranges from 360,000 to 500,000 yuan, and ES8 ranges from 460,000 to 580,000 yuan, taking the high-end route. With such a central location, beautiful scenery adjacent to West Lake and a total area of 1200 square meters, NIO looks "full of trench".

　　It is understood that the annual rent of this cow house alone is as high as 10 million yuan.

　　In the huge exhibition hall, in the past hour, only three or four customers came, apart from the reporters.

　　The staff said, "At most, we can receive more than 2,000 people a day here. Today, due to working days and road renovations, the line of sight is blocked, which affects the flow of people."

　　Staff told reporters that in 2018, NIO’s total sales in Hangzhou exceeded 1,000 vehicles, "at this price, it is already a relatively good sales volume."

　　After the reporter explained his identity, the smile of the docking staff gradually solidified, and then opened the distance between the words, "We have a speaker system, and we need to make an appointment."

　　Seeing that it was about to reach an impasse, a NIO executive who did not want to be named happened to come to the store. After learning about the situation, he brought the reporter to the VIP area on the second floor for an interview.

　　"Now everyone has made demands on NIO as a mature company, which is actually unfair." In the executive’s opinion, many of the doubts from the outside world are "smear" caused by "big trees attract wind", and many are people who do not understand the situation.

　　Known as "Haidilao in the automotive industry"

　　The service is very useful to car owners

　　Contrary to all kinds of negative voices, it is the strong support of car owners for NIO. Hangzhou car owner Ali is a typical representative of NIO’s "car owner support group".

　　At the end of 2018, Ali took his daughter-in-law to the cow house to see the new car conference of NIO, and persuaded his daughter-in-law to buy the ES8, 7 seats that have been planted for one year, the benchmark version, and paid about 430,000 yuan in full.

　　A Li calculated the account for the reporter: the purchase tax and license fee of gasoline vehicles exempted from new energy vehicles, as well as the national new energy vehicle subsidy and the local new energy vehicle subsidy in Hangzhou, saved nearly 140,000, that is to say, if it is the same price oil car, it will take 570,000 to buy.

　　Before buying NIO, Ali thought about it for a long time and sold his family’s oil car – the BMW he bought for 550,000 in March 2015 and sold for 300,000 in December 2018.

　　"Gasoline cars will only depreciate more and more in the future. Even if I save more money when I drive a gasoline car, the monthly fuel cost will be 1,500 yuan, and when I drive a tram, no matter how I drive, the average monthly electricity cost will not exceed 200 yuan. I picked up the car for half a year and drove 18,000 kilometers, but I hardly found any problems."

　　In Ali’s opinion, selling the oil car to buy NIO is not an "impulsive consumption", but the result of careful consideration. So far, he is quite satisfied, especially the "Haidilao" service of NIO in the automotive industry is impeccable.

　　"Each car owner will build a special group for you. In addition to the car owner, there are five or six specialists in it, who are online 24/7. If you have any questions or needs, you can contact them at any time, and someone will reply and help you deal with them."

　　This was nothing. Ali told reporters that once the tire blew up on the curb. After he reported in the group, the service specialist drove a mobile service vehicle to the scene within an hour. If it was a simple flat tire, the tire could be replaced on the spot.

　　"The service specialist called me a special car to take me to the unit, and then within 24 hours, a scooter full of fuel was driven. It was a Mercedes-Benz GLK260, and the market price was 400,000 to 500,000. During the three or four days since the car was repaired, the scooter can be driven casually. There are also services such as one-click call mobile plus tram, free power exchange nationwide, long-distance charging path planning, and so on."

　　For a "dad" like Ali, NIO’s various activities at the cow house every week, such as flower arrangement, handicraft, painting and other courses, have also become a good place for parents and children to "walk their babies".

　　"If one day, NIO really goes out of business, it doesn’t matter. We have enjoyed the services we didn’t enjoy when we bought an oil car at the same price before, and we have enjoyed it at NIO. This money is worth it."

　　Ms. Huang, who already has a NIO at home, also said that she plans to buy a second one and a NIO.

　　It can be seen that NIO has indeed been effective in making great efforts to "please" car owners, maintain their reputation, build a car owner community, and develop into an ecosystem.

　　The official announced the layoff of 1,200 people

　　After running wildly, start to "improve efficiency"

　　However, the layoff wave is already a fact of DingTalk on the board.

　　On August 22, NIO founder Li Bin sent an internal letter announcing that NIO will once again lay off employees. By the end of September this year, NIO will reduce 1,200 jobs worldwide, and the adjusted staff size will be around 7,500.

　　The letter states that in order to ensure the survival and development of the company, NIO must timely adjust its awareness and plans, further control expenses, improve operational efficiency, and focus resources on its core business.

