□ Our reporter Zhou Xiaopeng

　　Online celebrity products have become a unique phenomenon in residents’ life, from scenic spots and amusement parks that are wildly spread in friends circle to cosmetics and delicacies mentioned in various topics, to restaurants and stores that are crowded and lined up forever offline. People are dazzled by various online celebrities, online explosions and popular products.

　　According to the 2018 Insight Report on Economic Development in online celebrity, China jointly released by iResearch and Sina Weibo, as of May 2018, the total number of fans in online celebrity, China has reached 588 million, and the economic scale of online celebrity will exceed 2 trillion yuan.

　　However, with the deepening of online celebrity products in life, a lot of problems about these products, such as exaggerated publicity, uneven quality, trademark infringement and volume fraud, have also emerged, and the "pit" in the "online celebrity economy" has begun to be hard to prevent.

　　Online celebrity store, likui jy and Gui Li are difficult to distinguish.

　　Since the first half of 2017, Xicha has set off a wave of beverage shops in online celebrity, which has become the object of many young people’s pursuit. In the first half of this year, a drink shop named "Xishe Xicha" in Beijing claimed to have spent a lot of money to buy the formula from "Xicha" and jointly operated with Xicha, which attracted many consumers.

　　The fact, however, is that online celebrity’s drink shops have encountered shanzhai. Hi tea quickly voiced that the above-mentioned stores did not have any form of cooperation with them. This situation is not uncommon. For example, after Master Bao, a pastry shop in Wuhan, became popular on the Internet, stores such as Master Jin Dian Bao, Master Jing Bao and Master Supreme Bao blossomed everywhere in Beijing. Because the cottage shops are imitating the signs and products of "Zun Zun", even the names are very close, which is difficult for ordinary consumers to distinguish.

　　One of the reasons for the popularity of Master Bao’s pastry shop is that there are always tens of meters of "long queues" in front of it, and the enthusiasm of fans is amazing. Some media have gone deep into QQ groups, forums and WeChat groups to find out that there are "foremen" who post filling tasks online and organize a large number of part-time workers to queue up as "trustees" on the spot.

　　After the media exposed that this online celebrity store paid people to queue up to create a hot sales scene, the headquarters of this "Master Bao" online celebrity store also responded quickly and apologized, saying that the behavior of one store did not represent the whole brand. However, Beijing Bao Caisheng Catering Company then directly bombarded the "Master Bao" who hired people to queue up as a cottage infringement shop, and both parties went to court for this, and related cases are under further investigation.

　　In another online celebrity drink shop in Beijing, a media reporter "undercover" in the store and was shocked to find the fresh juice that became popular on the Internet. According to the report, the clerk in the drink shop directly squeezed the juice in the tea bag with his hands, and even the clerk himself said it was "disgusting"; The fruit was thrown into the juicer without cleaning, and the operator never wore gloves; There are fresh and attractive fruits on the counter, but the mango … …

　　Confirm whether trendy products are harmful first.

　　Nowadays, as long as the word "online celebrity" is added, and it is fueled by the Internet, people’s enthusiasm for consumption can often be ignited. However, some online celebrity products really can’t stand scrutiny, with high prices and amazing sales, but there are security risks, and even some products are "three noes".

　　In some city bars, luminous drinks are popular. These luminous drinks are packed in cups of various shapes and flash every three or four seconds. Merchants have also given many unique names to the drinks. In fact, it is the ice in the drink that glows, and there are small light bulbs in the ice.

　　According to the investigation by the reporter of Legal Daily, all the luminous ice cubes are made of button cell, which will not cause electric shock due to the low power. However, because the price of this lamp is relatively low, it is likely that the plastic material of the shell is of poor quality, and some toxic substances may be produced after being soaked in corrosive liquid for a long time. In the market, many of these online celebrity products do not have the qualified marks of quality supervision departments.

　　The recently popular "smoking ice cream" also has certain security risks. Food-grade liquid nitrogen refrigeration is added to this online celebrity food. Liquid nitrogen which is atomized quickly is generally safe, but some children may suffer oral injuries after eating it.

　　For these trendy online celebrity products, experts advise consumers to be optimistic about the composition of the products, identify whether the products have qualified instructions and safety labels, see clearly the ingredients such as raw materials of food and drinks, and consider the safety factor when eating. If online celebrity products belong to "three noes" products, they must not be bought and eaten.

　　In addition, some online celebrity products boast various functions, such as "Bigu Meal" in online celebrity, which advocates "detoxification and weight loss", but in fact, it often leads to serious energy intake deficiency, which may lead to muscle decomposition, basal metabolism decline, multiple organ damage, and even increase the risk of cardiovascular disease. Don’t believe these fabricated online celebrity statements.

　　The routines behind online celebrity marketing should be clearly understood.

　　Or a "functional artifact" that can lose weight, sunscreen and whiten; Or it is an "honorary winner" who has won some domestic and international awards and has been endorsed by various authoritative organizations for its quality; Or a "grandiose product" … … Online celebrity products with these unique "temperament" often require consumers to be vigilant.

　　In addition to some online celebrity stores hiring people to queue up to create illusion, there are many routines for online celebrity products. Online celebrity products usually show a lot of praise and experiential promotion on the Internet, and offline stores are often in short supply and business is booming, but in fact they are usually routine.

　　A online celebrity store promoter revealed that most consumer evaluations can be faked, and this fake business has formed a considerable scale. There is a clear charging standard for the evaluation of consumption experience on various e-commerce platforms. Generally, the evaluation of "full number of people" is only a few yuan, but the evaluation of consumption evaluation, detailed experience and great appeal will receive each 120 yuan at the highest.

　　Some media joined the group that acted as the "queue head" and found that there was a special person who posted information about the time, place, number of people and hourly wage of hiring people to queue up. Generally, a person hired 100 people to 150 yuan within 3 hours.

　　Some online celebrity products have many honor "platforms", but these honors are usually unreliable. It has been exposed by the media that the honor of online celebrity Mazibao brand, the so-called "3.15 Anti-counterfeiting and Fidelity Honor Mark" and "Anti-counterfeiting and Fidelity Consumer Alliance Unit", has not been authorized, and its business model has not been certified at all. It is purely a fictional honor and self-promotion.

