Jin Yuzhi, CEO of Huawei BU： The mission of Gankun Zhijia is to bring intelligence to every car.

Not long ago, Huawei released a new brand of smart car solutions with smart driving as the core-Huawei Gankun. In beijing international automotive exhibition in 2024, Jin Yuzhi, CEO of Huawei’s smart car solution BU, accepted an exclusive interview with Liang Yi, general manager of Xinhuanet Automobile Industry Center, and gave a detailed introduction to the original intention of launching Gankun brand, as well as the advantages and intelligent direction of Huawei’s smart driving.

Interview the scene

Liang Yi, General Manager of Xinhuanet Automobile Industry Center:Hello, Mr. Jin. Huawei recently released the Gankun brand. What is the original intention of releasing this brand? What kind of innovative energy will Gankun brand bring?

Jin Yuzhi, CEO of Huawei Smart Car Solution BU:Thank you. Gankun is a brand released on April 24th. The second half of electrification is intelligentization, which first happened in the cockpit field. Therefore, Huawei launched the HarmonyOS cockpit brand around the cockpit, which has reached the "ceiling" of the industry through continuous development.

Jin Yuzhi, CEO of Huawei Smart Car Solution BU

According to our judgment, this year will be the first year of intelligent driving, and the China market will really start to adopt intelligent driving on a large scale. We Huawei are leading in the field of intelligent driving, and the English brand is very loud, ADS, Advanced Driving System, but we need a loud Chinese name, so we used this auto show to update its name, called "Gankun Intelligent Driving". The meaning of the word "Gan Kun" means that Gan is the sky, Kun is the Kun of Kunlun Mountain, and Kun means the mountain. Doing means that we should "pierce the sky upwards" in industrial development and lead the development of the industry; The meaning of Kun should be like a mountain, "down to the root" and build a hard-core technology. In this way, together with our partners, we can lead the intelligent second half forward, make China’s smart cars go better and let users get a safer intelligent driving experience.

Liang yi:In the first commercial year of intelligent driving scale in automobile industry, the brand of "Gankun" was launched at this node. What changes will Huawei bring in the field of intelligent driving? What is Huawei’s advantage in this field?

Jin Yuzhi:We have invested in intelligent driving for more than ten years, and ADS 2.0 released last year has created many firsts. The first one realizes the active safety of omni-directional anti-collision; The first released the function of parking service. In addition to the functions of auxiliary parking and automatic parking, it also provides a kinetic energy of parking service; The first one really realized that it did not rely on high-definition maps, and it could be opened all over the country. If there was a road, it could be opened, and the whole commercialization of intelligent driving was rolled out at once. In the past, when relying on high-definition maps, perhaps only five cities in China could realize intelligent driving, and not all roads in these five cities were covered. Huawei ADS 2.0 has realized that all countries can open and all roads can open, which has never happened in the past.

2024 Huawei Smart Car Solution Conference

Facing the future, our idea is to continue to be the first in the industry and continue to lead the industry forward. This is our original intention of intelligent driving and our mission. We will release ADS 3.0 this year, which will greatly improve the whole architecture. In the scene of parking, we will park faster than the old driver, and narrower parking spaces can be parked, which is higher than the old driver’s level. In terms of active safety, in addition to omni-directional anti-collision, many functions will be added to further enhance it. In the driving scene, our goal this year is to achieve the whole scene from parking space to parking space, that is, when navigating, we choose the parking space from one community to another, from the residential park or office park to the whole main road, which is the first in an industry. Therefore, the goal of the brand "Gankun" is to always lead the industry forward, to provide users with the best driving experience and the safest driving experience, as we have done in the past and will release it this year. This is the original intention of our brand.

"Gankun Zhijia" and "HarmonyOS Cockpit" have become two core brands of smart car solutions. About how to keep the advantage in the future, because Huawei is the only company in the whole industry that has all the training from chips, hardware, operating system, software and cloud, which is our unique advantage. Therefore, I believe that in the future, we will integrate the advantages of hardware, software and cloud to give full play to our strongest advantages. For example, if the chip is combined with the intelligent driving system, its delay will be lower, its response time will be faster, and it will be safer in the process of intelligent driving. In the industry, Huawei is unique in this advantage.

In the future, we hope to empower this advantage to the whole industry. Because the intelligence of the whole automobile is a great change in the next century in the automobile industry, we are open to cooperating with this industry, and can lead the century-long change of this industry together with our industry partners, so that the intelligence of the whole automobile can go faster and more steadily, and consumers can get a better experience.

Liang yi:This conference is your first appearance in front of the media as CEO of Huawei BU. Do you feel that your burden is heavier? Gankun brand will inject new energy into the intelligent track for China automobile. What’s your vision?

Jin Yuzhi:I am very excited to enter this industry. Because the intelligent transformation of China automobile is similar to the road we took in the communication industry more than 20 years ago.

Over the past 20 years, in the communication industry, from the initial "seven countries and eight systems" to various competitions, after the development of the past 20 years, we knew how to lead, and then we went all the way to lead the industry. We experienced the whole process. Today, China automobile and global automobile industry are in the process of becoming intelligent. We are very confident in this process, because we know that it is just the beginning. In the future, it will be like the 20-year history of our communication industry in the past, and it also needs a continuous lead and continuous progress. We are now at the leading starting point, and with a very focused and high-intensity investment, we are full of confidence in the future.

From the perspective of China’s automobile industry as a whole, I think we have a sense of mission. We have come with a mission, that is, to empower the key technologies we have accumulated in the ICT field over the past 30 years to the automobile industry and apply them to the intelligentization of automobiles, so as to bring intelligence to every automobile, help automobile enterprises to take the lead in the process of intelligent transformation, jointly revitalize China’s automobile industry, and help China’s automobiles to go global.