　　"There will be no quick wins, no miracles, our journey is a marathon on a muddy track," Li Bin said.

　　Quite a bit of tragic inspiration.

　　The executive told reporters that NIO delivered two production cars less than five years after its establishment, which was fast and fast, and there would be a price, but in order to create a "time difference" with other traditional car brands to make electric vehicles, it had to do so.

　　"For example, the motors for mass-produced cars were developed by four teams at the same time in the early stage. Which one is better, the other teams will give up their own plan to support that one, and use this way of spending money and stacking people to grab time. We spent an extra 300 million and got back half a year, but correspondingly, it will definitely cause redundancy of personnel."

　　Downsizing is a normal "survival of the fittest," the executive said, "and we’ve been hiring."

　　Regarding battery life and battery spontaneous combustion, the executive said that there were four vehicles involved in battery spontaneous combustion, with no casualties, but a total of 4,400 vehicles were recalled.

　　"In terms of probability, the spontaneous combustion rate of electric vehicles is much lower than that of fuel vehicles. Even if the electric vehicle battery burns, there are three to five minutes for the owner to escape from the internal short circuit to the combustion time. And the battery life problem, like a mobile phone, will decrease as the temperature decreases. Later, we will replace the original 70-degree battery with an 84-degree battery, and the battery life will be stronger."

　　Regarding the second-quarter sales volume being much lower than the first quarter, the executive told reporters that NIO’s cars are all pre-sold, and all manufacturing industries have a process of ramping up production capacity.

　　"For ES6 orders, we started pre-selling on December 16, 2018. By the end of June this year, 100 units had been delivered, and 600 units were delivered in July. The delivery volume in August will be even higher, so we can’t just look at one quarter’s data."

　　As for the most criticized "only if the technology is not up to standard, will we force the service", the executive said that NIO can provide all the data to compare with Tesla, and will not feel guilty, "We are Tesla’s performance, but only half the price."

　　The executive told reporters that NIO spent a lot of energy on external publicity services in the early stage, which caused many people to be preconceived and the service was overestimated. "It’s like having a classmate around you who is very good at Chinese and mathematics, but he won the grand prize in Chinese, and everyone will ignore that he is actually very good in mathematics."

　　So, is NIO really out of money?

　　The executive told reporters that NIO listed on the New York Stock Exchange last year, which means we have broadened our financing channels and strengthened the company’s ability to withstand risks.

　　NIO, known as "China’s Tesla" and carrying the high hopes of car owners, what will the future hold? (Reporter, Gao Jiachen, Text/Photo)

　　　　 [PConline Xi’an Railway Station Quotes]HUAWEI P7Using its own HiSilicon Kirin 910T 1.8GHz quad-core processor, 1.8GHz frequency, 2GB RAM+ 16GB ROM, supports a maximum of 64GB memory expansion. 5.0 inch 1080P resolution IPS screen, using in-cell technology, the front and back bodies cover the third generation Corning Gorilla Glass. 13 million pixel rear + 8 million pixel front-facing camera, the main camera adopts F2.0 aperture, Sony 4th generation stacked sensor. Based onAndroid 4.4.2 customized Emotion 2.3 operating system and 2500mAh capacity battery. Support 5-mode 10-band, supportTD-LTE,TD-SCDMA, GSM,FDD-LTE,WCDMA(The latter two are only supported by international roaming). Today, the author learned from the store merchants that the National Day is a great benefit, and the quad-core Huawei P7 Xi’an licensed goods are 2200 yuan. Friends who like it may wish to pay more attention.

Huawei P7 Mobile　　picture　　series　　review　　forum　　quote

Huawei P7 Mobile　　picture　　series　　review　　forum　　quote

Huawei Ascend P7 parameters
CPU	Huawei HiSilicon Kirin 910T 1.8GHz Quad Core
RAM	2GB
ROM	16GB supports memory card expansion
screen	5.0 inch IPS material 1920 × 1080 resolution　Inell Technology, the third generation of Corning Gorilla Glass
camera	F2.0 aperture 13 million pixel, Sony 4th generation stack sensor, front 8 million
Operating System	Emotion 2.3 Based on Android 4.4.2
SIM card type	Micro-SIM Card
network standard	5mold10frequency: TD-LTE, TD-SCDMA, GSM, FDD-LTE/WCDMA (only international roaming support)
Body size	139.8X68.8×6.5mm
weight	124 g
Battery	2500mAh　Inremovable

[Reference quotation]: 2200 yuan (licensed goods with tickets)
[Sales merchant]: Western Communication Mall QQ: 1658454993　
[Contact number]: 18629259515 029-63383540　　　
[Sales address]: Lianhu Road, Peking University Street, Xi’an City
[Online store address]://m.pconline.com.cn/shop532159/
[Quote inquiry]:Xi’an mobile phone market
[Quote inquiry]:Xi’an mobile phone quotation　