　　In addition, there are a large number of protagonists who advertise "get rich quickly", often lacking names and surnames, and there is no way to search. Online celebrity products under this marketing model are simply nonsense, and even some of them have violated the law. Consumers must spend rationally and distinguish between authenticity and falsehood.

Acheng didn’t want to appear in the literary world. For decades, he couldn’t be seen in Beijing’s literary activities. He hides in our time and talks to us in words. Thirty years ago, I read his Chess King, Tree King and king of the children, lamenting his excellent lyrics and profound enlightenment. At that time, critics thought it was a strange man coming to the world, but the deep secrets were hard to crack. The publication of Acheng’s Anthology gives us a chance to get to know him comprehensively.

"out of cavity"

There are many topics involved in the book. Apart from novels and essays, archaeology, China history, folklore, geography, art history, film history, etc., are connected into a pearl, which is rich in wisdom, which is rare among contemporary literati. These non-literary factors seem to explain the existence of its true nature of the world.

Good writers are a little special in terms of knowledge structure. Wang Zengqi, Wang Xiaobo and Acheng all belong to such people. Many years ago, I saw Acheng’s pamphlet on elegance and vulgarity in literature, swinging between history and reality, with many surprising thoughts, and the impression was stronger than Zhu Ziqing’s article on the distinction between elegance and vulgarity. At that time, I thought that this article was extraordinary because the author was a novelist. When novelists talk about literature, they have more dimensions than the literati in the study, and they are not all based on bookishness. Acheng was born in a family of literati and read a lot since childhood. The "Cultural Revolution" suffered many hardships, but the inner feelings had an element of resisting vulgarity, so we knew the dislocation between culture and life and had an inner pursuit of spirit. This is very different from the writer’s spirit at that time, and its characteristics gradually show up in future writing.

Acheng regards his writing process as a process of "out of tune". There are similar literati accents everywhere, which makes him feel bored. He appreciates figures like Wang Zengqi and Mu Xin because they have no "literary accent". People who don’t have this kind of accent are mostly interesting people with extraordinary spirit in their hearts. He looked at the philosophers in the pre-Qin period and the literati in the Six Dynasties, and what he appreciated was probably the innocent and natural charm. These, since modern times, may only be possessed by a few people such as Lu Xun.

He is a good writer and understands the inner rhythm of China’s words. "Romantic Everywhere" describes all kinds of things in the world, the calmness of literati in Ming and Qing Dynasties, and the interest of literati, all of which are different from those who have experienced the "Cultural Revolution". In the depths of his thinking, he hated the false words of the "Cultural Revolution", and he had a rhythm in his heart, and he would sing and sing to himself in boring years. Only those who have been bathed by the old school have this state. His precocity surprised his contemporaries.

"Wandering in art"

When I read his works, I felt that each article had a different number of ways, which was inherent outside the thinking of ordinary people. As soon as Chess King came out, it shocked everyone. A return to the traditional novel was as compelling as the fresh wind. The Tree King reveals the chaos and ignorance of the educated youth’s life, which goes beyond the general model, but actually has an irony of social choices since modern times. King of the children is an absurd description throughout, but the absurdity in the absurdity makes people see the irrationality of existence, and the reason why the alternative is the alternative has a moving explanation.

Acheng dealt with people’s shared memories in a very personalized way at that time, and the scenery was completely different. When people can only express their thoughts in public discourse, he sees the possibility of individualization in the anachronists. The failed hero depicted in "The King of Trees" makes those ignorant young people from outside look extremely pale. Collective ignorance comes from blind obedience, resulting in the desolation of nature and the desolation of human nature.

For our author, the process of writing is the process of overcoming this desolation. What won him a wide reputation was Chess King, a novel about the fun Wang Yisheng, a marginal young man, got in chess. The years written by Acheng shed the heat of a lonely life, but it was not a popular idea, not a popular theory, but an ancient thinking movement wandering in art. The way in which Chess King tells the story is not novel in modern novels, but the voice is old vernacular. Here, I wrote about the lonely lives of several educated youths. The days are as monotonous as the desert, but there are miraculous intellectual flashes in people’s hearts. Acheng thinks that in an era when there is almost no way out, if people can still enter aesthetic and spiritual pleasure because of their skills, the spirit will be barren and there will be a place for redemption. This is an ancient style in Taoism and Zen forest, leisurely in troubled times. If the spirit does not fall, or even there is a miracle flashing, you can be calm and regretless.

Acheng grew up in a special era, and literature pursued greatness and perfection. But he prefers to write about a short and imperfect life. He knows that fake literature that is far away from the world is not the nature of life. Only in daily life can you see the true meaning, and the power of the spirit can also be obtained in daily life. There are several wonderful points in Chess King that are unforgettable. First, it is written and eaten, and the aroma attacks. The mystery in the plain is quite decent, which has a legacy of A Dream of Red Mansions. The aesthetic display of appetite is a gaze on the oriental outlook on life. Only the old-fashioned note novels occasionally have such fragments, but Acheng is no less vivid than the ancients. The second is to write about the realm of playing chess, the meditation of completely forgetting myself, which contains the sun and the moon, including the atmosphere of heaven and earth, and the vast universe rotates under the wrist. Under the rhyme of the novel, it is the mundane sound that flows, and it is no longer ordinary; But elegance is like the language of fairyland, solemn as a god, and wonderful. The third is to write about people’s extraordinary taste, which is quite mysterious. For example, the old man who picks up rotten paper is like a hermit, hiding a mysterious atmosphere. These are marginal people, who are despised, but the more marginal they are, the more profound their thoughts are, which is probably what Zhuangzi said is useless.

But the most attractive thing about the novel is not the sanctification of mortals, but the sadness behind the sacredness. After Wang Yisheng shone brilliantly on the chessboard, he wept bitterly. His vulgar body is still in the dust net, and everyone is still in the poor world. We can’t help but take a breath of air-conditioning when we collect the pen here. As usual, the misfortune of heaven and earth lingers. Can we forget that sad thought? At the end of the novel, it is worth pondering, and there are endless implications. After reading this novel, Wang Zengqi was amazed, but at the same time he said that there were some failures. The implication was to expose all the mysteries, but it was a pity. But I don’t think so. If the novel is written like this, it will return to the secular world and pull its eyes down. The literature of the "Cultural Revolution" is to elevate the characters, and some of them are out of touch, so they are too high to be cold. What Acheng wants is probably the result.

