Huawei moves! M9 price exposure, Cyrus： Two shifts a day!

According to the Securities Times, Huawei’s mobile phone is new, and the latest nova 12 series has been launched. At the same time, the new product world M9 created by Huawei and Cyrus has also been officially released, along with Huawei’s smart screen V5 Pro and new headphones.

Huawei’s mobile phone is new

On the afternoon of December 26th, Huawei held a press conference on the M9 and the whole winter scene. He Gang, Chief Operating Officer of Huawei Terminal BG, released the Huawei nova 12 series on the spot, including three models: nova 12, nova 12 Pro and nova 12Ultra, starting from 2999 yuan.

According to He Gang, Huawei’s nova 12 series pioneered a new integrated plain leather embossing process, equipped with a new Leonardo da Vinci portrait engine, weak signal enhancement mode and congestion signal enhancement technology. nova 12 Ultra and nova 12 Pro support two-way Beidou satellite messages, among which nova 12 Ultra and nova 12 Pro are equipped with a new second-generation 50-megapixel physical iris lens. It brings professional optical shooting experience and supports automatic switching between physically adjustable and intelligent recognition scenes. nova 12 Ultra is also equipped with the industry’s strongest 60 million portraits and 8 million portraits close-ups. Huawei did not introduce the nova 12 series chip settings.

Previously, at the end of August this year, Huawei launched the Huawei Mate 60 series in advance through the Pioneer Program, which is still in short supply. With regard to capacity supply, at the end of September this year, Yu Chengdong, managing director of Huawei, CEO of BG and chairman of BU, a smart car, publicly stated that the "HUAWEI Mate 60 Pro Pioneer Program" has been widely loved by consumers since it was launched, and is now working overtime to produce.

As early as March this year, He Gang said in an interview that the pace of Huawei’s mobile phone release returned to normal.

According to the quarterly mobile phone tracking report of International Data Corporation (IDC), in the third quarter of 2023, the smartphone market in China shipped about 67.05 million units, down 6.3% year-on-year. In the third quarter, the top five smartphone manufacturers in China were Glory, OPPO, Apple, vivo and Xiaomi. Counterpoint data shows that Huawei’s mobile phone sales in the third quarter increased by 37% year-on-year. In October, Huawei’s sales volume increased by 83% year-on-year driven by Mate 60.

Many industry professionals interviewed by the reporters of Securities Times E Company said that it is expected that the global mobile phone market will turn positive next year under the influence of Huawei’s mobile phone return and industry innovation.

In terms of industrial chain, it is understood that listed companies such as Shenzhen O-film Tech Co.,lt, Huiding Technology, Weir and BOE A are Huawei’s consumer electronics supply chain enterprises.

The M9 was officially released.

At this conference, Yu Chengdong officially released the M9.

Yu Chengdong introduced that Wenjie M9 is the first flagship SUV of panoramic wisdom in HarmonyOS Zhixing. It is equipped with Huawei’s advanced intelligent driving. The whole car is equipped with 27 sensors, and the aluminum alloy volume of the car body accounts for 80%. It is equipped with the fourth generation extended range platform and the 52-degree battery version CLTC. The comprehensive battery life reaches 1402km and the pure battery life reaches 275km；. The 42-degree battery version CLTC has a comprehensive battery life of 1362km and a pure battery life of 225km.

In addition, the pure electric version of Wenjie M9 is equipped with Huawei’s "Whale" 800V high-voltage battery platform, with a battery life of 150km after 5 minutes of charging and 630km under CLTC conditions.

Wenjie M9 is also equipped with a leading generation of intelligent lighting system, which can realize the intelligent welcome function of 3m super near field. Yu Chengdong showed the intelligent performance of Wenjie M9 as a wedding car, and the double happiness logo was automatically displayed on both sides of the front of the car.

The official guide price of M9 is: 469,800 yuan for extended range Max version, 509,800 yuan for pure electric Max version, 529,800 yuan for extended range Ultra version and 569,800 yuan for pure electric Ultra version. Yu Chengdong said at the scene that on December 26th, the M9 car was delivered on a large scale. At present, more than 54,000 new cars have been booked.

He Liyang, president of Celestial Automobile Co., Ltd. said at the scene that Celestial’s factory in Chongqing is stepping up production and has started the production mode of two shifts a day. He revealed that up to now, the number of new M7 cars in the world has exceeded 120,000, and the monthly delivery has exceeded 30,000.

In addition, the new M7 released by Huawei in September this year continues to sell well. According to the latest data in November, the monthly delivery volume of AITO Wenjie brand jointly operated by Huawei and Celestial was 18,827 vehicles, up by 127.93% year-on-year and 48.24% quarter-on-quarter, among which the new M7 delivered 15,242 vehicles in a single month, with the delivery volume exceeding 10,000 vehicles for two consecutive months.

Guosheng Securities released a research report, saying that considering Huawei’s industry leading effect in autonomous driving, intelligent cockpit, intelligent safety and other aspects, Huawei’s cooperative ecology is expected to enhance product strength in the environment of intensified competition in the whole machine factory, and relevant companies in the industrial chain are expected to benefit.

According to incomplete statistics, up to now, A-share listed companies such as Bojun Technology, Hengbo, and Yachuang Electronics have indicated on the investor interaction platform that they directly or indirectly supply related products for the M9 model.

"After four years of extremely difficult times, Huawei successfully returned to the market after the Pioneer Program was launched in August this year. Thanks to the support of every consumer, Huawei will continue to increase R&D and innovation and bring better products and experiences to everyone. No matter how difficult it is, keep climbing. Make it Possible, do what you say! " At the end of the conference, Yu Chengdong said so.

Original title: Huawei’s big move! M9 price exposure, Cyrus: Two shifts a day!

Editor: Li Zhoufang Editor: Zhou Shangdou Audit: Feng Fei