CCTV News(Reporter, Kan Chun Yu Wang Ruoyi): On the evening of October 8, the State Regulation for Market Regulation issued an announcement saying that Meituan had imposed administrative penalties on Meituan’s "two-choice-one" monopoly in the Chinese food and beverage takeaway market, ordered Meituan to stop the illegal behavior, refund the exclusive cooperation deposit of 1.289 billion yuan in full, and fined Meituan 3.442 billion yuan. What is a "two-choice-one" monopoly? Why oppose the "two-choice-one" monopoly? Liu Junhai, director of the Institute of Commercial Law of Renmin University of China, answered the above questions in an interview with CCTV reporters.

1905 movie network news In January of this year, the happy news of getting married and becoming a father was announced without warning, which shocked the entertainment industry. On May 5, Hu Ge Studio issued a post to celebrate the 100th day of her daughter, and also exposed the nickname of her beloved daughter for the first time: "I am happy to see you at first, in the warm spring, Little Jasmine has reached a hundred days! May you be accompanied by warmth and thrive on the road to growth in the future!"

In the photos posted by the studio, there are various souvenirs, and the words imitated by Little Molly are printed on the top: "I am Little Molly, and I have been in this world for a hundred days! Thank you for your love and blessings. In the days to come, I will try my best to be a good seed, firmly rooted and growing into the sun."

On July 6, Geely Automobile Holdings Limited (0175.HK) announced sales data for June and the first half of 2023: passenger car sales in June were 137,897 units, an increase of about 9% year-on-year, and an increase of about 15% month-on-month. At present, it has maintained year-on-year and month-on-month double growth for 5 consecutive months. From January to June, the cumulative sales volume was 694,045 units, an increase of more than 13% year-on-year.

In June, Geely Automobile’s new energy penetration rate was about 28%, setting a new high for the year: 10620 units were delivered, an increase of about 147% year-on-year; Geely Galaxy L7 sold 9673 units in the first month, staging the Galaxy speed; Geely Galaxy L6 also officially appeared, creating a new era of AI intelligent cars.

Facing the trend of intelligence and electrification, in the first half of 2023, Geely Automobile firmly pursued an innovation-driven high-quality development strategy, solidifying the fundamentals while promoting the acceleration of its various brands. With a number of highly competitive high-value products such as the Geely Galaxy series, Geely Automobile has effectively consolidated its leading position in the Chinese automotive market.

New energy sales hit a new high this year, and Geely Galaxy’s "first victory" market continues to rise

In June, new energy (including Geely, Lynk & Co, Extreme Krypton, and Ruilan) sold 38,572 vehicles, an increase of about 30% year-on-year and an increase of about 43% month-on-month; from January to June, the cumulative sales of new energy sold 157,889 vehicles, an increase of about 44% year-on-year.

The new trend technology brand JK delivered 10,620 units in June, an increase of about 147% year-on-year, an increase of more than 22% month-on-month, and sales of 42,633 units in the first half of the year, an increase of more than 124% year-on-year. As of the end of June, JK delivered a total of 120,581 units, once again setting a new luxury brand delivery record. Among them, the new luxury all-purpose SUV JK X took only 60 days from listing to delivery, and once again refreshed the speed of JK; JK 001 WE version of the thousand-mile battery life set was officially delivered to Ningde Times, and the CLTC comprehensive working condition cruising range reached 1032km; JK 009 served as the tinder car for the Hangzhou Asian Games, showcasing China’s

Geely brand’s popular fashion pure electric series Geometry sold 12,701 units in June, and the cumulative sales in the first half of the year reached 82,851 units, an increase of more than 52% year-on-year. In June, a variety of modified works of Panda mini joined hands with Hangzhou Asian Games mascot "Jiangnan Yi" to appear at the West Lake National Style Festival, once again highlighting its product label of "New Playmates for National Travel".

Geely Galaxy L7, the first model of the Geely Galaxy series, sold 9,673 units in the first month, and the market heat is on the rise. At present, the 10,000th car of Geely Galaxy L7 has been officially rolled off the production line, and multi-city delivery has been started simultaneously. In June, Geely Galaxy L7 won the 2023 China Automobile Low Carbon Leader Model with an excellent result of the whole vehicle carbon footprint being lower than the industry average of 16.2%, ranking first in the A-class plug-in hybrid passenger car. On July 6, Geely Galaxy L6, a new member of the Geely Galaxy series, also made its debut, ushering in a new era of AI smart cars. It will form a "new generation of ultra-hybrid CP" with Geely Galaxy L7, accelerating the development of the mainstream electric hybrid

"Electric replacement light travel popularizer" Ruilan car sold 4,211 units in June, an increase of about 4% month-on-month. On June 9, the "intelligent rear-drive SUV" Ruilan 7, which focuses on young sports tracks, and the "medium and large 6/7 seat pure electric SUV" Ruilan 9, which focuses on family practical tracks, jointly appeared at the Chongqing Auto Show, and continued to expand the C-end market with a dual-engine product strategy.