Thoughts are separated from the times.

In the literary world of the 1980s, if there were no such figures as Wang Zengqi and Acheng, we would not have realized that the beauty of ancient style is also touching today. When talking about note novels, Wang Zengqi specifically talked about Acheng’s achievements, thinking that he had his own cardinal and was above the vulgar forest. This feeling hits the core of the topic. In Wang Zengqi’s view, it is a great pity that the May 4th Movement overthrew the Kongjiadian and lost the ancient prose. He felt that Acheng and Sun Li were both rare people. They got the charm from the ancient words, and the spirit was modern, which expanded the space for expression. Acheng was a pioneer at that time. He completely ignored the cold around him and completed an alternative communication with the times by talking to himself.

A good writer’s thoughts are separated from the times. I remember reading Zhang Taiyan’s letter to Qian Xuantong and mocking the popular style of writing at that time. Zhang Taiyan said that the styles of Liang Qichao and Lin Shu hurt the readers because of the traces of affectation. In his view, the articles of the Six Dynasties are good, because there are expectations and anxieties in the heart, not pretentious confessions. This view gives Qian Xuantong a lot of inspiration. His way of speaking in the new culture movement is mostly from Zhang Taiyan, which is strange and interesting. Lu Xun’s later success was that he avoided the words of that era and even changed his thinking. This rule is also reflected in Wang Zengqi and Acheng. It is also inevitable that their hearts are connected.

It is of great use for writers to learn more miscellaneous subjects. When Acheng was a child, he haunted Liulichang, spent time among antiques, and had an eye for being close to history. Since the 1980s, the average person has taken a new path, only one or two steps: going back to the seventeenth year and the May 4th Movement. However, he returned to the Ming Dynasty and before it, and studied ancient architecture, ancient furniture, ancient paintings and ancient poems. The recently published River Map of Luoshu — — Exploring the Origin of Civilized Modeling, we put our eyes into ancient civilization. When he thinks about artistic problems from the perspective of anthropology and archaeology, he shows a great atmosphere. Few contemporary writers have entered this field. If you think of Chen Mengjia’s entry into the archaeological field from poetry writing and Shen Congwen’s immersion in the world of costume history, you have deep feelings. Literati fleeing from downtown are much more genial than us laymen. They have a penetrating eye and see the finiteness and infinity of existence. We have not studied this phenomenon enough, and such people are rare. What can be explained by the existence of Acheng and why there are so many shallow writers in contemporary times?

This article was published in the hot air edition of Beijing Daily on June 12, and reprinted by the supplement department of Beijing Daily.

With fashionable and avant-garde appearance, rich intelligent configuration and flying fish super-sensing chassis, it has gained good market performance. Only one year after its listing in Eta Ursae Majoris, Starway brought the Starway Eta Ursae Majoris C-DM based on M3X super-hybrid platform, which not only maintained the advantages of the fuel version, but also had the lowest comprehensive fuel consumption of less than 1L per 100 kilometers. More importantly, the starting price of Starway Eta Ursae Majoris C-DM is less than 160,000, which is a super cost-effective choice.

Appearance: The design of the fuel version is followed.

The appearance of Starway Eta Ursae Majoris C-DM basically follows the design of the fuel version, with borderless air intake grille on the front face and diamond-shaped mesh design inside, which has great visual impact. The iconic "X" daytime running lights have also been retained, and they are very recognizable after lighting.

The side of the car body adopts a slip-back shape, with large-size wheels, and the sports atmosphere is excellent. The taillights also adopt a penetrating design, which echoes the front of the car and has a good visual effect after lighting. It is worth mentioning that the evaluation car also uses a total of four exhaust decorations on both sides, which can add a lot of sportiness to the rear of the car.

In terms of details, the evaluation car adopts a hidden door handle design, which can effectively reduce the drag coefficient. In addition, the position of the D-pillar is blackened, which can add a lot of sports atmosphere to the side. The rim of the evaluation car is designed with five spokes and two colors, and the visual effect is good. The matching tire comes from Michelin e. Lingyue, which focuses on silence and endurance. The tyre size is 245/50 R20.

Interior: Minimalist design style.

The interior adopts the popular minimalist design, only a few physical buttons are reserved, and with an integrated curved screen composed of dual 12.3-inch LCD screens, the overall look is very futuristic. In terms of materials, the evaluation car uses a lot of Nappa leather material, and the ceiling is also made of suede material, and the sense of grade is also excellent.

The integrated curved screen covers most functions in the car, and has built-in Qualcomm Snapdragon 8155 chip. No matter how you operate it, there is no jam. The interface of the lion car system is very simple, and many commonly used functions are placed in the first-level menu, which is easy to use even for the first time. It is worth mentioning that the evaluation car is also equipped with SONY stereo, with 14 speakers, which has excellent sound quality and is suitable for playing pop music.

In terms of comfort configuration, Starway Eta Ursae Majoris C-DM is fully equipped with standard, electric adjustment of the main/auxiliary driver’s seat, automatic air conditioning and other configurations. In addition, in addition to the minimum, other models are also equipped with front seat heating, ventilation and massage functions, which can effectively improve the comfort of daily vehicles and maintain the advantages of high configuration of fuel version models. It is worth mentioning that the back row of the evaluation car is also equipped with an independent fresh air system, which can not only effectively filter out PM2.5 particles in the air, but also remove more than 95% harmful bacteria, ensuring the freshness and health of the air inside the car.

Power: Smooth and fuel efficient.

Power configuration is the biggest difference between Starway Eta Ursae Majoris C-DM and fuel version. The evaluation vehicle is equipped with a plug-in hybrid system consisting of a 1.5T hybrid special turbocharged engine and front dual motors. 270kW, reaching 605N·m, matched with the special DHT gearbox for 3-speed hybrid power, the comprehensive fuel consumption of WLTC is only 0.8L/100km. The CLTC pure electric cruising range of the evaluation car can reach 195km. For daily commuting, it can basically run for 3 or 4 days with a full charge, which can reduce the cost of many later cars.

