How to do cross-border e-commerce in Alibaba？ How to do cross-border in Alibaba

From a macro point of view, the current development potential of cross-border e-commerce is huge. Many friends who want to enter cross-border e-commerce are asking how to do cross-border e-commerce. Is there any skill? Today, we will take Alibaba as an example to sum up our thoughts.Do cross-border e-commerce in AlibabaWhat to do.

1. Incoming analysis. Before entering Alibaba, sellers need to know clearly why they want to be Alibaba instead of platforms such as Amazon and eBay. What we can get on Alibaba; What kind of people will visit our store in Alibaba?

2. Understand the characteristics and rules of Alibaba site. Watching more videos (Business Learning and Foreign Trade College) has a lot of rich experience in selling, so you can master some tips faster by watching videos; If you encounter different problems, you can also consult Alibaba customer service.

3. Join some cross-border e-commerce circles. The change of cross-border e-commerce industry is very fast. Sellers need to join more circles to do cross-border e-commerce, so that the information channel of this industry platform will be broadened, which is still helpful for novices.

4. crowd analysis. Analyze our store customers, including gender, age, income, position, education, hobbies, use of equipment (computer or mobile phone), etc. The purpose of analyzing customers is to tap more potential customers, as well as on which platforms and in which forms we should promote them.

5. Alibaba operates.

(1) According to the products of the store, find out the relevant keywords of the industry.

Newly opened platform: You can find more keywords from popular search words, Alibaba search box, P4P tools, peer keywords, etc.

There is already a platform: words can be accumulated through drainage words, word sources of products, P4P click words, and search words commonly used by customers in visitor marketing;

(2) release products according to keywords

Before releasing the product, prepare the required materials, such as text description, product pictures, product videos, etc. to release the product, decorate the store, and set the URL；;

Release good products, use P4P, window, top-level booth and other resources to expose, click and rank keywords, and get effective feedback;

(3) Reply to the customer at any time. If you are in front of the computer, you should reply in time. If you go home, you should log in to the Ali seller on the mobile phone and reply to the customer at any time.

(4) As far as possible, use credit insurance to take orders and accumulate online transaction data, which can stabilize the ranking and bring more traffic to the store, with the focus on improving customer conversion more easily;

(5) Every day, every week, every month, on the 3rd, we should timely count the daily data and weekly data, analyze the data, and optimize and increase according to the existing problems.

Alibaba is a B2B platform with more than two million visitors per capita. It is not a simple matter to do a good job in Alibaba’s cross-border e-commerce platform. It requires a clear analysis of the seller and the platform in the early stage of entry, plus the later operation. Taking this as an example, the seller can also make a plan according to the cross-border e-commerce platform he is trying to lay out. (Source: Network finishing)

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(Source: Brother K chats with the sea)