Geely’s many classic serial products are new, and Lynk & Co is shortlisted for the first time in the "2023BrandZ Top 50 Chinese Global Brands"

In June, Geely brand (including geometry) sales of 106,691 units, an increase of about 15%, the first half of the cumulative sales reached 553,250 units, an increase of more than 10%. Classic sequence products continue to sell well: "China Star" high-end series sales of 25,411 units, an increase of more than 19%, the cumulative sales exceeded 670,000 units; Boyue family sales reached 21,564 units, an increase of about 23%; Shuangbin family sold 114,235 units during the year, an increase of about 17%.

On June 6, the 4th generation Emgrand 2023 champion model was officially launched, with a newly upgraded power system, a number of new intelligent interconnection configurations, and a limited-time preferential price starting from 61,900 yuan, becoming the first choice for 6-80,000 yuan A-class palanquins, continuing to write Emgrand family 13 years of championship glory.

In order to meet the diverse needs of users, Xingrui 1.5TD version was officially launched on June 18, with an official guide price of 108,700 yuan, highlighting the outstanding advantages of fast power, tough chassis and stable performance with traditional Chinese lion dance culture, and bringing new smart travel options.

The global new high-end brand Lynk & Co sold 16,375 vehicles in June, an increase of more than 24% year-on-year and an increase of 13% month-on-month. The cumulative sales volume in the first half of the year reached 82,037 vehicles. On June 15, Lynk & Co 09 Asian Games Executive Edition was officially launched, with an official guide price of 289,900 yuan. With its core advantages such as super space, super luxury, super easy to drive, and super safety, it was listed as the official designated car of the Asian Games. In addition, Lynk & Co 09 EM-P became the sponsored car of the 2023 Tianjin Summer Davos Forum, showing the strength of China’s new high-end brands to the world with a safe and excellent exclusive experience. Lynk & Co also entered the "2023BrandZ China Top 50 Global Brands" list for the first time, becoming the fastest and youngest car brand from brand establishment to debut, and continuing to lead the upward development of Chinese car brands.

Export sales continue to grow at a high speed, and the European strategy of polar krypton is officially launched

Geely Automobile Group exported 22,627 vehicles in June, continuing to maintain rapid growth; from January to June, the group’s cumulative export sales reached 121,185 vehicles, an increase of over 38% year-on-year.

Among them, Geely brand accelerated the process of models going overseas. In June, the new Coolray (Colorful) was unveiled in Bahrain and Ecuador one after another. With its outstanding advantages such as youthful dynamic, cool technology and strong power, Coolray’s global sales have exceeded 710,000 vehicles. On June 23, the new Geometry C was officially launched in Israel. Previously, Geometry C has become the best-selling pure electric model in Israel in 2022, and has been loved by 11,000 users. With the launch of the new Geometry C, it will bring local users a better electric travel experience with 485KM (WLTP standard) long battery life strength, futuristic technological design and rich technical configuration. On June 24, Emgrand and Okavango were launched in the Iraqi market, deepening their strategic layout in the Middle East market with a richer product line.

Extreme Krypton officially landed in the European market. On June 28, Extreme Krypton 001 and Extreme Krypton X officially opened pre-sale in Sweden and the Netherlands, starting at 59,490 euros (about 472,000 yuan) and 44,990 euros (about 357,000 yuan), and simultaneously provide financial, energy, after-sales, vehicle to everything and other one-stop services, with high-end image and cutting-edge strength, to create the world business card of China’s new energy luxury cars.

As the Hangzhou Asian Games approaches, Geely Automobile, as the official partner of the Hangzhou Asian Games and the first Chinese car brand to sponsor an important intercontinental comprehensive games in China, will use innovative technology to empower the Asian Games travel experience, promote the opening of scenarios and application demonstrations in key areas such as driverless and intelligent connected vehicles, and show the world the "green Asian Games" and "smart Asian Games" era style, and will also create a smart travel experience that exceeds expectations for users.

Xu Ruoxuan plays Ren Xianqi’s girlfriend in the film, and her identity is a mystery.