Thanks to the blessing of the motor, the initial stage of the evaluation car is lighter and smoother than that of the fuel model, and there is no sense of heaviness of the medium-sized SUV. Moreover, the hand feel of the steering wheel is also very light, and even the operation of turning around in situ can be completed with only one finger. With the increase of vehicle speed, the hand feel of the steering wheel will also become heavy, which can improve the stability when driving at high speed. The initial feel of the brake pedal is sensitive, but there will be no "nodding" phenomenon, which can give you strong confidence. The evaluation car has three driving modes: economy, comfort and sports, but the difference is not big. Even in sports mode, there is no strong sense of pushing back, and the overall comfort is the main one.

The evaluation vehicle is equipped with flying fish extrasensory chassis, including CDC electromagnetic suspension system, chassis hydraulic vibration isolation system and intelligent brake-by-wire system. The performance of this flying fish super-sensing chassis is consistent with that of the fuel version. It filters the bumps and bumps of the road very well and has high riding comfort. Moreover, this chassis also has good lateral support and can give you strong confidence when cornering at high speed, which has a great advantage in its class. As for NVH, thanks to the multi-layer sound insulation glass and silent tires, the evaluation vehicle can suppress both wind noise and tire noise very well, which can bring a comfortable sound insulation experience. Generally speaking, the overall dynamic performance of Starway Eta Ursae Majoris C-DM is mainly for home use and comfort.

Space: excellent performance in riding space.

Thanks to the wheelbase of 2815mm, an experiencer with a height of 185cm can have plenty of riding space in the front/rear row of Eta Ursae Majoris C-DM. In addition, the backrest of the second row of seats can also be electrically adjusted, plus Nappa leather seats and independent air conditioning, the ride comfort is remarkable, and you will not feel tired after a long ride.

In terms of storage space, the evaluation car provides 15 storage spaces, and common items can be placed in suitable places. It is worth mentioning that there are also two wireless charging panels for 50W mobile phones under the center console, which not only has a fast charging speed, but also is very convenient to take/put the mobile phone.

In terms of the trunk, in the normal state, the trunk volume of the evaluation car reaches 660L, the interior is very regular, and it is also equipped with electric trunk, induction trunk and electric trunk functions, which is very convenient for daily use. When the backrest of the second row of seats is put down, the volume of the trunk at this time reaches 1783L, which is more than enough even for moving.

Safety: equipped with rich active/passive safety configuration.

In terms of safety configuration, evaluation of vehicle equipment, knee airbags, front middle airbags, lane departure warning system, front collision warning, rollover prevention system, rear collision warning and other rich active/passive safety configurations can effectively improve driving safety.

Summary:

Through this test drive, we can see that Starway Eta Ursae Majoris C-DM not only has high value and rich configuration, but also maintains the advantages of the fuel version, and the addition of plug-in hybrid system further improves the dynamic performance and fuel economy. If your budget is less than 200,000 yuan, consider buying a new energy SUV with balanced product strength and paying attention to the health inside the car. Xingtu Eta Ursae Majoris C-DM is a good choice.

　　Shanghai GM "New", FAW-"New" and Shanghai Volkswagen "4000" are undoubtedly the three most concerned models in the new promotion of joint venture automobile enterprises in 2008. The progress and renderings of these three new cars have been disclosed. Recently, some media have obtained the makeup photos and parameters of the "New Excelle" real car, which unveiled the true face of this Shanghai GM Ace compact car Excelle replacement model.

"New Excelle custom-made pictures"

　　In January 2008, in the 158th issue of "Vehicle Manufacturers and Products" announcement, SGM7168 and SGM7183, two brands of Shanghai General Motors, were the new Excelle that attracted much attention. Recently, spy photos and parameters confirmed this news, and it was further learned that the product models of the new Excelle include SGM7168MTA, SGM7183MTA, SGM7168ATA and SGM7183ATA, which are manual and automatic transmission models of 1.6L and 1.8L models respectively. The emissions of the four models of the new Excelle all meet the national IV emission standard.

　　The release of the customized photos of the new Excelle finally allows us to see the true content of the replacement model of Shanghai GM’s best-selling compact car Excelle. From the appearance, the new Excelle middle net adopts a similar straight waterfall design, indicating that the family style of Shanghai GM’s new generation models is gradually taking shape. The new Excelle headlights adopt a diamond shape, which is more sharp than the old models. The headlight lines extend to the bumper, forming a popular U-shaped shape.

"New Excelle Hub"

　　On the whole, the front face of the new Excelle has a significant change compared with the current Excelle, which is a brand-new feeling. Looking at the tail shape of the "New Excelle", the change of taillights is very significant. The taillight design of the new Excelle’s horizontal layout is completely different from that of the current vertical layout. Undoubtedly, the taillights of the new Excelle are more graded. But on the whole, the tail design lines of the new Excelle are more complicated. Viewed from the side, there is little difference between the lines of the new Excelle and the current Excelle, which indicates that the relevant parameters of the new Excelle will not change much.

　　Comparison of basic parameters between new excelle and current excelle;

　　According to the obtained data, the new Excelle is 2600 mm, and its length× width× height are 4515mm×1725mm×1445mm respectively, which are exactly the same as the current Excelle. The new Excelle SGM7168 and SGM7183 are equipped with F16D3 engine produced by Shanghai GM Dongyue Powertrain Co., Ltd. and T18SED engine produced by Australian company respectively. The former has a maximum displacement of 1598 ml and a maximum displacement of 78 kW. The latter has a maximum displacement of 1799 ml and a maximum power of 88 kW. This power configuration is also the same as the current Excelle. Comparing the new Excelle with the current Excelle, many of our parameters are completely consistent, which seems to confirm from the side that this new Excelle is not a completely replaced model, but a new Excelle with a mid-term change.

Special feature of 1905 film network At the 11th National Congress of China Film Association, Jason Wu was elected as the 11th Vice Chairman of China Film Association. As the mainstay of China films, Jason Wu has been paying attention to and supporting the development of the industry as a director and actor.

When he appeared in public activities earlier, he talked about it in combination with his own experience. "No one is watching kung fu movies now, and the breakthrough of martial arts movies has encountered difficulties." He mentioned a small-budget action movie, trying to hit the Spring Festival file, but he dared not, so he could only enter the online movie market.

Perhaps the film mentioned by Jason Wu is "Arrogant 2".

Douban’s 7.1-point "Arrogant" is one of the best online movies in 2022. The sequel is made according to the standard of cinema movies. It was originally scheduled to meet the audience in the cinema, but in the end it missed the big screen and chose to stream on the first day of the New Year’s Day.

The official blog statement of "Arrogant 2" is full of regrets: "Martial arts movies, as a unique genre in China, once went to the world and enjoyed great glory, but today they show a scene of withering creation and rare market. After sighing, we firmly believe that the revival of martial arts is not far away, but it needs everyone’s joint efforts. What we have to do is to survive first. "

As Jason Wu said, the dilemma faced by action movies now is that "the audience doesn’t want to watch it". Kung fu movies, in particular, seem to have not been popular for a long time. After Jackie Chan, Jet Li and other older generations left Kung Fu movies, few new forces emerged. Kung fu movies have been in trouble for a long time, and their future is covered with dust.

Kung fu movies, "old"?

Kung fu films originated in the 1920s, and have a history of one hundred years. To show the main division, they are divided into martial arts films and martial arts films. The former emphasizes showing the essence and connotation of martial arts culture, while the latter highlights the protagonist’s solid fighting skills.

In the 1970s, Bruce Lee set off a kungfu movie craze with a series of influential works such as The Raptors Crossing the River, Jingwumen and enter the dragon. In the following decades, Jackie Chan, Sammo Hung, Jet Li, Donnie Yen, Pei-Pei Cheng, Kara Wai, etc. carried forward kung fu films through one masterpiece after another. Kung Fu movies were once the golden paint signboard of China movies. China Kung Fu is famous in the world.

At the beginning of the 21st century, Crouching Tiger, Hidden Dragon, Huo Yuanjia, Master Generation, etc. have created a number of chivalrous images with high martial arts skills, and the momentum of kung fu movies is still strong. But in recent years, the output and quality are not as good as before.

The last high-profile work can be traced back to "Ip Man 4: The Final Chapter" five years ago, with a cumulative box office of 1.181 billion, setting a new record for the highest box office of China film history kung fu movies, which has been maintained to this day.

There are many reasons for the decline of Kung Fu movies.

The fault of kung fu talents is an unavoidable dilemma. Although action actors have "real skills", they can’t stand the time and tide wait for no man.

Jet Li, 60, is in a state of rest. The 69-year-old Jackie Chan has rarely shown his skills on the screen, but has integrated his kung fu feelings into the Dragon and Horse Spirit. The same 60+ Kara Wai fought for "I love you! "My Extraordinary Parents" and other "literary dramas", Yang Ziqiong also faces new challenges such as "Instant Universe" in Hollywood. In the Mesozoic era, Jason Wu, Max Zhang and Wu Yue, which are nearly 50 years old, have also passed the "year of fighting", but Xie Miao, who is about to enter 40, can fight but is not hot enough to play in cinema movies.

Long training time, bitter training environment, easy to leave injuries and other factors weakened the younger generation’s desire to learn Kung Fu. The lack of "martial arts students" and "beating women" in the new generation also makes kung fu movies lose their "backbone".

Not only the actors are "old", but also the audience who loved kung fu movies. With the post-1995 s and post-00 s becoming the main force of movie viewing, China movie audiences gradually complete the iteration. According to the Survey Report on Movie-viewing Preference of Generation Z, comedy is the favorite movie type of Generation Z, followed by science fiction and youth, and action movies rank only sixth among young people.

Different from the post-80s and post-90s, Generation Z "missed" the glorious period of kung fu movies, and there are not many collective memories of such movies. It is difficult for Kung fu IP, which focuses on "sentimental killing", to arouse their desire to watch movies.

Jackie Chan, Jet Li and other world-renowned kung fu superstars still have a certain box office appeal in the Z era, but as mentioned above, they have rarely appeared in kung fu films. Even if the other less famous kung fu actors have new works, it is difficult to ignore the influence brought by the change of audience and market environment, or because of the box office pressure, they finally choose to give up the cinema.

For example, Wu Yue’s "Stop the Horse and Take the Knife" and Xie Miao’s "Arrogant" series only meet the audience in streaming media.

The new era is changing with each passing day, and the entertainment methods are more diverse. Movies have to "grab" the younger generation with offline entertainment such as exhibitions, performances and secret room scripts. Comedy, science fiction and youth movies, which are favored by young people, are undoubtedly the magic weapon for the film market to compete for favor, and have certain advantages in obtaining investment and grabbing the market. To some extent, this also reduces the living space of kung fu movies.

Kung fu movies, where is the way?

"There must be a market for China Kung Fu movies!"

Jason Wu was full of confidence when he founded "Shadow Martial Arts Hall", hoping to gather young people and explore a new path for China Kung Fu movies. "Yingwutang" keeps running training camps, and a group of young students have successfully "graduated".

Previously, Wu Yue, who is also enthusiastic about Kung Fu movies, also revealed that he has formed a "Tibetan Warrior" with a group of like-minded friends, and is dedicated to helping young actors complete interesting action performances.

The predecessors spared no effort to "teach and help", which made us see the hope of the new generation of kung fu actors to take over. It is reported that the Central Academy of Drama will also set up a special action performance class to train action film talents more systematically from the beginning of enrollment in 2024.

The back waves of the Yangtze River push the front waves. The back waves are rolling forward, and the front waves are not stagnant.

Jason Wu plans to shoot a series of action movies "Knife, Gun, Sword and Stick are Long in South Pacific", with a total of seven films, and the script of "Knife" is already in the polishing stage. Donnie Yen announced that Ip Man 5 was put on the agenda at Cannes International Film Festival last year. Ang Lee’s "Bruce Lee", which was staged by his father and son, came out earlier that it was about to start. Tsui Hark’s The Legend of the Condor Heroes: The Great Man of chivalry is expected to be unveiled this year.

Guo Jing, whose left hand is full of dragons and his right hand is empty fist, is skilled in "fighting between left and right". Fu Ruoqing revealed earlier that Sean Xiao, who plays Guo Jing, had a variety of training before deciding to star in The Legend of the Condor Heroes: The Great Man.