Xu Ruoxuan, Ren Xianqi

"Dragon Showdown" stills

　　Hong Kong police action giant "Dragon Showdown" is about to be released simultaneously in Hong Kong and the mainland on April 1. Xu Ruoxuan, a rich girl who dares to love and hate in "Love in the City", turned into a dusty nightclub leader in "Dragon Showdown" and experienced a life-and-death love with Ji Sir played by Ren Xianqi.

The first time he cooperated with Xiao Qi, Xiao Qi would definitely be able to "eat well and drink well"

　　"I played Ellen, her life process was very complicated and difficult before. After knowing Xiao Qi, it may be the first time she feels this kind of simple love, and she wants to pursue it. She can risk everything and even sacrifice her life for true love." Xu Ruoxuan admitted that acting in a man’s play is very stressful, and the characters have to grasp what they have experienced before and the feeling of positioning themselves.

　　After knowing Xiao Qi for ten years, Xu Ruoxuan finally had the opportunity to cooperate. Xu Ruoxuan enjoyed filming with Xiao Qi: "Brother Xiao Qi takes great care of the people around him. With him around, you can eat and drink well, because he likes to eat, I think he likes to eat. He will buy a lot of delicious things to share with everyone."

It was shocking to see "Fire Dragon", so I became a fan to take pictures of "Dragon Dance Master"

　　It was the first time Xu Ruoxuan saw the fire dragon dance in Hong Kong, and she thought those fire dragon dance masters were very cool, "I think it’s incredible. There are more than 10,000 incense sticks inserted into the dragon’s body, and I took a camera and kept shooting, because it’s very rare, and it’s also a kind of learning. I saw another side of Hong Kong, and those dragon dance masters are really amazing. Those incense are very hot, and you need good skills. To dance well, the incense can’t fall off."

　　Unlike the director’s understanding of "fire dragon", Xu Ruoxuan felt that "fire dragon" was a kind of love. "Everything is because of love, so you will do a lot of things and overcome many difficulties. You have love for acting and singing, so I have been doing this for more than 20 years and I am still very happy to work like this every day."

I witnessed the director getting drunk and envious of Mrs. Lin Chaoxian

　　"I watched’Witness’ before and thought it was very good, so I checked who the director was. Then the script of’Fire Dragon Showdown ‘came, and it happened to be directed by Lin Chaoxian. I was very happy. The director likes to shoot violence and likes gunfights, but secretly found that he is a very emotional person, which is why he can capture the emotional side of people’s hearts in these violence and grasp it very well."

　　Xu Ruoxuan broke the news: "Once the director was drunk, he told me that I really love my wife and my little daughter. I was very touched when I heard it. I feel that such a masculine person also has his delicacy, sensibility and love. His true side is a good father and a good husband." Xu Ruoxuan was very envious, "I envy Mrs. Lin very much, I hope that when I can’t hear or see, my other half will think of you outside."

　　Xu Ruoxuan was looking forward to working with director Lin Chaoxian again. "I hope that the director can put out his emotional side in addition to films like’Witness’ and’Fire Dragon ‘and make a romantic film. I want to sign up."
　

On Jianlibao’s website, its brand introduction begins with a single sentence: "Jianlibao, the father of national sports drinks."

　　

Prominently displayed on the homepage is the packaging design of the "Dragon and Phoenix Chengxiang Bottle" after Jianlibao and the Forbidden City jointly branded, and the Chinese-style pattern on the full screen seems to match the positioning of the "ethnic drink".

Screenshot of Jianlibao website.

　　

But the title of "Father of National Sports Drinks" has not been known for a long time. From June 26, 1984 to June 26, 2020, this sports drink that has gone through 37 years of ups and downs has long since lost its former glory.

　　

When it comes to Jianlibao these days, people often use questions such as "have you drunk it" to evoke the memory of the era, while the name "Chinese Magic Water" that was born with Chinese sports at that time seems to have been forgotten.

　　

The first Olympic "Chinese magic water" shines together with the gold medal

　　

In 1984, Li Jingwei, then the director of Sanshui Winery in Sanshui County, Guangdong Province, accidentally obtained a new sports drink formula from Ouyang Xiao, a researcher at the Institute of Guangdong Academy of Sports Sciences. Li Jingwei saw the business opportunity and immediately invested in the development. A few months later, a sports drink called "Jianlibao" was born.

　　

Said to be the birth, in fact, Jianlibao at this time had neither a production line nor a sales channel. Li Jingwei believes that since it is a sports drink, of course it must rely on sports to make a name for itself.

　　

Coinciding with the return of the Chinese sports delegation to the Olympic Games in 1984, Li Jingwei decisively funded the sponsorship, making Jianlibao a special drink for the Chinese delegation. Jianlibao brand sports drinks were able to compete with Chinese athletes in the 1984 Los Angeles Olympics.