In addition, Bruce Lee takes the movie enter the dragon as the central axis, trying to reproduce the unique actions of a generation of superstars on the screen. Mason Lee has been trained in martial arts for five years in order to play the role of Bruce Lee.

It remains to be seen whether young actors who have not practiced martial arts since childhood can perform kung fu movies well through training the day after tomorrow.

It is worth noting that The Legend of the Condor Heroes: The Hero of the Chivalrous Man was born out of Jin Yong’s masterpiece The Legend of the Condor Heroes. Jason Wu’s Knife is intended to pay tribute to Tsui Hark’s film of the same name, and IP Man 5 is the continuation and expansion of the series of Ip Man. At present, kung fu movies are mostly keen on rooting in classic themes or taking advantage of the situation to make IP popular. How to open new flowers in old bottles is also a problem that creators need to consider carefully.

Kung fu movies have a long way to go to regain their glory. Fortunately, China filmmakers never give up, unite and cooperate, work together, and believe that Kung Fu movies will still usher in the next "spring"!

　　　　　　 CCTV News:On July 6th, Beibei, the offspring of the world’s first finless porpoise reared in artificial cages, was released into the natural waters in the old Yangtze River in Swan Island.

　　　　　　 The finless porpoise "Beibei" is the first successful offspring of finless porpoise reared in artificial cages in the world. After four years of captivity in artificial cages, "Beibei" is very healthy. Since June 1st this year, Tianezhou Dolphin Reserve has carried out wild training for the finless porpoise "Beibei" in artificial cages, and on June 12th, "Beibei" was transferred to the natural purse seine of the old course of the Yangtze River to prepare for the final return of natural waters. On July 6th, "Beibei" was released into the natural waters of the old Yangtze River in Swan Island.

　　　　　　 In the next step, the staff of the reserve will continue to monitor the behavior, survival and health of the finless porpoise Beibei to help the finless porpoise further adapt to the living environment in natural waters.

　　　　　　 It is understood that the total number of finless porpoises in the finless porpoise reserve has exceeded 80.

The entertainment industry is a place rich in idols, but in fact, idols are also divided into several types. Some are idols who are good-looking, relying on their delicate looks. Some rely on acting skills, even if they are not satisfactory in appearance, they will be liked by the audience because of their superb acting skills. Another type is relying on character. Maybe this person’s appearance is unremarkable, and his acting skills can only be regarded as remarkable, but his character is very good, and he is an idol with a very good three views. The one we are going to talk about today is the idol artist who accounts for the last two types. He is Liu Qingyun. Although he does not have a handsome appearance, he has conquered the audience by his acting skills and character, which is obvious to all.

Liu Qingyun’s acting skills were honed bit by bit, and he was just an ordinary person at the beginning. It was because he was interested in acting that he slowly reached his current achievements. His biggest gain as an actor was that he won the best actor and gained recognition in his career, but in fact, the success of his career was for everyone.

When Liu Qingyun pursued Guo Aiming, he was a poor boy with no money. Although he was already able to play supporting roles in some important scenes at that time, it did not save him much money. But Guo Aiming not only did not dislike him, but also encouraged him and gave him the greatest spiritual comfort, which allowed him to work hard and become a better version of himself.

Whether it is before or after Liu Qingyun became famous, his requirement and criterion for himself is to keep a distance from the actress. This is not what Guo Aiming asked him to do, but what he did voluntarily. Liu Qingyun’s love for his wife has always been consistent, and his wife’s support for him has also been consistent. Their love has become a good story in the entertainment industry. I still remember that there was a saying on the Internet that people who often change significant others cannot prove how good he is, and significant others around him have always been a real cow, and Liu Qingyun is such a great person.

I still remember that in an interview, Zhou Xun once revealed that he and Liu Qingyun cooperated in filming, and never spoke in the crew. Not only she, but Liu Qingyun treated all actresses in the crew the same way. At that time, everyone also gave Liu Qingyun a nickname "The Man Who Never Had an Encounter", which shows that Liu Qingyun is indeed a person who combines words and deeds, and he has his own insistence on love.

A reporter asked Liu Qingyun what his method of "keeping love fresh" was, and Liu Qingyun never attributed the good results of marriage management to himself, but attributed all the credit to his wife. He said that because he was lucky and married a good wife, he had the result of keeping love fresh. But in fact, if his wife did not have his love, the marriage would still not be so perfect, right? Therefore, Liu Qingyun’s character has been seen for a long time.

I don’t know what everyone thinks of the actor Liu Qingyun? Please leave a message in the comment area and write down your thoughts.

Responsible editor:

January 20th, the movie "flower bone" was released, the first day of the box office less than 3 million, the fourth day today, the box office less than 5 million. In this regard, the film director Zhang Chao haircut video apologized, saying that the box office is now sorry for the team’s partners, four years of hard work and pay have not been rewarded.

Zhang Chaoli wrote: "Running in love, meeting in the present, thanks and apologies, thousands of words are not enough, but the movie Hua Qiangu still looks forward to giving us a chance to meet you."

In the video, Zhang Chaoli said, I am very grateful to my friends who have already entered the cinema. At the same time, I am also very concerned about the box office, knowing that it is not ideal.

"This surprised me. At this moment, I feel very guilty. I have let down our producer, betrayed his trust, and at the same time, I have also let down my colleagues in the team. I feel that four years of hard work has not been rewarded, and here I want to say sorry to everyone." Zhang Chaoli said in tears.

Zhang Chaoli said, "There may be many friends who did not pay attention to the news of the movie’s release, or the movie did not have expectations. But what I want to say is that our movie, as the first batch of movies to resume work in 2020, has gone through too many difficulties. It is already very difficult to finally meet you in the cinema, so I sincerely hope that everyone can go to the cinema to support and test."

At present, the cat’s eye professional version shows that "Hua Qiangu" has been released for 4 days and the box office is 4.868 million.

According to public information, the movie "Hua Qiangu" is directed by Zhang Chaoli, starring Chen Turin and Li Chengbin, with Mao Zijun in particular, and Chen Xiaodong, Zhang Danfeng, and Zhang Li in an oriental fantasy movie.