　　

The Chinese team’s return to the Olympic family shone in Los Angeles, winning 15 gold medals and placing fourth in the gold medal table. It also quickly attracted the attention of the international sports community, and from Xu Haifeng, Luan Jujie to Li Ning, the "Jianlibao" that appeared frequently next to Chinese athletes gradually attracted attention.

　　

The attention peaked as the Chinese women’s volleyball team achieved a "three-peat" World Series title in Los Angeles.

　　

In the semi-finals of the women’s volleyball team at the Los Angeles Olympic Games, the Chinese women’s volleyball team defeated the Japanese women’s volleyball team known as the "Witch of the East" and walked into the finals on their opponents, which also attracted great attention from the Japanese media.

　　

A reporter for Tokyo Shimbun was surprised to find that Chinese women’s volleyball players were drinking a drink he had never seen before, and after learning about it, he published a lacy news release titled "Fast Attack by" Magic Water "?"

The Chinese women’s volleyball team defeated Japan at the Los Angeles Olympics to reach the final.

　　

In the article, he speculated that "Chinese athletes won 15 Olympic gold medals, maybe because they drank some new sports drink with magical effects, Jianlibao," but he did not know that the new drink he had not seen was not even mass-produced and sold in China at that time, so it seemed very mysterious.

　　

Later, his article was discovered by the Chinese media, which also covered the Los Angeles Olympics, and sent back to China with a report titled "China’s Magic Water" Sweeps Los Angeles.

　　

News quickly spread that the collision of "Chinese magic water" and "Oriental witch", as well as the great success of the Chinese delegation in the Los Angeles arena, has greatly inspired national pride. As a special drink for the Chinese delegation, Jianlibao has also gained unimaginable attention.

　　

Later, after research, in fact, the "Chinese magic water" in the original Japanese media report did not refer to Jianlibao alone, but the five drinks selected by the Chinese delegation, including Jianlibao.

Japanese media reports.

　　

The first relevant report that spread back to China was titled "Japan’s praise for our country’Jianlibao ‘as’magic water’ will cause a sports drink revolution", but in the process of being widely spread, the word "etc" gradually disappeared. Jianlibao was able to "enjoy glory alone" and quickly soared.

　　

It is reported that in 1984, the first stage of Jianlibao sales have 3.45 million yuan, 1985 reached 16.50 million yuan. The next year, Jianlibao sales have reached 130 million yuan.

　　

Of course, Jianlibao’s popularity did not rely solely on this "oolong" incident.

Jianlibao Classic Packaging.

　　

Affinity sports, orange national drink rises "Jianlibao Star"

　　

After the exposure of the Los Angeles Olympic Games, Jianlibao became famous in China. In 1985, Jianlibao Beverage was named the first national best sports drink, and then won the National Sports Science and Technology Progress Award, becoming the state banquet drink in the Great Hall of the People.

　　

What followed was a proliferation of products and distributors, a geometric rise in sales, and for the next 15 years, it dominated the "first brand of national beverages".

　　

After gradually opening up the market, Jianlibao has never forgotten the positioning of "sports drinks" and the marriage with Chinese sports.

　　

In 1985, Jianlibao sponsored China Sports 500,000 RMB; a year later, they became the sponsor of the Chinese delegation at the 10th Asian Games.

On the e-commerce platform, Jianlibao buyers’ comments.

　　

In 1987, Guangdong Jianlibao Co., Ltd. was officially established, and they immediately invested 3.50 million RMB in the Guangzhou National Games that year, becoming the largest sponsor of the competition; in 1988, the first Olympic Games after the establishment of Guangdong Jianlibao Company, they logically joined forces with the Chinese Olympic Corps again and became the special drink for the Chinese delegation.

　　

In the context of the vigorous development of Chinese sports, Jianlibao has risen rapidly through various sports events and entered a golden age.

　　

In 1990, when Li Jingwei and his Jianlibao reached a cooperation with the Beijing Asian Games, he took out a super sponsorship of 16 million yuan, of course, in exchange for 750 million super orders and the market performance of China’s beverage industry in 1991.

　　

Then, not content with this, Jianlibao Group and China Sports achieved another much-talked-about marriage.

　　

In 1992, in order to compete for the 2000 Sydney Olympic Games and the 2002 and 2006 World Cups, the Chinese Football Association signed an agreement with Jianlibao Group to officially establish the Jianlibao Youth Football Team.

With the support of Jianlibao Company, a total of 29 teenagers from all over the country went to Sa ? o Paulo, Brazil for further study. Known as the "Jianlibao Project", a legend in the history of Chinese football began. At that time, the two sides of the cooperation could not have imagined that this relationship would bring about the peak of Chinese football in decades.

　　

It’s not just Chinese football that has reached its peak.

　　

On August 28, 1994, on the occasion of the tenth anniversary of Jianlibao, with the approval of the International Asteroid Nomenclature Committee, the Chinese Academy of Sciences Purple Mountain Observatory named its discovered asteroid 3509 as "Sanshui Jianlibao Star", the first star in the world to be named after a company. Jianlibao Company was in the limelight for a while.

　　

Looking back at the list of "Jianlibao Junior" now, the names of Chinese stars who later became famous overseas, such as Sun Jihai, Sui Dongliang, Li Tie, Li Jinyu, Zhang Xiaorui, and Li Weifeng, are listed. According to the data, 10 of the team have been selected for the national team, and nearly 20 have played in the domestic top leagues. The Four Little Swans, including Li Jinyu, Li Tie, Sui Dongliang, and Zhang Xiaorui, are even more famous for a while.

　　

However, in August 1998, due to the dispute over the ownership of the players, the Chinese Football Association announced the dissolution of the Jianlibao youth team, and Jianlibao’s first cooperation with Chinese football also ended.

　　

Chinese football reached its peak in the early 21st century, but Jianlibao’s golden age ended before then.

　　

Between right and wrong, the era mark of the national drink

　　

Entering the 21st century, Jianlibao’s internal turmoil continued. First, there was a disagreement between the manager Li Jingwei and the actual control of the company, and then the leader who attracted much attention from the society changed several times. After all, Jianlibao failed to regain its former grandeur.

　　

During this period, Jianlibao, which once gave up the sports drink route, also tried to pick up the "old friendship" again.

　　

At the end of 2002, Jianlibao Group wholly acquired Shenzhen Football Club and renamed it Shenzhen Jianlibao Football Club the following year.

　　

In 2004, the Jianlibao-named football club won its first league championship, becoming the first Guangdong team to win the top league of Chinese football, and qualified for the 2005 AFC Champions League.

　　

Due to the transformation of the A-League into the Chinese Super League in 2004, the Shenzhen Jianlibao team also became the champion of the "first year" of the Chinese Super League. Soon after, they won the runner-up of the Chinese Super Cup and the third place of the Asian Champions League.

　　

But the stellar results did little to help Jianlibao’s business performance this time around. Jianlibao has faded out of Chinese football for the second time after a stake transfer and multiple shareholder changes.

Jianlibao Guangzhou Asian Games promotional poster.

　　

A few years later, when the Asian Games returned to Guangzhou, Jianlibao, which was at a low point, still obtained the qualification of designated sports drink sponsor with 80 million high sponsorship fee, trying to revive the Jianlibao brand through the Asian Games. But the orange ocean of the year failed to reappear.

　　

There is a saying that people must rely on individual struggles, but they must also consider the historical process. The same is true of the success of Jianlibao back then. This "national drink", which has been inseparable from Chinese sports since birth, is imprinted with the changes of Chinese sports.

　　

As pioneers of sports drinks in China, they hitched a ride and thrived on the success of Chinese sports under the wave of reform and opening up.

Jianlibao promotional poster.

　　

Jianlibao, which started to develop together with the development of China’s sports reform, achieved its own "nationalization" development under the goal of sports socialization and became the first generation of beneficiaries of domestic sports marketing;

　　

And when the professionalization of Chinese football was in full swing, Jianlibao also perfectly stepped on the step and branded its name in the history of Chinese football.

　　

However, it is a pity that Jianlibao, which once accounted for the dividends of China’s sports development, has not been able to achieve transformation and upgrading with the process of deepening the reform of Chinese sports. After 37 years, "Jianlibao" has gone from a legend in sports history to a nostalgic symbol. This is certainly a feeling, but it has to be said that it is a pity.

　　

The magic of "Chinese magic water" is gradually fading, and the beautiful memories of the generation of that year are also flowing in the times, turning into a sigh of emotion.

At the beginning of the spring of 2023, the Mars Concert sent a warm letter to the fans, officially announcing the full launch of the "2023 Hua Chenyu Mars Concert"! A few days ago, the first stop of the Mars Concert, Hangzhou Station, opened pre-sale on March 11 and March 12 respectively, completely igniting the fire of enthusiasm that "Martians" have hidden in their hearts for a long time. The two pre-sales were both sold out at the speed of light, proving Huahua’s top box office appeal with strength. At the same time, #Hua Chenyu concert Hangzhou station double seconds out #, #Hua Chenyu recording program missed Hangzhou grab tickets #and other words inscription on the high hot search, "Mars concert Hangzhou station" cat eye want to see the number soared to 560,000 +, barley want to see the number of up to 150,000 + (data is still growing).