The film tells the story of Tiansha Lone Star Flower Qiangu in order to change his destiny, overcoming many difficulties and rushing to the fairyland to worship Xianbaizi Painting as a teacher, and finally being forced to awaken the power of the flood and start a life-and-death confrontation with fate. It was released on January 20, 2024.

[Source: Jiupai News Comprehensive party accounts and public information]

　　The barriers to entry for ride-hailing drivers have been vague, leading to many people with criminal convictions entering the industry, and this situation is about to change. Yesterday, the Sharing Economy Working Committee of the Internet Association of China and Didi Chuxing released the standards for banning mobile drivers. For the first time, the "negative list" of online ride-hailing drivers’ qualifications has been clarified. People with major, violent and endangering public safety crimes, serious public security violations, traffic safety violations and other three categories of illegal and criminal records, as well as mental illness, will be vetoed and banned from entering the mobile travel platform.

　　Yes.Three types of illegal recorders are prohibited from entering

　　Mobility has made the concept of the sharing economy deeply rooted in the hearts of the people. A variety of online car-hailing such as special cars, express cars, and ride-hailing have enriched people’s travel methods. At the same time, the issue of standardized management of drivers on mobile travel platforms has also attracted much attention. After in-depth investigation and study of the employment restrictions of former citizens, reference to the background review mechanism of the domestic and foreign transportation industry, and extensive solicitation of opinions from experts, scholars, and relevant departments, the Sharing Economy Working Committee joined hands with Didi to clarify the background review system for online car-hailing drivers, and formulated the standard for banning online car-hailing drivers.

　　According to reports, the ban is mainly aimed at those who have major, violent, potentially violent and endangering public safety crimes, serious public security violations and traffic violations records. In addition to the fugitives, there are kidnapping, robbery, theft, drug abuse, rape, indecent assault, intentional injury, affray, intentional homicide, endangering national security and other criminal records, as well as illegal restrictions on the personal freedom of others in violation of the Public Security Administration Punishment Law and traffic safety violations.

　　Previously, the Shenzhen Municipal Transportation Commission recommended that online car-hailing platforms restrict some people with criminal convictions (mainly violent crimes, rape and other criminal convictions), those who pose a greater threat to the safety of online car-hailing, and those who are being arrested by the public security organs. Fugitives, drug drivers, and mental patients who may cause accidents are registered as online car-hailing drivers to ensure the safety of passengers’ travel.

　　Other ex-convicts are not included

　　At the end of March this year, the Shenzhen Municipal Transportation Commission jointly interviewed five online car-hailing platforms including Didi and Uber. The committee pointed out that after preliminary investigation, 3,086 online car-hailing drivers were found to have drug abuse and major criminal convictions, and asked all platforms to complete the discharge of these drivers before April 10. The incident has aroused widespread concern in the society, and for a time, a discussion on whether it is possible to drive online car-hailing with a criminal record has been launched in the society and industry. Many lawyers believe that it is illegal to clear those with a criminal record, and it is suspected of discriminating against the labor rights of those who have been released from prison. Some citizens, especially female citizens, expressed support for the discharge of drivers with criminal convictions.

　　In the eyes of the outside world, this criminal record screening system announced by the Sharing Economy Committee and Didi removes those who have potential threats to the safety of passengers and property, and also ensures the employment rights of other citizens with previous convictions in addition to these three types of criminal records. It has a certain role in promoting the establishment of a sound criminal record and credit and professional access system in our country.

　　"Three Certificates" can only be registered if they are real.

　　At present, Didi is the only travel platform in the industry that cooperates with relevant state departments and jointly conducts criminal record screening. Drivers and car owners need to provide "ID card", "driver’s license" and "vehicle driving license" information when registering a Didi account. Only if all three certificates are true and valid can the registration be successful.

　　At the same time, Didi has also cooperated with relevant departments to conduct real-time comprehensive inquiries and comparisons with the public security organs in the National Criminal Information System, the National Fugitive Information System, the Drug Suspects Database, the Public Security Traffic Management Comprehensive Application Platform, and the Severe Psychiatric Patient Management Comprehensive Information System, so as to prevent the above three categories of former convicts who may threaten the safety of passengers from entering the platform.

　　Didi Chuxing said that as the world’s largest one-stop travel platform, Didi has been committed to providing passengers with the safest and most reliable travel experience. Since its establishment, Didi has established strict vehicle and driver access standards. At present, Didi has worked closely with relevant departments in many countries to conduct strict review and screening of platform drivers and car owners, and remove the above-mentioned personnel who may threaten the safety of passengers from entering the platform as drivers.

　　> > Link

　　Illegal cases of online car-hailing drivers

　　On the evening of May 2, a 24-year-old female teacher in Shenzhen was on her way back to school on an online ride-hailing ride when she was taken to a remote place by the driver to rob and kill her body. Later, Weibo, the publisher of the online ride-hailing platform, confirmed that the alleged offender used a real ID card, driver’s license and driving license when registering, but the license plate of the vehicle at the time of the incident was forged.

　　On May 1, four girls in Haikou found the driver masturbating while driving while riding an online taxi. In horror, the girls uploaded a video of the driver’s indecent behavior to the Internet

　　Network, and announced the driver’s phone number and license plate, calling on everyone to pay attention to the safety of the ride. Subsequently, the online ride-hailing platform made a permanent ban on the driver.

　　On April 25, the media reported an incident in which a female passenger was beaten by the driver of the special car. The passenger, Ms. Yang, called a car through the special car app, "the driver’s attitude is not good, and he has been complaining that the location is not easy to find." After arriving at the destination, Ms. Yang gave a "one-star" bad review when checking out with the mobile phone app. Who knew that the driver was dissatisfied with this and then beat the passenger.

Digital talents are the foundation of the development of digital economy. To achieve high-quality development of digital economy, it is inseparable from the cultivation of digital talents. Jiangxi Province continues to promote the policies related to the development of digital economy, focusing on strengthening the digital economy professional and technical personnel team and accelerating the construction of digital economy skilled personnel team, which shows Jiangxi’s expectation and determination for the cultivation of digital talents.

On the road of cultivating digital talents, Huawei Cloud empowers people and the campus environment in all directions around Huawei’s cutting-edge technologies and key core common technologies. At present, Huawei Cloud has achieved the integration of production and education with more than 30 colleges and universities in Jiangxi in 23 technical directions, such as HarmonyOS, Kunpeng, big data and artificial intelligence, and trained more than 3,000 ICT certified engineers every year to serve the local economic development. Digital talents have become an important support for the development of local digital economy.

Hand in handSpring Vocational College Helps the "Digital Jiangxi Army" to Develop Flourishly

As a resource pool of social talents, colleges and universities have already taken action to popularize and popularize basic knowledge such as computers, artificial intelligence and big data, but it is far from enough to rely solely on the strength of colleges and universities. The integration of production and education is undoubtedly an efficient way. With its leading technical strength, Huawei Cloud has provided all-round support for Jiangxi’s talent cultivation system, such as technology, curriculum and teaching reform services, innovative practice guidance, diversity competition support, teacher training in colleges and universities, and the docking of ecological enterprises, helping Jiangxi to build a "six-in-one talent cultivation ecology".

In 2022, Yichun Vocational Technical College officially signed an agreement with Huawei Cloud, and conducted in-depth cooperation in personnel training and campus services. The platform of Huawei Developer Innovation Center, which landed, cooperated with various secondary colleges to develop virtual simulation resources. At present, it has incubated virtual simulation resources such as preschool education, medical foundation, medical consultation and medical equipment, explored the development of AR reality-enhanced campus with the characteristics of vocational colleges, and vigorously promoted the first campus digital IP in the province in quality courses, live broadcast of innovation and entrepreneurship, and school history museum.

Among them, Huawei Cloud Developer Innovation Center, with the HarmonyOS course as the core, combines with the existing teaching in the school to build an IoT talent training base with HarmonyOS characteristics. The Developer Innovation Center relies on Huawei HarmonyOS, HMS and Huawei Cloud’s open capabilities to build exhibitions. Through 200+ courses, 10 experience scenarios and 4 hands-on labs, it has formed a diversified learning mode of "technical science popularization, interactive experience and hands-on practice", integrating experience, teaching and practice. At the same time, around the HarmonyOS software and hardware ecology, HMS application ecology and Huawei cloud technology, the integration of production and education innovation center. Developer Innovation Center includes exhibition hall, HarmonyOS Innovation Training Room, HarmonyOS IOT Training Room, Master Studio and two VR Training Rooms, to cultivate students’ hands-on practice and innovation ability, and to combine school cultivation with Huawei’s industrial practice in HarmonyOS to promote teaching by production and learning by production.

Moreover, the school also held a training course on Huawei developer certification in HCCDA campus, and carried out personnel training systems such as developer certification, talent double-election meeting, industry-university cooperation, fertile soil cloud creation plan, etc., which achieved the construction goals of leading students to grow, helping teachers to improve and helping school construction, and made every effort to create a better teaching environment and training conditions for students in Yichun Vocational Technical College. In addition, Huawei Cloud introduced HarmonyOS courses into the curriculum system through the curriculum reform in conjunction with colleges and universities, which enhanced the fit between related disciplines and specialties in colleges and universities and the needs of industrial development in HarmonyOS, and formed a new situation of deep integration and linkage development between higher education and HarmonyOS’s software and hardware ecology.

At present, Huawei Cloud has recommended the training courses and training programs of HarmonyOS operating system to 50+ universities in various cities in Jiangxi Province. Among them, more than 10 computer departments and software schools of universities, including Nanchang University, Jiangxi Institute of Applied Science and Technology, Jiangxi Taihao Animation Vocational College, and Huawei HarmonyOS experts have started the curriculum reform related to HarmonyOS.

Since then, the HarmonyOS system has been deeply incubating the talent ecological circle in Jiangxi, from the field of education to public welfare training, from the related curriculum reform in HarmonyOS to the construction of the developer innovation center, which has become the "new engine" for the continuous acceleration of talent cultivation in Jiangxi.

strengthenTechnical certified talentsCulture,prosperousJiangxi Digital Economy Talent Ecology

Not only in the field of education, the national people’s social system is also actively building a skills training system, closely focusing on the needs of the labor market and the employment of workers, and cultivating a high-quality workforce.

Yingtan, as the largest copper industrial base in China, is in urgent need of digital talents in the process of new industrialization, which brings new challenges to vocational training in Yingtan. First of all, the cultivation of skilled personnel should meet the requirements of industrial transformation and upgrading and technological progress. Secondly, it is necessary to improve the basic training capacity and supply capacity. Finally, it is necessary to further improve the pertinence and effectiveness of the training.

In this context, Yingtan Employment and Entrepreneurship Service Center cooperates with Huawei Cloud in depth, introducing Huawei Cloud technology resources, enterprise ecological resources and jointly building a vocational skills training system. At present, the center provides public welfare training services for enterprises, colleges and social groups in Yingtan City and surrounding areas, with a target annual training volume of 3,000 person-times, which promotes the continuous development and growth of innovative, applied and skilled talents.

Supported by Huawei Cloud’s advanced big data and artificial intelligence technology, Yingtan Employment and Entrepreneurship Service Center has formed diversified ways such as "Internet of Things training room, data communication training room, software technology training room, examination center and digital technology exhibition hall", and cultivated professional talents with post abilities such as Internet of Things installation and debugging, information and communication network operation administrator, software development and development engineer and software testing engineer, so as to gain a deep insight into the digital talent gap and keep up with the needs of industrial transformation. In addition, the two sides also jointly held an exclusive job fair for digital skilled talents, held regular skills competitions or training exchange activities, promoted vocational skills training in mechanic and technician colleges, and introduced enterprise vocational certification standards to form a talent chain for education, gathering, staying and using, which helped Yingtan City develop its digital economy and formed a benign talent ecosystem. It can support the completion of 2000 people’s ability evaluation and digital portrait of talents and 2000 people’s vocational skills training every year, improve the matching degree between talents and industries and the quality of employment, and create a new highland for talents gathering in Yingtan City.

At present, Jiangxi Province is striding forward on the road of innovation-driven development, and the demand for digital talents is accelerating. Huawei Cloud will actively participate in the talent cultivation in higher education, vocational education, people’s society, enterprises and other fields in Jiangxi Province, contribute to the cultivation of digital talents, and inject a steady stream of "talent kinetic energy" into the high-quality development of Jiangxi’s digital economy.