After accumulating a year’s worth of thoughts, this two-way journey that began on "April Day on Earth" is even more precious. The ticket sales at Hangzhou Station are good news, and the Mars tour will give surprises, and the Chengdu and Wuhan venues will be announced heavily. Hua Chenyu’s Mars Concert Chengdu Station will be grandly opened at Chengdu Open-Air Music Park on April 30 and May 1, and two tickets will be pre-sold at 14:07 on March 18 and March 19. Wuhan Station is scheduled to meet the outside world at Wuhan Garden Expo Park on May 27 and May 28. As soon as the news came out, it once again triggered a crazy response from fans. Every Martian has a sincere expectation to walk hand in hand with Huahua on Mars and go on a journey to the galaxy of the universe in the new year.

Mars Concert Hangzhou Station double games out of seconds "Mars Spring Festival" romantic set sail and continue "Fireworks"

The pre-sale of tickets for the two Hangzhou stations has just ended. On the one hand, the fans who have already received the tickets are happy to post screenshots and show off their speed, and on the other hand, the "wailing" of the fans who regret not being able to grab the tickets. Many Martians are still nervous and play tricks generously: "The hand is clicked on the first time, and the ticket is gone." "It’s really silky to a second!" There are also two fans who have not been able to grab the trick to enter the venue: "Is there a collective charter, let’s listen on the lake." "Real-name suggestions hang some on the tree, stand some on the boat, and swim some in the water"… And Huahua has once again participated in the "ticket grab war" in her own way, turning out the fan’s homemade funny video of the ticket grab 4 years ago to forward the response, and the studio also posted the video of Hua Chenyu directly missing the ticket grab because of the recording of the program. It is really a new joy every time Mars grabs tickets.

The "2023 Hua Chenyu Mars Concert" will continue the 2021 "Mars Paradise" format, with afternoon and evening performances. Daily tickets can fully watch the two performances of the day, and continue the "Fireworks" in the super long standby garden-style carnival. In fact, every bloom and end of the flower of Mars strives to bring new surprises to the outside world. This concert will bring more gameplay upgrades on the basis of continuing the previous traditions. The tour mode will land the "Mars stage" to one fan’s wish city after another. In the April sky where the willows are melodious and the streams are playing, the horn of the "Mars Spring outing season" will be sounded, prolonging the happiness indefinitely. The surprise appearance of the concert stage of Hua Chenyu’s new singing album "Hope Forgotten" will also add a lot of unexpected brilliance to this "Spring outing season".

Mars Concert Chengdu Station Wuhan Station Official Announcement, Romance Achieves Double "Welcome Home" BUFF

In order to make the Martians live up to every ray of spring, after the Hangzhou station came to an end, the Mars concert "grew barbarously" again, and the performance information of the Chengdu station and the Wuhan station was announced one after another, and the main visual posters of the two stations were released. Careful fans found that although the main posters of the three stations are all based on the red and flowers that symbolize the Mars family as the main elements, there are infinite ingenuity hidden in the details. Under the main poster of the Hangzhou station is the famous local building Leifeng Tower; under the poster of the Chengdu station are Tianfu Panda Tower, Giant Panda, Jiuyan Bridge, Big Eaves Hat, etc.; under the poster of Wuhan, landmark elements such as Yellow Crane Tower and TV Tower are also designed. Chengdu is known as the "capital of heaven" and is now the "capital of fashion". It is worth looking forward to what kind of sparks the enthusiastic Mars family will collide with. And Chengdu Open-Air Music Park is not only the world’s largest panoramic sound, semi-exposed and semi-indoor double-sided theater, but also one of the top open-air music performance venues and urban music theme parks in China. Martians and Huahua gather here to start a "long-planned" and like-minded carnival, and the comfort level is self-evident.

Wuhan Station has another layer of heart-warming meaning. Hubei, as Hua Chenyu’s hometown, can lead fans back to their hometown for reunion, invisibly fulfilling another Martian romance of "when the flowers fall next year, the Martian flowers bloom". At the same time, the Mars concert team will also formulate different viewing experiences according to the regional characteristics of different cities, from "spring flowers bloom home together" to "take everyone to the motherland for a great river and mountain spring outing". While working hard to make good music, Hua Chenyu fulfills his promises with fans one by one with sincerity. In the kingdom of music, the Mars Concert uses ideals, hearts, and surprises to forge a romantic Martian universe, and insists that the ticket price will not increase for ten years, and the harvest is infinite praise. This grand carnival that never ends is a two-way reunion after a long absence, and it is also a long-awaited romantic return. Looking forward to the Mars Concert Wuhan Station announcing the pre-sale time as soon as possible, and also looking forward to the May Day holiday Chengdu Station, everyone can go "home" smoothly.

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